DLF Brands tie deal with Mango

DLF Brands is ramping up its presence in fashion retail industry and has recently struck a licensing deal with Mango where DLF will spearhead the new openings. DLF Brands has strategically chosen to bring niche international brands to India, especially after looking at the growing brand awareness and consciousness among people across different socio-economic classes in India and witnessing significant growth across urban and semi-urban retail markets.