Pennar Industries eyes scaling up 'Build360' retail outlets

Pennar Industries Limited (PIL), an engineering products and solutions company, is eyeing to expand the number of retail outlets for its branded building products. The company's retail stores for building products are called ‘Build360’. 

Pennar Industries is planning to increase its total store count from 11 to 42 by 2020. It had launched its first outlet in 2017. Currently, the company is operating 11 stores across several southern cities including Vizag, Nellore, Hyderabad and Vijayawada.

KM Sunil, VP-Corporate Strategy, Pennar Industries said, "Organised retailing of ready-to-use steel building products is on the rise. Pennar is known for its innovative and customised value-added engineered products and building products retailing is an extension of our capabilities. Our brand ‘Build360’ has been well accepted by the trade intermediaries as well as end-users for the quality and the product variety. We will expand our retail network in a very cost-efficient manner and ensure that the business generates a high return on capital."

"The typical customers for 'Build360' are builders, contractors, fabricators, furniture makers, lorry/bus body builders, railways contractors, small pre-engineered building customers, etc. For these customers, our stores are a 'Go-to' destination for most of their requirements. And as we interact more with the end-users, more we can cater to their demands by bringing in new products," he added.