PumpKart Signs Kapil Dev As Its Brand Ambassador

KS Bhatia, CEO & Founder, Pumpkart said “We have successfully signed Kapil Dev as the Brand Ambassador of PumpKart. He will be endorsing Pumpkart as well as our label brand Panatech . As we all are aware that Brand ambassadors have quickly become one of the most valuable marketing resources around. These are real people, some of them working for you, some of them just fans of your product, who get out and make people aware of who you are. These dedicated people are an unbelievable asset to your company, and establishing a brand awareness campaign with them at the forefront can be one of the best things you ever do for your brand. Pumpkart plans to achieve heights with the platform.

As per Bhatia it is the passion that is driving us to move out and reach heights. Other than this according to me bringing such credible brand ambassador on board will provide visibility , increase awareness of our brand in the region we are not present. In short they will increase our social reach and humanize our brand. They somehow help in strengthening the customer –product /service relationship and influence the clients.  Apart from this we aim to do the same miracle as he did in 1983 by winning the first Indian world cup and he hails from the same state .We keep a vision to build India’s largest O2O retail company. We will be focusing on Pumpkart outlets and will promote our label brands through these stores. At present we are active in the Northern region but gradually we will take the Vision Pan India.

Kapil Dev said “As far as I have heard and come to know about Pumpkart. They have touched the very unorganized sector and with the help of technology they want to organize the hardware, sanitary and other sectors. They are moving forward with the aim of building India’s largest O2O retail company which is the new version of E-commerce. Also the passion and zeal to do something is basic amenity that is required to achieve such goals and this factor has also motivated me to come in touch with companies who are adopting the technology to move forward. If I talk from my personal point of view so Pumpkart hails from Chandigarh which is my hometown and gives me immense pleasure .The company has already marked their presence worldwide after the praise from Sunder Pichai , CEO - Google . I want that Pumpkart should be present globally”.