Microsoft starts retailing of Amazon Echo devices online and in stores

 As per the partnership with Amazon to integrate their two Artificial Intelligence (AI)-powered assistants Alexa with Cortana, Microsoft has now started selling Amazon's Echo devices in its retail stores.

The software maker now appears to be pushing it towards more business-focused areas like chat bots rather than its original consumer-focused launch, the report added. Microsoft has been increasingly focusing on its Amazon partnership and Alexa integration as reported with leading media resources