Makers, Raymond’s unique fabric offering in the economy category, celebrated its first year of successful operations by announcing the launch of India’s first insurance scheme for retailers. This Group Personal Accident Policy is a benefit to the retailers of Makers across India.
Ram Bhatnagar, Vice President – Emerging Businesses, Raymond Ltd, said, “Raymond has the distinction of pioneering retail trends in the Indian textile and apparel industry. We have raised the bar of modern day retailing every now and then. Makers was one such textile and retail innovation from the house of Raymond, launched in May 2011, primarily in the Eastern markets.
The brand is geared to expand its presence across India this year. To celebrate this performance, we are pleased to present India’s first insurance scheme for our retailers, in recognition of their contribution in this journey. We recognise that Makers retailers have been the key interface for the brand with the consumers and supported immensely to grow the brand. The insurance scheme is our way of appreciating their efforts."
As a part of the scheme, Makers shall provide insurance benefits to the shop owners and two of their sales team. The insurance cover will range up to 10 lakh for a period of one year.
The brand plans to expand extensively across the country and aims to become a pan-India player with presence in all states during the current fiscal year 2012-13.