Maruti Suzuki to open brand centres across metros
Maruti Suzuki, is considering opening brand centres across key metros in the country in a bid to fortify its brand equity.
January 14, 2010 | comments ( 0 ) |
Maruti Suzuki, is considering opening brand centres across key metros in the country in a bid to fortify its brand equity. The company, which is 54 per cent owned by Japan’s Suzuki, is hopeful of rolling out these centres over the next 18-24 months. The company is close to buying nearly 44,000 square feet space in Rajarhat, one of India’s latest and fastest-growing planned new cities near Kolkata. The concept is in an early stage and a lot of changes may eventually happen. The brand centres are likely to showcase the best products from Maruti and Suzuki’s stables. For instance, you can expect Hayabusa bikes in the brand centre besides the Maruti Eeco.. The brand centres are expected to occupy at least 44,000-45,000 square feet space and will showcase the latest products.
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