WickedGud has raised US $ 340,000 in a Pre Seed round led by Titan Capital. The round saw participation from marquee investors such as Archana Priyadarshini Partner at Point One Capital, Gaurav Ahuja, MD at Chrys Capital, Amit Chaudhary, Founder, Lenskart, Aman Gupta and Sameer Mehta, co-founders, boAt, Harsh Vakharia, founder, Invideo and Jorge Fernandez Vidal, Investment Director at Liechtenstein Group.
WickedGud is owned by 100Percent Nourishment Private Limited and was founded by Bhuman Dani, Soumalya Biswas and Monish Debnath in July 2021, with an aim to change the way the world consumes comfort food. The company also has Rinka Banerjee as an advisor. Studies have demonstrated the necessity of nutrition and protein-rich foods.
Bhuman Dani said, "With the backing of Titan Capital and other marquee investors we plan to transform wicked indulgences into truly good and nourishing meals. We look forward to building the brand across D2C channels and further strengthen the team to support our initial growth and future plans of adding WickedGud products into the kitchens of every Indian household.”
Mothers are looking out for healthier options that offer high nutrition without any meaningful compromise in taste. Brands like WickedGud are solving this problem by empowering them by deconstructing "junk" and reconstructing it with fresh, nutrition-rich versions.