Buoyant domestic demand for the digital single lens reflex (DSLR) cameras and the growing competition, Canon India is moving a step ahead to increase its revenue channels. The company plans to launch 300 stand-alone stores, Canon Image Square, over the next three years across India.
The company is aiming to increase its visibility through standalone stores and strengthen its brand position in the country.
Canon expects to cross Rs1,260 crore revenues in 2010, compared with Rs840 crore revenue in 2009. The first 100 stores will be spread across six metros, whereas 200 stores will be located in Tier-II and Tier-III cities.