Tata International forays in Footwear retail

Tata International Ltd., the global trading arm of the Tata Group and India’s leading leather & leather-products exporter recently announced its foray into footwear retail with the launch of TASHI a specialty footwear retail chain. The Company recently unveiled its first retail store at Greater Kailash, New Delhi. Spread across 2500 sq.ft., the TASHI store at New Delhi brings the latest and most elegant fashion trends in footwear and leather accessories to customers - all under one roof.

In the first phase of rollout, Tata International Ltd. will open six exclusive ‘TASHI’ stores in Mumbai, Delhi and Chandigarh. The specialty footwear retail chain will have exclusive stores located at high streets, major city markets and leading malls to ensure maximum brand visibility and customer accessibility.

Speaking on the occasion, Mr. Noel Tata, Managing Director, Tata International Ltd. said, “With the launch of TASHI, Tata International brings its longstanding expertise in leather to the domestic organised footwear retail segment which is poised for rapid growth, as more and more Indian customers begin to appreciate fine craftsmanship and innovation in design. Our design studio in Italy will bring forth the latest international style and quality footwear and accessories for its Indian customers in stunning styles that will suit every unique taste!”

Mr. Deepak Deshpande, Vice President – Retail, Tata International Ltd. said, “We are pleased to announce the launch of TASHI - our multi-brand footwear and accessories retail chain and the opening of the very first store in New Delhi. TASHI will redefine the branded footwear retail space and will provide the Indian customer with a range of globally designed footwear and accessories in an international store ambience coupled with excellent customer service.”

Tashi store would exude product ranges for women (Rs 700- 4700) and men (Rs 600-7,000), accessories (bags, wallets, belts, garments and foot care products)