Happi Mobiles, a leading multi-brand mobile retail chain, is looking to launch 150-200 new stores in Telangana and Andhra Pradesh during the current financial year. It is further planning to expand its footprint to western parts of India.
Happi has become one of the fastest growing mobile retail chains with 50 stores in both the Telugu states in the first year of operations.
Krishna Pavan, Chairman and Managing Director, Happi Mobiles, said, “We had set a target of Rs 500 crore turnover during 2019-20 against Rs 250 crore clocked during the previous fiscal. After January 2020, the company plans to open stores in Maharashtra.”
The retail chain targets to capture 8-10% of the mobile market share in the two Telugu states.
Kota Santosh, Executive Director of Happi Mobiles, stated, “We created a record of sorts by opening 22 stores in Hyderabad in a single day on June 8, 2018. With 50 stores, 35 of them in Telangana, the retail chain has 5 lakh customers and it is selling a mobile phone every minute.”