Retail India News: Apparel Group Launches Beverly Hills Polo Club Outlet in Raipur

Converse has opened its first factory outlet in India at Pacific Outlet Mall in Jasola, New Delhi, expanding its retail presence in the country. The store offers the brand’s footwear, apparel and accessories, with discounts of up to 70 percent across its product range.

Located in South Delhi, the new Converse Factory Outlet brings multiple product categories together at a single retail location. The opening adds a new outlet format to the American footwear and lifestyle brand’s presence in India.

The store offers consumers access to Converse products at discounted prices, covering footwear, clothing and accessories. The outlet is aimed at shoppers looking for the brand’s products at reduced prices through an outlet retail format.

The store opening was announced by the company’s official retail partner in India, which said the addition would expand its existing Converse retail portfolio. The partnership supports the brand’s physical retail operations in India.

Converse is known for its sneakers, particularly its Chuck Taylor All Star range, alongside casual apparel and accessories. Its product portfolio spans footwear styles designed for everyday wear, as well as clothing and lifestyle products.

The opening of the Jasola outlet adds to the range of shopping options available at Pacific Outlet Mall, which houses retail outlets across multiple categories. The new store also introduces a dedicated Converse factory outlet format for Indian consumers. With discounts of up to 70 percent, the outlet offers a price-led retail format for shoppers interested in Converse products. The development marks a new addition to the brand’s retail network in India.

Ahmedabad-based MVZA Jewels has entered the retail jewellery market, focusing on antique gold and Polki jewellery. The move marks the brand’s entry into organised jewellery retail, with its product focus centred on traditional jewellery categories.

Antique gold jewellery and Polki jewellery remain established segments in India’s traditional jewellery market, particularly for bridal wear, weddings and other occasions. These categories appeal to consumers looking for designs influenced by heritage craftsmanship and traditional Indian jewellery styles.

MVZA Jewels’ focus on these segments places the brand within India’s heritage jewellery market, where retailers cater to demand for traditional gold ornaments and uncut diamond jewellery. Polki jewellery is commonly associated with bridal collections, while antique gold designs draw on traditional patterns and finishing techniques.

Ahmedabad has an established jewellery retail market, supported by demand for gold, bridal and traditional jewellery. The city also serves as a base for jewellery businesses catering to customers in Gujarat and other markets. MVZA Jewels’ retail entry adds another player to this segment. Further details about its store presence, product range, pricing, expansion plans and business strategy would help establish the scale and direction of its retail operations.

Starbucks has reopened its renovated store at Sangam Solitaire in Pune, updating the coffeehouse's interiors and customer areas as part of its ongoing retail operations in India. The refurbishment introduces a refreshed store layout designed to provide customers with a contemporary setting for dining, coffee purchases and social interactions. The reopening marks an update to the coffee chain's physical retail presence in Pune.

The company acknowledged the teams involved in completing the renovation and reopening. The refurbished Sangam Solitaire outlet adds to Starbucks' network of coffeehouses serving customers in India's food and beverage retail market.

The store's reopening reflects the role of renovations in maintaining existing retail locations and updating customer spaces as consumer expectations evolve.

Timex Group has expanded its retail footprint in India with the launch of its first Timex World stores in Hyderabad. Located in Habsiguda and Himayat Nagar, the new outlets mark the brand's entry into one of India's rapidly growing consumer markets and strengthen its presence in the southern region.

The stores will offer customers access to a portfolio of international and homegrown watch brands, including Timex, Helix, GUESS, Gc, Aston Martin, and Daniel Wellington. The expansion is part of the company's ongoing strategy to enhance accessibility and strengthen its offline retail network across key urban markets.

With the addition of the Hyderabad stores, Timex aims to cater to the growing demand for branded watches and lifestyle accessories while expanding its reach among consumers seeking premium and fashion-led timepieces.

The company stated that the launch reflects its continued focus on delivering differentiated retail experiences and bringing a wider range of watches closer to consumers in leading Indian cities. The move comes as watch brands continue to invest in exclusive brand outlets and experiential retail formats to strengthen customer engagement and increase visibility in high-growth markets.

Indian couturier Gaurav Gupta has announced the opening of his first permanent Paris showroom, marking a significant milestone in the brand’s international expansion and growing presence in the global luxury fashion and haute couture industry. Located at 6 Rue Jean Goujon in Paris’ 8th arrondissement, within the city's Golden Triangle, the new showroom will officially open on October 5, 2026. The move follows the designer’s participation in Paris Haute Couture Week over multiple seasons and reflects the brand’s long-term commitment to the international luxury fashion market.

The 300-square-metre showroom is housed in a 1930 building designed by French architect Charles Lemaresquier. The space combines the building’s original architectural features with elements inspired by Indian craftsmanship, including curated artworks and custom-designed furniture.

Gaurav Gupta said Paris has played an important role in the brand’s journey and that the decision to establish a permanent presence in the city evolved over several years.

The designer first showcased collections during Paris Haute Couture Week and later presented the "Shunya" collection in 2023, which further strengthened the brand’s connection with the French fashion capital. According to Gupta, the showroom has been envisioned as a year-round destination that extends beyond the limited duration of fashion week presentations.

The new Couture Salon will be led by Jean-Paul Cornut, who brings more than a decade of experience in the Parisian haute couture industry. Cornut previously served as Haute Couture Director at Elie Saab and will oversee the development and operations of the salon. The permanent showroom will provide a dedicated space for client appointments, couture consultations, and collection presentations, enabling the brand to engage more closely with international customers and industry stakeholders.

The opening also reflects the increasing global visibility of Indian luxury fashion and couture. Over the past few years, Indian designers have expanded their presence in key international fashion markets, with Paris remaining one of the most important destinations for luxury brands, haute couture houses, and fashion buyers. With the new showroom, Gaurav Gupta joins a growing group of fashion labels establishing a long-term presence in Paris, strengthening the brand’s position in the global luxury fashion, couture, and designer apparel segments.

Gargi by PNGS, the contemporary fashion jewellery brand backed by the 194-year legacy of P N Gadgil & Sons (PNGS), has expanded its retail footprint in the National Capital Region with the opening of a new exclusive brand outlet at H&S Mall, Boulevard Walk, Sector 4, Greater Noida West.

The store, which opened on September 20, 2026, marks Gargi’s second exclusive outlet in the Noida region following its presence at Spectrum Metro Mall, Noida. The launch forms part of the brand’s strategy to strengthen its reach in key urban markets and cater to the growing demand for affordable fashion and silver jewellery.

Located in one of NCR’s rapidly growing residential hubs, the new store is aimed at serving young professionals, working women, and families seeking contemporary jewellery options for everyday wear as well as special occasions. The outlet offers Gargi’s complete portfolio of silver and certified natural diamond jewellery collections.

Customers can browse a wide range of 925-certified sterling silver jewellery, including earrings, rings, chains, bracelets, and statement pieces. The store also features gold jewellery collections for consumers looking for long-term jewellery investments. According to the brand, all products are backed by the quality assurance and certification standards associated with the PNGS legacy.

The opening coincides with the beginning of the festive shopping season, which includes Navratri, Dussehra, and Diwali. The new location is expected to serve as a shopping destination for consumers seeking festive jewellery and gifting options. The store also supports Gargi’s ongoing festive campaign featuring brand ambassador Mithila Palkar, which highlights silver jewellery as a gifting and celebration category. The campaign showcases the brand’s Bliss Collection and Kids’ Collection for festive purchases.

With the latest addition, Gargi has further strengthened its NCR presence, which currently includes stores at Spectrum Metro Mall in Noida and Pitampura in Delhi, along with a kiosk at Pacific Mall, Tagore Garden.

Aditya Modak, Co-founder & CEO, Gargi by PNGS said, “Greater Noida West is a community of young families and working women who know what they want and value both style and trust. Our Noida customers have shown us how much they love Gargi, and this store lets us be even closer to them. Opening right at the start of the festive season feels special. Whether someone is dressing up for Navratri, picking a Diwali gift or treating herself, we want Gargi to be the place she thinks of first. Every new store is a promise that Gargi will be close to home whenever there is something to celebrate.”

The expansion reflects Gargi’s continued focus on growing its offline retail network while leveraging the long-standing trust associated with the PNGS brand. As consumer demand for silver jewellery and affordable luxury products continues to rise, the company is looking to deepen its presence across key metropolitan and emerging urban markets.

Luxury lab-grown diamond jewellery brand Mayavé, backed by the Dholakia family and the Hari Krishna Group, has strengthened its retail presence in North India with the launch of five stores across Delhi NCR. The new outlets are located in Noida, Ghaziabad, Netaji Subhash Place, Gurugram, and Dwarka, marking a significant step in the brand’s expansion strategy.

The stores have been designed to deliver a premium and contemporary retail experience, reflecting Mayavé’s focus on design-led jewellery and customer engagement. Each outlet incorporates the brand’s signature colour palette, complemented by chrome accents, private lounges, gifting zones, and dedicated display areas. Distinctive design features such as avant-garde wall installations and matte chrome billing counters aim to create an elevated shopping environment for customers.

Founded on the Hari Krishna Group’s three decades of experience in the diamond industry, Mayavé positions itself as a design-focused lab-grown diamond jewellery brand. Its portfolio includes an extensive range of 40 Signature Cuts, offering consumers a variety of shapes and styles that go beyond traditional diamond jewellery designs.

The brand’s collection portfolio includes Blume, Birds of Glory, Seamless Symphony, Timeless, Wings of Freedom, Sakura, Reflection, and Valor for Men. Designed in Italy by Massimiliano Bonoli and crafted in India, the jewellery pieces feature IGI-certified lab-grown diamonds and are targeted at consumers seeking contemporary luxury.

Mayavé has also developed its retail format to align with changing consumer behaviour in the jewellery segment. Customers are introduced to the Timeless collection through a central display island before exploring statement pieces and exclusive designs housed within a dedicated High Jewellery Lounge. To enhance the in-store experience, visitors are offered specialty coffee and artisanal cookies while browsing the collections.

Dravya Dholakia, Founder and CEO, Mayavé said, “Jewellery retail is moving beyond the traditional product-led format. As consumers become more aware of design, craftsmanship and the choices available to them, the retail experience becomes an important part of the purchase. At Mayavé, we have approached our stores as an extension of the product itself. We want customers to have the time and space to understand different designs and cuts and make a considered choice. Our three decades of experience in diamonds give us the technical foundation, while our focus on design and experience shapes how we take that expertise to the consumer.”

Mayavé’s jewellery range starts at approximately Rs 25,000, with a large part of its portfolio priced up to Rs 3 lakh. The company has also integrated sustainability initiatives into its operations, including solar-powered manufacturing, water recycling systems, and the use of recycled gold.

With its five-store network in Delhi NCR, Mayavé aims to strengthen its position in the growing lab-grown diamond jewellery market by combining design innovation, craftsmanship, and an experience-driven retail approach.

Fashion designer Amit Aggarwal has expanded his retail presence with the launch of his largest flagship store in Mumbai’s Kala Ghoda district. The new store marks a significant milestone for the designer, bringing the full spectrum of the Amit Aggarwal brand under one roof for the first time. The 6,000 sq. ft. space spans two levels and is located within one of Mumbai’s most prominent cultural and luxury destinations.

Designed by architect Niket Deshpande of Thotpot Designs, the flagship store has been created as an immersive retail destination that blends fashion, art, architecture, and design. The space is built around a minimalist material palette dominated by concrete, sculptural forms, and dramatic use of light and shadow. A striking 13-foot suspended pod serves as the centerpiece of the store, reflecting recurring themes found in Aggarwal’s design language.

The new flagship houses the designer’s complete portfolio, including womenswear couture, menswear couture, occasionwear, accessories, and the revived prêt line, AM.IT. The stepped layout provides dedicated sections for each category while maintaining a cohesive visual flow throughout the store.

Located within a heritage building in Kala Ghoda, the store retains several original architectural elements, including exposed girders and an unconventional layout. Rather than altering these features, the design team integrated them into the overall concept, creating a distinctive retail environment that aligns with the brand’s contemporary aesthetic.

The opening underscores Amit Aggarwal’s continued investment in experiential retail at a time when premium fashion brands are increasingly focusing on flagship destinations to strengthen consumer engagement. The Mumbai store also reflects the growing importance of physical retail spaces that offer customers an immersive brand experience beyond traditional shopping.

With the launch of the Kala Ghoda flagship, Amit Aggarwal aims to create a destination that showcases the evolving identity of the fashion house while supporting its expansion across categories and consumer segments.

SEIKO has strengthened its retail footprint in India with the launch of a new standalone watch salon in Kolkata. Located at Jasmine Towers, the 1,020 sq. ft. outlet brings together some of the brand’s most prominent collections and recent timepiece introductions, offering customers a dedicated space to explore SEIKO’s watchmaking portfolio.

The new salon showcases a wide range of collections, including King Seiko, Prospex, Presage, Astron, and Seiko 5 Sports. The store highlights the brand’s offerings across mechanical watchmaking, sports-inspired designs, precision technology, and contemporary styling.

Among the key models on display are the King Seiko VANAC and the King Seiko 145th Anniversary Limited Edition. Customers can also explore selections from the Presage Craftsmanship Series and Presage Cocktail Time collection. Other featured watches include the Astron GPS Solar lineup, the Prospex Speedtimer, the 1968 Heritage Diver’s GMT, and the Seiko 5 Sports × Honda MOTOCOMPO limited-edition model.

The salon also houses the Prospex India Limited Edition, a special timepiece developed exclusively for the Indian market. Inspired by the colours and textures of the Indian tiger, the watch is limited to 1,000 pieces and blends SEIKO’s watchmaking expertise with design elements tailored to Indian consumers.

The inauguration ceremony was attended by actress Raima Sen, who joined the event as the guest of honour.

Niladri Mazumder, President and COO, SEIKO India said, “Kolkata has a distinctive appreciation for craftsmanship, design and heritage, making it an important market for SEIKO. The opening of our new watch salon marks another significant step in strengthening our retail presence across East India. With this new space, we are bringing our global collections and latest creations closer to customers in Kolkata, while creating an environment where enthusiasts can experience the breadth of SEIKO’s watchmaking journey. This opening further reflects our continued commitment to expanding our retail presence across key markets in India.”

The Kolkata salon forms part of SEIKO’s broader retail expansion strategy in India. As demand for premium and luxury watches continues to grow, the company is expanding its presence across major cities to offer customers greater access to its global collections and exclusive editions.

Sleep and comfort solutions brand SleepyCat has opened its 50th retail store in Gurugram, marking a key milestone in the company’s offline expansion strategy and strengthening its omnichannel presence across India.

The new outlet further expands SleepyCat’s growing retail network and offers consumers access to its portfolio of mattresses, pillows, cushions, and sleep accessories in a physical shopping environment. The store is designed to enable customers to explore and experience products firsthand before making purchase decisions.

The opening reflects the brand’s continued efforts to complement its digital-first business model with a stronger offline presence. Over the years, SleepyCat has steadily expanded its brick-and-mortar footprint while maintaining its focus on online sales, creating multiple touchpoints for consumers across channels.

As categories such as mattresses and sleep solutions often benefit from in-person product evaluation, the company’s retail stores serve as an extension of its digital ecosystem by bringing product discovery, trial, and purchase together under one roof.

Kabir Siddiq, CEO and Founder of SleepyCat, described the launch of the 50th store as an important moment in the company’s growth journey. Founded with the objective of improving sleep experiences for Indian consumers, the brand has gradually expanded its reach across multiple markets nationwide.

To commemorate the achievement, SleepyCat is offering a one-day flat 50 percent discount across its stores throughout India. The initiative aims to engage existing customers while encouraging new consumers to explore the brand’s product offerings.

The expansion comes at a time when shoppers increasingly interact with brands through both online and offline channels. SleepyCat’s retail strategy focuses on integrating digital commerce with physical stores, allowing consumers to move seamlessly between different stages of the purchasing journey.

Beyond mattresses, the company’s portfolio includes a range of complementary sleep and comfort products such as pillows, cushions and related accessories, catering to various consumer needs within the category.

With 50 stores now operational, SleepyCat continues to strengthen its physical presence while maintaining its digital growth trajectory. The Gurugram store represents another step in the company’s efforts to improve accessibility and enhance customer engagement across India.

German interior solutions brand Hettich has expanded its retail footprint in South India with the launch of its second Hettich Exclusive (HeX) store in Chennai. The new outlet is aimed at enhancing customer access to the brand’s experiential retail format and strengthening its presence across key locations in the city.

With the addition of the new store, Hettich now offers customer touchpoints across Chennai’s IT corridor, central business district, and traditional cultural hubs, enabling consumers to explore the brand’s products and solutions more conveniently.

The newly launched HeX store has been designed as an immersive experience center where customers can interact with a range of interior solutions through curated walk-throughs of contemporary living spaces. The store showcases Hettich’s portfolio of German-engineered furniture fittings, architectural door hardware, furniture lighting solutions, and built-in kitchen appliances.

In addition to product displays, the store also offers complimentary design consultation services. Customers can work with design experts to develop customized furniture concepts and interior solutions tailored to their individual requirements and lifestyle preferences.

Designer fashion label AK OK, founded by renowned designer Anamika Khanna, has expanded its retail presence with the launch of its first in-mall store in Delhi-NCR and its debut outlet in Gurugram. The new store, located on the Ground Floor of Ambience Mall, Gurugram, marks a significant step in the brand’s offline growth strategy.

The opening strengthens AK OK’s presence in North India and provides the brand with an opportunity to connect with consumers in one of the country’s key fashion and lifestyle markets. The store offers customers access to the label’s contemporary collections, which blend Indian and international influences while encouraging individuality and self-expression.

Known for its distinctive approach to fashion, AK OK combines traditional references with modern silhouettes, creating designs that reflect the evolving preferences of contemporary consumers. The new retail space has been designed to showcase the brand’s aesthetic and offer an immersive shopping experience.

Fashion accessories brand Miraggio has expanded its offline retail footprint with the opening of a new store in Vashi. The brand marked the milestone by recording its first customer transaction, signaling the start of operations at the newly launched outlet.

The opening forms part of Miraggio’s ongoing retail expansion strategy as the brand strengthens its presence across key markets in India. The new Vashi store will offer consumers access to the brand’s range of handbags, accessories, and lifestyle products through an offline shopping experience.

Sharing the update, Miraggio highlighted the significance of the first purchase at every new store, which marks the beginning of customer engagement and retail operations at the location.

The launch of the Vashi outlet reflects the continued growth of fashion and accessories retailers investing in physical stores to complement their omnichannel retail strategies and strengthen connections with consumers. With the addition of the new store, Miraggio continues to expand its retail network and increase accessibility for shoppers in Mumbai’s growing retail market.

Malabar Gold and Diamonds has expanded its retail footprint with the opening of a new store at Nexus Seawoods in Navi Mumbai. The outlet is located on the Upper Ground Floor in the A Zone and is now operational for customers. The addition of Malabar Gold and Diamonds strengthens the jewellery retail offering at Nexus Seawoods, further diversifying the shopping destination's portfolio of fashion, lifestyle, and premium brands.

Known for its jewellery collections across gold, diamond, bridal, and occasion wear categories, Malabar Gold and Diamonds continues to expand its offline retail network across key markets in India. The new store at Nexus Seawoods aims to serve consumers in Navi Mumbai and surrounding areas.

Announcing the opening, Nexus Seawoods stated that the launch adds another retail destination for shoppers visiting the mall. The company also welcomed the Malabar Gold and Diamonds team as part of its growing retail ecosystem.

The opening reflects the continued demand for organised jewellery retail and highlights the role of shopping centres in attracting established national and international brands. The addition is expected to further strengthen Nexus Seawoods' position as a retail and lifestyle destination in the Mumbai Metropolitan Region. With the launch of the new store, Malabar Gold and Diamonds continues its retail expansion strategy while increasing its reach among consumers seeking jewellery across multiple categories and price segments.

Premium leather accessories brand Da Milano has introduced a new retail store concept as part of its ongoing brand transformation strategy. The updated format is designed to offer a more immersive and experience-led shopping environment while strengthening brand consistency across its retail network.

The new concept stores reflect the brand’s evolving retail vision, focusing on customer experience, premium store design, and modern merchandising. Inspired by Italian craftsmanship, the stores feature contemporary interiors with clean layouts, curved design elements, natural materials, and neutral finishes aimed at creating a cohesive shopping experience.

The redesigned stores incorporate wood, stone, terracotta-inspired textures, ambient lighting, and dedicated product displays to showcase the brand’s leather handbags, luggage, accessories, and lifestyle collections.

As part of the initiative, Da Milano plans to gradually upgrade its existing stores to align with the new retail concept. The move is expected to create a more consistent brand experience across key retail locations and strengthen customer engagement across physical touchpoints.

The company said its growth strategy is focused not only on expanding its retail presence but also on enhancing the in-store experience for consumers. The new format is aimed at improving product discovery, store navigation, and overall customer interaction within the brand's retail ecosystem. The launch comes as luxury and premium fashion brands increasingly invest in experiential retail, store modernization, and customer-centric shopping environments to drive engagement and strengthen brand positioning in India's growing premium retail market.

adidas has expanded its retail footprint in India with the opening of its first OCS Concept Store in Srinagar, located at City Walk Mall. The launch marks the brand's entry into a new retail format in the Kashmir market and is aimed at strengthening its presence in the region.

The new store has been developed as part of adidas' ongoing retail expansion strategy in India, bringing its product portfolio and in-store shopping experience closer to consumers in Srinagar and nearby markets. According to a LinkedIn post shared by RON, the opening of the store represents a key milestone in adidas' growth journey in Kashmir. The company highlighted the collaborative effort involved in delivering the project, including planning, execution, visual merchandising, and store readiness.

The launch is expected to support adidas' market expansion in North India while enhancing access to the brand's footwear, apparel, and sportswear offerings for customers in the region. RON acknowledged the contributions of its teams and partner SKS in bringing the project to completion and described the opening as the beginning of a new phase for the brand's presence in Srinagar.

The development comes as global sportswear brands continue to invest in physical retail stores across India, with a growing focus on tier II and emerging markets. Srinagar has increasingly attracted retail investments as brands look to strengthen their presence beyond metro cities.

Indriya by Aditya Birla Jewellery has launched its new store at GRANDTHUM by Group 108 in Greater Noida West, becoming the first retail brand to commence operations at the mixed-use commercial development.

The opening marks a significant milestone for GRANDTHUM as it begins activating its retail ecosystem and welcoming consumers to the project. With Indriya now operational, the development has taken its first step toward building a broader retail, dining and entertainment destination, with additional brands expected to join in the coming months.

The new store brings Indriya’s premium jewellery offerings to consumers in Greater Noida West and serves as the first active retail outlet within the development. The launch also provides an early look at the retail environment that Group 108 is aiming to create as the project evolves.

Designed as a mixed-use commercial destination, GRANDTHUM integrates retail, office, dining, and entertainment spaces. The retail component is expected to expand gradually as more brands begin operations, creating a comprehensive consumer-focused destination for the region.

Amish Bhutani, Managing Director, Group 108 said, “A project starts to feel different once people begin using it. With Indriya opening its doors, Grandthum has reached that point. The store gives us the first glimpse of the retail environment we have been working towards, and we are excited to see more brands gradually join the development and add to its character.”

Sanchit Bhutani, Managing Director, Group 108 shared, “Indriya’s entry into Grandthum adds a new dimension to our retail offering. Greater Noida West is seeing a steady transformation in its consumer and commercial landscape, and the arrival of established brands is an important part of that evolution. We believe the new store will add to the overall retail experience at Grandthum and provide consumers with greater choice within a well-connected commercial environment.”

Located in one of the fastest-growing commercial and residential corridors in the National Capital Region, GRANDTHUM is positioned to cater to the area's expanding consumer base. The development is being designed to house a mix of retail brands, food and beverage outlets, entertainment concepts, and office spaces, creating a destination that serves both residents and businesses in the region.

Fine jewellery brand Mia by Tanishq has strengthened its retail footprint in the national capital with the launch of a new store in Paschim Vihar and the relaunch of its outlet in Vasant Kunj. Both stores were inaugurated by Shyamala Ramanan, Business Head, Mia by Tanishq, as the brand continues to expand its presence across Delhi-NCR.

The newly opened Paschim Vihar store is located at B-8, Ground Floor, Shubham Enclave, Paschim Vihar, Delhi, and spans 1,043 sq. ft. The outlet was launched in the presence of franchise partner Ritesh Ladha and offers a range of jewellery across categories including rings, earrings, bracelets, pendants, neckwear and mangalsutras. The collection features designs crafted in gold, diamonds, silver and coloured gemstones.

In addition, the brand has relaunched its store at Ambience Mall, Vasant Kunj, covering 800 sq. ft. The location holds significance for the company as it was Mia’s first store in North India. The reopening marks a key milestone in the brand’s regional growth strategy while reaffirming its presence in one of Delhi’s prominent retail destinations.

With the addition of these two stores, Mia by Tanishq has expanded its network to 35 stores across Delhi-NCR and 75 stores across the North region.

To celebrate the openings, the brand has announced a promotional offer under which customers can avail up to 20 percent off on diamond jewellery. The offer is valid from September 18 to September 20.

Shyamala Ramanan, Business Head, Mia by Tanishq said, “We are delighted to strengthen Mia by Tanishq’s presence in Delhi with the launch of two new stores in Paschim Vihar and Vasant Kunj. Delhi has always been an important market for us, and these launches reflect our continued commitment to bringing contemporary, versatile jewellery closer to our customers across the city. The Vasant Kunj store holds special significance for us as it marks the return of our very first store in North India, and we look forward to welcoming customers to experience Mia’s latest collections at both these locations.”

The new stores are equipped with customer-focused services including a Karatmeter, which enables visitors to check the purity of their gold, and a gold melting machine for evaluating old jewellery. Through the brand’s Gold Exchange program, customers can exchange old gold for new Mia jewellery.

The stores showcase Mia’s portfolio of contemporary jewellery designed for everyday wear as well as special occasions. The collection includes minimalist and versatile pieces aimed at consumers seeking modern jewellery options that align with evolving lifestyle preferences.

Jewellery retailer Indriya has expanded its offline footprint with the opening of a new store at DB CITY Mall, strengthening the mall’s jewellery portfolio ahead of the upcoming festive shopping season.

The latest addition further enhances DB CITY Mall’s positioning as a destination for jewellery shoppers, joining a roster of established brands including Tanishq, Reliance Jewels, BlueStone, ORRA, CaratLane, Mia by Tanishq, Anand Jewels, and Punjab Jewels. The launch is expected to offer customers a broader range of choices across jewellery categories as demand typically rises during the festive and wedding periods.

Indriya’s arrival strengthens an already well-established jewellery category within the shopping destination and supports the mall’s strategy of offering a diverse portfolio of premium and contemporary brands.

The timing of the launch comes ahead of the festive season, a key sales period for jewellery retailers in India. Industry players generally witness increased consumer spending during festivals and weddings, making the period an important growth driver for the category.

DB CITY Mall stated that the addition of Indriya will help expand the overall customer proposition by providing shoppers with greater variety and access to jewellery offerings under one roof. The development also reflects the continued demand for organised jewellery retail and the growing presence of branded jewellery chains in major shopping centres.

With the new store opening, Indriya continues to expand its retail presence, while DB CITY Mall further consolidates its position as a key jewellery shopping destination. The move is expected to strengthen footfall in the category and provide consumers with an expanded selection of branded jewellery options during one of the busiest shopping periods of the year.

Footwear and accessories brand Mochi has strengthened its presence in Karnataka with the opening of a new retail store on Savalanga Road in Shivamogga. The launch was announced through the company’s official LinkedIn channel and marks another step in the brand’s ongoing retail expansion across India.

The newly opened outlet brings Mochi’s collection of footwear and accessories closer to consumers in Shivamogga, enhancing the brand’s reach in the state and offering customers a wider selection of products designed for everyday wear, work, social occasions, and celebrations.

Operated by Metro Brands Limited, Mochi has been a part of the Indian footwear market since 1977. According to the company, the first Mochi-branded multi-brand outlet was launched in 2000. Over the years, the brand has built its positioning around younger consumers while also catering to families through a diverse product portfolio.

Mochi’s offerings span multiple categories, including men’s, women’s, and children’s footwear. The brand also retails accessories such as bags, clutches, wallets, belts, and a range of foot-care and shoe-care products, in line with Metro Brands’ broader lifestyle retail strategy.

The Shivamogga store opening comes amid Metro Brands’ continued efforts to expand its retail footprint nationwide. As of December 31, 2025, Mochi operated 279 branded multi-brand outlet stores across the country, according to Metro Brands. The company’s overall retail network exceeded 1,000 stores across its portfolio of footwear and lifestyle brands.

The expansion aligns with Metro Brands’ strategy of strengthening its presence across both established and emerging markets through a combination of offline retail outlets and digital channels. The company continues to focus on serving a broad consumer base through products tailored to different age groups, occasions, and price segments.

With the addition of the Shivamogga outlet, Mochi further expands its retail presence in Karnataka while reinforcing its commitment to increasing accessibility to its footwear and accessories portfolio across India.

Italian luxury brand Bvlgari has opened its first boutique in Kolkata at Quest Mall, marking a significant expansion of its presence in India's luxury retail market. The launch adds Kolkata to the brand’s growing network of luxury destinations in the country and reflects increasing demand for international luxury brands beyond traditional markets such as Delhi and Mumbai.

The new boutique brings Bvlgari’s portfolio of luxury jewellery, watches, accessories, leather goods, and fragrances to consumers in Eastern India. The store showcases some of the brand’s globally recognized collections, including its jewellery, timepieces, handbags, and fragrance offerings.

Founded in Rome in 1884, Bvlgari is known for its presence across luxury jewellery, luxury watches, accessories, and fragrances. The Kolkata opening highlights the growing importance of the city within India’s premium retail and luxury shopping landscape.

Industry observers note that global luxury brands are increasingly expanding into emerging luxury markets across India as affluent consumers seek premium international labels and exclusive shopping experiences. Kolkata has witnessed rising interest from luxury retailers, with Quest Mall continuing to attract several global fashion, jewellery, and lifestyle brands.

The opening is expected to strengthen Bvlgari’s presence in India’s luxury jewellery and luxury watch segments while enhancing access to international luxury products for consumers in Eastern India.

Duroflex, a sleep and comfort solutions brand, has expanded its retail footprint with the launch of a new Experience Centre in Miyapur, Hyderabad. Spanning approximately 2,000 sq. ft., the new facility is designed to offer consumers a more personalized and consultative shopping experience focused on sleep, comfort, and wellness solutions.

The launch forms part of the company’s efforts to strengthen its presence in key urban markets while providing consumers with access to a broader range of sleep technologies and comfort products.

The centre showcases Duroflex’s portfolio of sleep and comfort products, including mattresses and sleep technologies developed to cater to different lifestyles, sleeping patterns, and comfort preferences. Among the products on display are the company’s latest innovations, including the Airboost mattress and the Motion Sofa range, allowing visitors to experience the products firsthand.

According to the company, the new retail format has been designed to facilitate a guided consumer journey. Customers can access assisted comfort trials, receive personalized product recommendations, and consult with trained staff to understand factors such as posture support, material preferences, and sleep habits before making a purchase decision.

The Experience Centre also features a calm and interactive environment intended to help consumers explore sleep solutions at their own pace and make informed choices based on their comfort requirements.

Sridhar Balakrishnan, CEO, Duroflex Limited said, "Sleep is increasingly being recognised as an important part of overall health, recovery and everyday wellbeing, and this is shaping how consumers approach their sleep choices. Our new Experience Centre in Miyapur brings our entire range of sleep and comfort solutions together in one space, giving consumers the opportunity to explore different technologies, materials and comfort formats based on their individual needs. From our mattresses and sleep technologies to innovations such as Airboost, the centre allows consumers to experience how technology, research and thoughtful design come together to address evolving sleep and comfort needs. As we expand our retail presence, our focus remains on creating experiences that help consumers better understand their sleep and find solutions that work for them."

The newly opened Duroflex Experience Centre in Miyapur is now operational and offers consumers access to the brand’s complete range of sleep, comfort, and wellness products, alongside its latest innovations in sleep technology and relaxation solutions.

Jewellery retailer Tanishq has strengthened its presence in Chhattisgarh with the opening of a new store in Rajnandgaon, marking another step in the brand’s ongoing retail expansion strategy across emerging markets in India. The development reflects the growing focus of organized jewellery retailers on expanding beyond metropolitan cities and strengthening their footprint in tier II and tier III locations.

The new outlet is expected to improve access to Tanishq’s jewellery collections for customers in Rajnandgaon and nearby regions. The expansion aligns with the broader trend of leading jewellery brands investing in physical retail formats to cater to rising demand in smaller cities and high-growth markets. Industry players have increasingly focused on strengthening omnichannel strategies while simultaneously expanding their offline networks.

Tanishq, a jewellery brand from the Titan portfolio, has continued to expand its store network across India through new showroom openings in both established and emerging markets. The company has been increasing its reach through retail investments aimed at enhancing customer accessibility and offering a wider range of jewellery collections across categories such as gold, diamond, wedding, and everyday wear jewellery.

The Rajnandgaon store launch underscores the brand’s commitment to deepening its presence in central India while bringing its jewellery offerings closer to consumers in Chhattisgarh. As demand for branded jewellery continues to rise across non-metro markets, the new outlet is expected to support Tanishq’s efforts to strengthen customer engagement and expand its market reach in the region.

The opening also reflects the continued momentum in India’s organized jewellery retail sector, where brands are increasingly targeting growing consumer demand in smaller cities through strategic store expansions and enhanced retail experiences.

Ambience Mall, Gurugram has expanded its fashion retail portfolio with the opening of a new COYU store, bringing the women's fashion and lifestyle brand to one of the city's prominent shopping destinations. The launch strengthens the mall's apparel and lifestyle offerings while providing COYU with a physical retail presence in the National Capital Region (NCR).

Located on the First Floor, the new store offers a range of women's fashion categories, including dresses, co-ord sets, kurta sets, tops, shirts, sarees, bottomwear, jewellery, bags, and footwear. The brand's assortment caters to everyday wear, workwear, festive occasions, and holiday collections. The store opening aligns with the continued growth of India's fashion retail sector, where brands are increasingly investing in offline expansion to enhance customer engagement and strengthen omnichannel retail strategies.

Arjun Gehlot, Director, Ambience Group said, “At Ambience Mall, our vision has always been to create a destination that reflects the changing aspirations and lifestyles of our consumers. As retail becomes more experiential and discovery-led, we continue to bring together brands that offer distinctive propositions and add depth to the overall experience. Moreover, COYU brings an effortless sense of style to our fashion mix, with versatile collections designed around the many occasions that shape a woman’s wardrobe today. Gurugram’s style-conscious audience makes it an exciting setting for the brand, while its presence adds another layer of choice and personality to the destination. We are delighted to welcome COYU and look forward to seeing the brand become a part of our consumers’ everyday and occasion-led shopping journeys.”

The new outlet is designed to offer customers direct access to COYU's collections through a dedicated retail format, allowing shoppers to explore multiple product categories under one roof. With the addition of COYU, Ambience Mall continues to expand its mix of fashion, beauty, lifestyle, and dining brands. The move reflects the growing demand for curated shopping experiences as consumers increasingly seek a wider range of fashion and lifestyle options within organized retail destinations.

Kids accessories brand Hamster London has opened a new store at DLF Midtown Plaza, strengthening its retail presence and expanding the shopping options available for children and families at the destination. The announcement was shared by DLF Malls, which welcomed the brand to its retail portfolio at DLF Midtown Plaza. The new store will offer a range of accessories designed for children, catering to growing demand in India's kids fashion, children's accessories, lifestyle retail, and family shopping segments.

According to the company, the addition of Hamster London further enhances the retail mix at the shopping destination and broadens the range of offerings available for young consumers and families visiting the mall.

In a social media post, DLF Malls said, "A new destination for little style explorers! We’re delighted to welcome Hamster London to DLF Midtown Plaza, bringing a fun and stylish edit of accessories for the little fashion enthusiasts. With another exciting addition to the destination, there’s now even more to discover for our youngest shoppers. Congratulations to the entire team on the opening, and here’s to many happy little shoppers ahead!"

The opening reflects continued activity in India's shopping mall, organized retail, kidswear, accessories, and lifestyle retail sectors, as brands look to strengthen their offline presence and reach family-focused consumers through premium retail destinations.

Mia by Tanishq has opened a new store in Raigarh, Chhattisgarh, further expanding its retail network in India. The launch marks another step in the brand’s growth strategy as it continues to strengthen its presence across emerging and established markets.

The announcement was shared by Praveen Bhade on LinkedIn, highlighting the opening as a milestone in the brand’s ongoing retail expansion efforts. According to the post, the new store is aimed at bringing Mia by Tanishq’s fine jewellery offerings closer to consumers in Raigarh and surrounding regions.

Mia by Tanishq, part of Titan Company, has been expanding its physical retail footprint across India to meet growing demand for lightweight, contemporary and everyday jewellery. The brand caters to consumers seeking modern designs across categories including rings, earrings, pendants, bracelets and other fine jewellery products.

The Raigarh store launch is expected to strengthen the brand’s presence in Chhattisgarh while improving accessibility for customers in the region. The expansion also aligns with broader growth trends in India’s organised jewellery retail sector, where brands continue to invest in new store openings across tier II and tier III cities.

In a LinkedIn post, Praveen Bhade said, "Thrilled to announce the launch of our new Mia By Tanishq store in Raigarh, Chhattisgarh! Another key milestone in strengthening our retail presence and bringing modern fine jewelry closer to our customers."

The latest addition reflects Mia by Tanishq’s continued focus on expanding its reach through offline retail channels while strengthening customer access to its jewellery collections across India.

Chinese sportswear major ANTA has officially entered the Indian market through a partnership with Brandman Retail, marking a significant development in India's growing sportswear and athleisure sector. The brand has opened its first exclusive retail store in Gurugram, signalling the start of its planned expansion across the country.

The launch comes as India's sportswear, fitness, and athleisure categories continue to witness rising consumer demand, driven by increasing interest in active lifestyles, sports participation, and performance-focused apparel. According to publicly shared company information, ANTA reported revenue of $11.5 billion in 2025, reflecting a year-on-year growth of 13.3 percent. The company ranks among the world's largest sportswear businesses and is now looking to tap into India's expanding market for athletic footwear, sports apparel, and lifestyle products.

The first ANTA store has opened at AIPL Joy Gallery in Gurugram, a retail destination that continues to attract international brands seeking to strengthen their presence in North India. The partnership with Brandman Retail is expected to support the brand's offline retail expansion and local market development strategy.

India has emerged as a key growth market for global sportswear companies, with consumers increasingly spending on running shoes, fitness apparel, athleisure wear, and performance sports products. ANTA's entry adds another international player to the country's competitive sports retail landscape, which already includes several global athletic and lifestyle brands.

The launch reflects the continued interest of international brands in India's organised retail market, particularly within the premium sportswear and activewear segments.

Vault by Virat Kohli has launched a new fitness club in Panipat, marking its latest expansion in Haryana and strengthening its presence in India's growing premium fitness market. The opening reflects the brand's continued focus on Tier ll and Tier lll cities, where demand for organised fitness and wellness services is rising. Located at 494, Ring Road, Model Town, Panipat, Haryana, the new facility spans nearly 10,000 sq ft and has been designed to offer a dedicated space for fitness training, strength workouts, and wellness-focused activities.

The company said the club received a strong response ahead of its opening, with more than 250 memberships secured during the pre-sale phase. Following the launch, Vault has also announced plans to further expand its footprint in Panipat and neighbouring Sonipat as it looks to cater to increasing demand for premium fitness centres in the region.

Mukesh Gogia, Founder of Vault by Virat Kohli, attended the launch event and interacted with members of the local fitness community.

Mukesh Gogia, Founder of Vault said, "Panipat has always stood out to us as a market with a strong, underserved appetite for organized, premium fitness. Bringing Vault to the city is a step towards our larger vision of making high-quality fitness accessible beyond the metros. This club reflects everything we stand for – world-class equipment, thoughtfully designed spaces, and a community-first approach to wellness – and we're excited to welcome Panipat into the Vault family."

Vikas Kohli added, "Every new Vault club is a step towards our shared vision of building a genuine fitness community across the country, not just in the metros. Panipat's growing, health-conscious population makes it a natural fit for what Vault represents, and we're glad to see the brand's footprint extend here. We're looking forward to seeing the city embrace this space."

The Panipat facility features equipment from Pulse Fitness and will soon introduce group fitness classes. According to the company, classes are expected to begin during the first week of September, with schedules to be announced separately.

The launch follows Vault's recent expansion into Uttarakhand through its Dehradun club. The fitness chain currently operates across several cities, including Delhi-NCR, Bengaluru, Gorakhpur, Hyderabad, and Dehradun, and plans to deepen its reach in emerging urban markets.

As organised fitness and wellness services gain traction beyond metropolitan cities, brands are increasingly focusing on smaller markets where consumer interest in health, fitness, and lifestyle services continues to grow.

Global apparel retailer Gap has launched a new store at Phoenix Marketcity, Whitefield, further strengthening its retail presence in Bengaluru. Spread across more than 3,000 sq ft, the store marks another step in the brand’s expansion across key fashion and lifestyle markets in India.

The new outlet offers a range of apparel and wardrobe essentials for women, men and children. Shoppers can explore some of Gap’s core product categories, including denim, T-shirts, khakis, logo hoodies and shirts, along with seasonal collections available in-store.

Located within Phoenix Marketcity Whitefield, the store is designed to provide customers with access to the brand’s global product portfolio in a dedicated retail environment. The launch aligns with Gap’s ongoing strategy to expand its footprint across major Indian cities and strengthen its presence in high-traffic shopping destinations.

With the addition of the Whitefield store, Gap continues to grow its network in India, catering to increasing demand for international fashion brands and everyday apparel across the country’s organised retail sector.

Fashion retailer The House of Rare has expanded its retail footprint with the launch of a new flagship store in Indiranagar, Bengaluru. Spread across 6,000 sq. ft. over two floors, the outlet is the brand’s largest store in Bengaluru and its second-largest flagship in India after Kolkata.

The new store brings together the company’s portfolio of brands, including Rare Rabbit, Rareism, Rare Ones, and Rare’Z, under one roof. Designed as a unified retail destination, the flagship offers customers access to menswear, womenswear, kidswear, and footwear collections while preserving the distinct identity of each brand.

The store debuts with the Rare Rabbit Guild collection for menswear, Rareism’s latest Autumn/Winter range featuring everyday, occasion, and festive wear, and a curated assortment from kidswear brand Rare Ones. Footwear label Rare’Z showcases key collections including Sugoi, Dust, Montare, and Abbruzzo, with the complete Sugoi series making its first appearance in Bengaluru. The store also features an expanded selection of women’s footwear and open footwear styles.

The Indiranagar flagship has been designed around a contemporary aesthetic that combines abstract, modern, and minimalist elements. Its façade draws inspiration from Mediterranean architecture, creating a distinctive visual presence on Bengaluru’s 100 Feet Road.

Manish Poddar, Founder, The House of Rare said, “For me, the interesting part of a store is what happens between the products. The light, the materials, the way you enter a space, what you see from the street, what reveals itself as you move through it, all of those things change how you experience a brand. Indiranagar gave us the opportunity to work at a scale where those details could really matter. We wanted the architecture to have its own character, but never compete with the brands inside it. It had to feel distinctly House of Rare.”

The launch marks an important milestone in The House of Rare’s expansion strategy. With the opening of the Indiranagar flagship, the company now operates approximately 25 stores in Bengaluru and around 42 stores nationwide.

Bengaluru continues to be one of the brand’s strongest markets, making it a strategic location for a flagship store of this scale. The company cited Indiranagar’s premium high-street retail environment and diverse consumer base as key factors behind the location choice.

Akshika Poddar, Co-Founder, The House of Rare shared, “There is something very powerful about seeing a brand in its full dimension. Bengaluru has always given us a consumer who is curious and willing to explore, and this store is built for exactly that. It is less about putting more products into a bigger space, and more about giving the House of Rare the room to become an experience.”

Beyond Bengaluru, The House of Rare sees significant growth opportunities across South India and is also evaluating expansion prospects in Tier 2 and Tier 3 cities.

Luxury fashion brand Off-White has expanded its footprint in India with the opening of its second flagship store in the country and its first boutique in North India. Located at DLF Promenade, Delhi, the new outlet follows the brand’s debut flagship launch in Bengaluru and forms part of its broader strategy to strengthen its presence in key luxury retail markets across India.

The Delhi store will be operated by Sparsh India Couture Private Limited, Off-White’s franchise partner for North India, in collaboration with Brand Concepts Limited, the company’s partner for luxury and lifestyle fashion brands in the Indian market.

Situated within one of the capital’s prominent luxury shopping destinations, the new flagship has been designed to reflect Off-White’s distinctive creative identity. Founded by the late Virgil Abloh, the brand is known globally for blending luxury fashion, streetwear influences, and contemporary design innovation. The Delhi launch is aimed at catering to a growing consumer base seeking international luxury brands and fashion experiences rooted in creativity, individuality, and cultural relevance.

The store offers a curated selection of apparel, footwear, accessories, and lifestyle products from Off-White’s latest collections. It also serves as the brand’s official retail destination in the region, providing customers with access to authentic products and dedicated local support.

Abhinav Kumar, Co-Founder, Brand Concepts Limited said, "The opening of our Delhi flagship marks an important step in Off-White's long-term growth strategy in India. As one of the country's most influential luxury fashion markets, Delhi provides the ideal platform to strengthen the brand's presence and engage with a discerning consumer base. This expansion reflects our vision of building a strong and long-term retail network for globally recognised luxury brands across India's key metropolitan markets."

Chandni Agarwal, Founder & CMD, Sparsh India Couture Private Limited added, "The opening of Off-White’s first boutique in Northern India at DLF Promenade, Delhi, in partnership with Brand Concepts Limited, marks a significant milestone in the brand's journey in the country.”

The latest store launch reinforces Off-White’s commitment to the Indian market, where demand for premium and globally recognised fashion brands continues to rise. By expanding into Delhi, one of India’s leading luxury retail hubs, the brand aims to deepen its engagement with a new generation of luxury consumers while extending its international retail experience to one of the country’s most influential fashion destinations.

British menswear brand Charles Tyrwhitt has strengthened its presence in India with the launch of a new retail store in Visakhapatnam (Vizag). The latest outlet, inspired by the brand’s Jermyn Street roots in London, marks another step in its expansion strategy in partnership with Reliance Brands Limited (RBL).

The new store brings Charles Tyrwhitt’s signature British style to the coastal city, offering customers access to its range of shirts, tailoring, and wardrobe essentials. Designed to mirror the brand’s global retail identity, the outlet combines traditional British design influences with a modern shopping environment.

Founded in 1986 by Nick Wheeler, Charles Tyrwhitt built its reputation on high-quality shirts and has since expanded into a broader menswear portfolio. Today, the brand offers suits, trousers, knitwear, casualwear, and accessories, with a focus on timeless style, quality craftsmanship, and long-lasting value.

The company’s connection to Jermyn Street remains central to its identity. Its flagship store at 100 Jermyn Street, London, continues to serve as a key symbol of the brand’s heritage. The historic street is widely recognised for its longstanding association with British tailoring and shirtmaking, which has helped shape Charles Tyrwhitt’s positioning in the global menswear market.

Shirts continue to be a cornerstone of the brand’s offering, spanning business, casual, linen, and contemporary styles across various fits, fabrics, collars, and cuff designs. Beyond shirts, the retailer’s collection includes tailored suits, chinos, trousers, knitwear, and other essentials designed for formal, business-casual, and smart-casual occasions.

The opening in Vizag further expands Charles Tyrwhitt’s growing retail network in India. The brand entered the country through its collaboration with Reliance Brands Limited, launching its first Indian store at Palladium Ahmedabad. Since then, it has established a presence across several major cities, including Mumbai, Delhi, Bengaluru, Pune, and Ahmedabad.

For Reliance Brands Limited, the new store reflects a continued effort to extend the brand’s reach beyond India’s largest metropolitan centres. With Visakhapatnam emerging as an important premium retail destination, the city presents an opportunity for Charles Tyrwhitt to engage with a wider customer base seeking premium menswear options.

The latest opening reinforces Charles Tyrwhitt’s commitment to the Indian market, combining its British menswear heritage with a modern retail experience while further strengthening its footprint in the country’s evolving premium fashion segment.

Jewellery retailer Maharaja Gold and Diamonds has expanded its retail presence by launching a new showroom at Fiza by Nexus in Mangaluru, Karnataka. The opening adds another jewellery brand to the mall's growing retail portfolio and strengthens Maharaja Gold and Diamonds' footprint in the organised jewellery retail market.

Located within Fiza by Nexus, one of Mangaluru's prominent shopping destinations, the new store will cater to consumers seeking gold jewellery, diamond jewellery and lightweight jewellery collections. The launch reflects continued expansion activity within India's jewellery sector, where brands are increasingly investing in physical retail stores to reach customers across emerging and established markets.

The opening is part of Maharaja Gold and Diamonds' broader retail growth strategy as the company continues to strengthen its presence across key markets. According to a recent company update, the Mangaluru outlet marks the brand's 20th showroom.

Fiza by Nexus has added new stores across fashion, beauty, food, and lifestyle categories, reinforcing its position as a major retail and shopping hub in the region. The addition of Maharaja Gold and Diamonds further diversifies the mall's jewellery and lifestyle offerings for consumers.

The launch comes amid sustained demand in India's jewellery market, driven by wedding purchases, festive demand, and increasing consumer interest in gold and diamond jewellery through organised retail channels.

Furniture designer Yuvraj Vohra has launched the Villaro Design Studio on MG Road, Delhi, marking the debut of a furniture and interior design destination focused on material-led design, craftsmanship and custom furniture solutions. Founded on Vohra’s background in architecture, Villaro approaches furniture design through the lens of space planning, proportion, material selection and functionality. The brand’s collections are designed to complement residential and commercial interiors, with an emphasis on integrating furniture into the broader architectural context.

Vohra said, "Architecture taught me to think about proportion, materiality and the relationship between objects and space. That thinking continues in every piece we create at Villaro. Furniture should not simply occupy a room; it should belong to it."

The collection features a range of furniture pieces crafted using materials such as marble, stone, wood, metal and upholstery. Design elements include marble fireplaces, stone-integrated sofas, hand-fluted stone detailing and seamless construction techniques. The collection also incorporates material palettes featuring ivory, black and Calacatta Viola finishes.

According to the company, the focus remains on material quality, construction methods, and functionality rather than trend-driven design. Each product is developed with consideration for its intended environment and usage requirements. A key aspect of Villaro’s operations is its production transparency process. Before manufacturing begins, every product undergoes a complete kitting process where materials, components, and specifications are reviewed and approved. The company also conducts quality checks at multiple stages of production and shares quality control reports with clients during the manufacturing process.

The newly launched studio is also positioned as a collaborative workspace for architects, interior designers and project consultants. In addition to furniture customisation, Villaro offers support services including furniture presentations, shop drawings, 3D design files, material samples and mood boards for residential and commercial projects.

The company said its objective is to integrate furniture planning into the design process at an early stage, enabling closer coordination between architecture, interiors and product development. The MG Road studio showcases furniture collections within complete room settings, allowing customers, architects and designers to evaluate products in a practical spatial environment. The format is intended to support project planning, furniture selection and design collaboration.

With the launch of Villaro Design Studio, Yuvraj Vohra is expanding into India's premium furniture and interior design market, targeting homeowners, architects and interior designers seeking customised furniture and design-led solutions for residential and commercial spaces.

Contemporary couture label Vazaneh has opened its first flagship store, House of Vazaneh, in Sainik Farms, New Delhi, marking a new phase in the brand’s retail expansion.

Spread across 2,500 square yards, the flagship has been designed by Founder and Creative Director Prbhjiit Maniktala. The space combines the brand’s couture offering with private consultations, bespoke styling and personalised fittings.

Designed around a residential concept, House of Vazaneh takes cues from traditional European salons while incorporating elements of the brand’s maximalist aesthetic. The interiors feature ornate mirrors, gilded furniture, decorative fireplaces, crystal chandeliers, dark wooden flooring, floral arrangements and antique-inspired décor.

The flagship includes a Grand Couture Hall for showcasing the brand’s collections, along with private consultation and fitting suites, bespoke styling areas and bridal consultation spaces. It also houses a Founder’s Studio, reflecting Maniktala’s creative process and design journey.

The new store brings together Vazaneh’s couture portfolio, including evening gowns, cocktail ensembles, sculpted drapes, corseted silhouettes, capes, statement separates, bridal couture, lehengas, occasion wear and bespoke made-to-order creations.

The brand said the flagship has been developed to provide clients with a more personalised couture experience, with appointments focused on consultation, styling, fittings and customisation rather than conventional retail transactions.

Prbhjiit Maniktala, Founder and Creative Director, Vazaneh said, "House of Vazaneh is not simply a store; it is the physical world of everything I have imagined for the brand. I wanted to create a space where women could slow down, feel understood and experience couture in a way that is personal, expressive and unhurried. Every corner reflects the drama, detail and individuality that define Vazaneh. This House is deeply rooted in who we are today, while also being the beginning of a much larger journey—one in which Vazaneh carries its unapologetic couture language to women across the world."

Prbhjiit Maniktala, Founder & Creative Director shared, The flagship launch comes as Vazaneh looks to expand beyond its couture atelier-led presence, which has included fashion-week showcases, celebrity dressing and bespoke commissions. The brand plans to further develop its bridal and bespoke segments while exploring curated collaborations, international showcases and opportunities in global markets.

With the launch of House of Vazaneh, the label is looking to establish a stronger physical retail presence while retaining its focus on personalised service, craftsmanship and made-to-order couture.

Jewellery brand Ritvaa has expanded its offline footprint with the launch of a new store on Gokhale Road in Thane. The outlet introduces the brand’s artisanal jewellery collections and modern take on Indian aesthetics to consumers in the city. Spanning around 400 sq. ft., the store is designed to offer customers a more engaging and personalised shopping experience while strengthening the brand’s presence in one of Maharashtra’s growing jewellery markets.

Recognising Thane as a market with deep-rooted appreciation for traditional jewellery and a rising demand for contemporary craftsmanship, Ritvaa has identified the city as a strategic location for its retail expansion. The store was inaugurated by actress Amrita Rao, while celebrities including Kishori Shahane, Ankita Prabhu Walawalkar, Rahul Roy and Shiv Thakare were also present at the launch event.

Designed as both a jewellery boutique and an experience centre, the store combines elegance with a customer-focused layout. The interiors are intended to create a comfortable environment where visitors can explore collections, try on designs and engage with the brand in a more meaningful way.

The newly opened outlet houses Ritvaa’s jewellery range across traditional, festive and contemporary segments. Inspired by Indian heritage yet adapted for modern lifestyles, the collection features pieces suited for weddings, festive occasions, celebrations and everyday wear. Among the highlights is the brand’s proprietary SmartGold technology, which uses a 50X thick gold-plated finish to replicate the appearance and feel of gold while making the jewellery more accessible to a wider audience.

Customers visiting the store can also explore Ritvaa’s latest design concepts and choose from a variety of styles tailored to different occasions and preferences. The assortment caters to a broad spectrum of buyers, including family jewellery purchasers, premium and luxury consumers, and individuals seeking jewellery that reflects their personal style.

Amit Jaain, MD, Founder & Director, Ritvaa said, “Thane has a strong jewellery culture, but the consumer is also evolving, looking for pieces that bring together tradition, design and individual expression. With our store, we wanted to create a space where customers can experience Ritvaa more personally, explore our collections and find jewellery that connects with their occasions and their own style. This store is an important step in bringing the brand closer to our customers and building a stronger retail experience around them.”

Hanissh Jaain, MD, Founder & Director, Ritvaa added, “At Ritvaa, jewellery is much more than an ornament; it becomes part of family traditions, celebrations, relationships and personal stories. Our focus on artisanal design and craftsmanship comes from this belief. Rather than simply following trends, we aim to create jewellery with character that feels culturally relevant and meaningful across generations. The Thane store allows us to bring this philosophy to life while giving customers the opportunity to discover our jewellery in their own way.”

The new store aligns with Ritvaa’s broader expansion strategy as the brand evaluates opportunities across Maharashtra and other promising jewellery markets nationwide.

American luxury fashion brand Michael Kors has expanded its retail footprint in India with the opening of a new store at GVK One Mall in Hyderabad. The latest outlet is located on the Ground Floor of the premium shopping destination, positioned alongside leading international brands such as Tira and Armani Exchange.

The launch adds another global luxury label to GVK One’s growing portfolio of premium and luxury retailers, further reinforcing the mall’s position as a key shopping destination in Hyderabad. Known for its contemporary take on luxury fashion, Michael Kors brings its signature range of products to consumers in the city, offering a curated selection of handbags, footwear, watches, accessories, and ready-to-wear apparel.

The new store has been designed to reflect the brand’s modern and sophisticated aesthetic, providing shoppers with access to collections that blend timeless elegance with contemporary design. Michael Kors has built a strong global presence through its fashion-forward offerings, and the Hyderabad store is expected to cater to the city’s growing base of affluent consumers seeking international luxury brands and premium shopping experiences.

The addition comes at a time when Hyderabad continues to emerge as an important market for luxury and premium retail. The city’s expanding consumer base, rising disposable incomes, and increasing appetite for global fashion labels have encouraged several international brands to strengthen their presence in the region.

For GVK One, the arrival of Michael Kors further enhances its luxury retail ecosystem. Over the years, the mall has attracted a mix of premium fashion, beauty, and lifestyle brands, positioning itself as a preferred destination for shoppers looking for curated international experiences under one roof.

The launch was supported by Reliance Brands, which manages the brand’s presence in India. GVK One also acknowledged the contribution of Reliance Brands executives, including Suvneet Ahuja and Tarun Mehra, along with their team, in bringing the store to fruition.

Fashion designer Samant Chauhan and Symetree Fine Jewels have partnered to introduce a new retail concept in Khan Market, New Delhi, blending contemporary fashion and fine jewellery within a single experiential destination. The collaboration brings together the two brands through a shared focus on Indian craftsmanship, heritage-inspired artistry, and modern design.

Designed as a refined, gallery-inspired space, the new store showcases the distinct identities of both brands while creating a cohesive shopping experience. Visitors can explore Samant Chauhan’s renowned handwoven Bhagalpuri silk creations and contemporary prêt collections alongside Symetree’s fine jewellery offerings, highlighting the natural connection between fashion and personal adornment.

Founded by Abhishek Haritwal, Symetree Fine Jewels is rooted in the jewellery traditions of Delhi and Jaipur. The brand is known for working with rare gemstones across bespoke high-jewellery pieces, contemporary Jadau designs, Navratna collections, and modern fine-jewellery ranges, combining traditional techniques with contemporary aesthetics.

The shared retail destination officially opened its doors on August 27, bringing the worlds of textiles, fashion silhouettes, gemstones, and handcrafted jewellery together under one roof. The space has been conceived to foster a seamless conversation between apparel and jewellery, allowing customers to experience both categories in a unified setting.

From Samant Chauhan’s handcrafted fabrics and modern apparel to Symetree’s gemstone-led jewellery collections, the store offers a thoughtfully curated environment where design and craftsmanship take center stage. Although the two brands operate in different segments, their mutual commitment to preserving artisanal traditions while embracing contemporary expression serves as the cornerstone of the partnership.

Footwear retailer Metro Shoes has opened a new retail outlet at Boulevard Walk Mall in Greater Noida. The launch is part of the brand's ongoing strategy to expand its physical store network across key commercial destinations.

The new store brings the established Metro Shoes brand experience to a fresh location, offering customers a familiar shopping environment. Designed to maintain the consistent aesthetic of the retail chain, the outlet reflects the company's commitment to uniform brand representation across its expanding portfolio.

The execution of the new Greater Noida location required significant coordination to ensure the space met the company's operational and design standards. Retail fit-out specialists Platear ShopFits managed the construction and interior development of the project.

This latest opening at Boulevard Walk Mall adds to the growing presence of Metro Brands in the region. By selecting high footfall commercial centres, the company aims to improve accessibility for consumers seeking quality footwear options.

French retail company Carrefour has opened its first store in India. The store is located at H&S Mall in Boulevard Walk in Greater Noida West. The launch is a joint venture with Apparel Group and marks the fashion conglomerate's entry into the food and hypermarket sector. The new retail space covers more than 50,000 square feet. It stocks over 15,000 items, mixing international goods with local fresh produce, groceries, bakery items, household essentials, and personal care products.

Apparel Group plans to open additional Carrefour locations across North India in the coming years. The company aims to build a national retail network supported by local suppliers, modern supply chains, and online shopping options. Under Apparel Group’s management, Carrefour will integrate with local agricultural suppliers and the broader domestic supply chain.

Nilesh Ved, Chairman of APPCORP Holding, Owner of Apparel Group and Founder of KORA Properties said, “Carrefour’s entry into India represents more than the arrival of an iconic retailer. It reflects our conviction in India’s extraordinary potential and our ambition to help shape the next chapter of its retail landscape. Together with Carrefour, we are combining international retail expertise with deep local market understanding to build a platform designed for scale, relevance and enduring value. This flagship is the beginning of a much larger journey, one that will take Carrefour to more cities, serve more communities and create new opportunities across India’s evolving consumer ecosystem.”

Patrick Lasfargues, Executive Director of International Partnership at Carrefour said, "Today's launch marks a significant milestone for Carrefour as we officially begin our retail journey in India. We see India as one of the world's most dynamic consumer markets, underpinned by strong economic fundamentals, a rapidly evolving retail landscape, and immense long-term potential. Our partnership with Apparel Group brings Carrefour's global expertise with deep local market knowledge, creating a strong platform for sustainable growth. This flagship store is the first step in our long-term ambition to build a nationwide network and a robust omnichannel retail business that delivers quality, value, and convenience to customers across India."

Industry projections indicate the Indian retail sector will exceed $2.36 trillion by 2030. To capture this market growth, Apparel Group and Carrefour will combine international logistics capabilities with local market knowledge. The companies plan to develop an integrated shopping system relying on modern logistics infrastructure and strategic local partnerships as they expand the store network across the country.

Reliance Retail-backed beauty retailer Tira Beauty is set to enter Central India with the launch of its first store at Ambuja Mall in Raipur, marking a significant expansion of its offline retail network in the country. The upcoming outlet will be the brand’s exclusive presence in the region and is expected to strengthen the premium beauty and cosmetics retail landscape in Chhattisgarh.

The announcement was shared by Saprem Sharma of Ambuja Mall through a LinkedIn post, where he confirmed that Tira Beauty will soon open at the shopping destination. According to the post, the launch will mark the brand’s first presence in Central India, with additional national and international brands also expected to join the mall’s retail portfolio in the coming months.

The move reflects the continued growth of organised beauty retail in India, where consumers are increasingly seeking access to premium skincare, cosmetics, fragrances, haircare, and personal care products through dedicated beauty stores and omnichannel platforms. Tira Beauty, launched by Reliance Retail, has been expanding its physical store footprint across key Indian cities alongside its digital platform. The retailer offers a range of beauty, skincare, makeup, wellness, and personal care brands across premium and mass-market categories.

For Ambuja Mall, the addition of Tira Beauty further strengthens its beauty and lifestyle offerings. The mall has previously attracted several beauty and personal care brands, making it an important retail destination in Raipur and the wider Central India market.

The launch is expected to provide consumers in Raipur and neighbouring markets access to a wider portfolio of beauty products and in-store experiences as competition in India's beauty retail sector continues to intensify.

British menswear brand Ben Sherman has strengthened its presence in India with the launch of a new store at Phoenix Mall of Asia, Bengaluru. The opening is part of the brand's ongoing retail expansion strategy in partnership with Apparel Group India and follows its recent entry into the Indian market. The Bengaluru store brings Ben Sherman's menswear and accessories portfolio closer to consumers in one of India's key fashion and retail markets. The brand is known for its range of shirts, polos, outerwear and everyday menswear essentials.

Ben Sherman entered India's offline retail market earlier this year through a partnership between Marquee Brands and Apparel Group India. The company has announced plans to roll out multiple stores across major cities as part of a broader expansion strategy. Bengaluru's Phoenix Mall of Asia was among the locations identified for the brand's nationwide retail growth plan.

The latest opening reinforces the brand's focus on expanding its footprint in India's premium menswear and fashion retail segments. As demand for international apparel brands continues to rise, global fashion labels are increasingly investing in physical retail stores across key metropolitan markets. With the Bengaluru launch, Ben Sherman continues to build its presence across India through a mix of offline retail and digital channels, targeting consumers seeking global menswear brands and contemporary fashion offerings.

LEGO has strengthened its retail footprint in India with the opening of a new 4,000 sq. ft. store at Phoenix Marketcity Bengaluru, further expanding the brand’s presence in one of the country’s leading shopping destinations. Located within the mall’s newly developed Lower Ground Floor retail cluster, the store joins a line-up of international brands including Next, Levi’s and Bose.

The launch reflects LEGO’s continued focus on reaching a wider consumer base in India, where demand for educational toys, collectibles and immersive play experiences has been growing steadily. The store is designed to offer consumers a dedicated destination to explore the brand’s extensive portfolio of building sets, themed collections and creative play experiences.

The new location is part of a curated retail cluster at Phoenix Marketcity that brings together complementary global brands to create a more engaging shopping environment. By positioning LEGO alongside leading fashion, lifestyle and technology retailers, the development aims to enhance customer convenience and encourage cross-category exploration.

For LEGO, the new store offers a platform to connect with families, children, collectors and enthusiasts through an interactive retail environment that reflects the brand’s focus on creativity, imagination and learning through play.

The opening also highlights LEGO’s ongoing commitment to expanding its physical retail network in India. While the brand has built a strong presence through online channels and retail partnerships, dedicated brand stores remain an important touchpoint for consumers looking to experience LEGO products firsthand.

The store’s arrival at Phoenix Marketcity comes as shopping centres across India continue to focus on curated brand mixes and experience-led retail formats. By joining a cluster that includes established international names such as Next, Levi’s and Bose, LEGO is positioned within a destination designed to attract diverse consumer groups and drive higher engagement.

Filipino coffee chain Coffee Buddy has officially entered the Indian market after securing the master franchise rights for the country. The brand has launched its first outlet in Mumbai, marking the beginning of its international expansion strategy and entry into India's growing café and quick-service restaurant (QSR) sector.

The coffee chain is adopting a franchise-led growth model in India and is offering unit franchise opportunities across the country. The company is focusing on a compact kiosk format designed for high streets, shopping malls and commercial locations.

According to franchise details released by the company, the business model requires an initial investment of approximately Rs 22 lakh to Rs 25 lakh, along with a franchise fee of around Rs 4.5 lakh. Franchise partners will operate under a five-year agreement. The company estimates a payback period of 12 to 15 months, while some franchise listings indicate a timeline of two to three years.

The kiosk format requires between 250 sq ft and 350 sq ft of space and is being offered to potential franchise partners across North, South, East, West and Central India, as well as Union Territories.

Gaurav Marya, Chairman, Franchise India Group said, “Coffee Buddy’s journey from an online seller of coffee beans and ground coffee in the Philippines to an emerging international café brand in Asia reflects the ambition and commitment of its founders. Its entry into India through a franchise-led model is an important milestone in the brand’s global expansion strategy. With India’s rapidly evolving café culture and growing demand for accessible, high-quality food and beverage experiences, Coffee Buddy is well positioned to build a strong presence with 130 stores in 2 years and will bring its distinctive offering to communities across the country.”

Founded in 2019 in the Philippines, Coffee Buddy is positioning India as a strategic growth market as it expands beyond its domestic operations. The launch comes at a time when India’s branded coffee shop market is witnessing strong growth, driven by rising café consumption, urbanisation, and increasing demand for coffee-led food and beverage experiences.

With plans to open 130 stores within two years, Coffee Buddy joins a growing list of international and regional coffee chains expanding their presence in India’s competitive café retail market.

Fashion and ethnic wear brand KALKI has expanded its retail footprint in India with the opening of its 15th store nationwide. The latest launch also marks the brand’s fourth store in Gujarat and its first standalone KALKI Men’s store, strengthening its presence in the premium menswear and occasion wear segment.

The new outlet represents a significant milestone in KALKI’s ongoing retail expansion strategy as the brand continues to increase its presence across key markets in India. The launch highlights KALKI’s focus on growing its offline retail network while catering to rising demand for premium ethnic fashion and wedding wear.

The store opening also marks the beginning of a dedicated retail format for KALKI Men, enabling the brand to offer a focused shopping experience for customers seeking men's ethnic wear, celebration wear, and occasion-specific fashion. Sharing the announcement, the company described the launch as an important step in its journey of expanding fashion, craftsmanship, and luxury retail across India.

The milestone was accompanied by acknowledgements for key contributors involved in the project. The company expressed gratitude to Shishir Gupta for his support, guidance, and encouragement throughout the expansion journey.

KALKI also recognized the efforts of Atmosphere - The Store Makers for their role in executing the project and supporting the store launch process. With the opening of its 15th store, KALKI continues to strengthen its retail presence in India's growing fashion and lifestyle market while expanding its reach across strategic locations.

Sokka Tableware, the design-led tableware and lifestyle brand founded by Sravanya Pittie, has opened its first flagship store in Mumbai. Located at Ready Money Terrace, Ground Floor, Worli Naka, the new outlet marks a key step in the brand’s retail expansion strategy and strengthens its presence in India’s premium home décor and tableware market. The flagship store houses Sokka’s full range of products, including tableware, serveware, barware, linens, accessories, and gifting collections. The launch reflects the brand’s efforts to establish a stronger identity within the contemporary Indian design and luxury lifestyle segment.

Founded with a focus on creating complete dining and entertaining experiences, Sokka Tableware combines design, functionality, craftsmanship, and customization across its product portfolio. The brand takes its name from the Swedish word “Söka,” which means “to seek,” reflecting its approach to exploring new materials, ideas, and design concepts.

Founder Sravanya Pittie brings extensive experience from the luxury interiors and lifestyle sector. Over the years, she has developed bespoke tableware and lifestyle collections for hospitality projects and private clients across India, blending traditional craftsmanship with modern design aesthetics.

The newly opened Worli flagship features collections designed for everyday dining, festive occasions, celebrations, and social gatherings. Products are crafted using materials such as vegan porcelain, vegan leather, glass, metal, linen, and wood. The collections also incorporate details including 24-karat gold, lead-free colours, and FDA-certified, lead-free Kansa.

One of the standout elements of the store is an illuminated placemat installation, designed to showcase how everyday dining accessories can become part of a larger design experience. Sokka has also introduced an expanded gifting collection featuring mithai boxes, date jars, Arabic cups, espresso cups, and other curated gifting products. In addition to ready-to-purchase collections, the brand offers bespoke design services for private clients, hospitality companies, corporate gifting programs, weddings, and special events.

Sravanya Pittie, Founder, Sokka Tableware said, "The new store is an extension of our design philosophy; a space where tableware, craftsmanship and storytelling come together. I wanted it to feel warm, inviting and inspiring, allowing customers to experience our collections beyond the products themselves. Our relationship with Indian artisanship is central to this journey, and the store allows us to show how traditional craft can sit beautifully within a contemporary setting."

The Mumbai flagship joins Sokka Tableware’s growing international footprint, which includes markets such as Saudi Arabia, Dubai, Abu Dhabi, and London. Situated close to the brand’s design atelier, the store is expected to serve as a dedicated retail destination for customers seeking premium tableware, luxury gifting, and contemporary home décor products.

Luxury fashion and beauty brand Dior has strengthened its presence in India’s travel retail market with the opening of a new boutique at Chhatrapati Shivaji Maharaj International Airport (CSMIA) Terminal 2 Domestic Departures in Mumbai. The store has been launched in partnership with April Moon Retail Ltd. (AMRL), a company that has been actively expanding the premium retail ecosystem across Indian airports.

The launch marks another milestone in the evolution of India’s luxury travel retail sector, which is witnessing growing demand from domestic and international travellers seeking premium shopping experiences within airport environments. The new Dior boutique is designed to bring the French luxury house’s heritage, craftsmanship, and contemporary design language to passengers passing through one of India’s busiest airports.

April Moon Retail Ltd. stated, "At April Moon Retail Ltd. we are proud to mark a significant milestone in India’s premium travel retail landscape with the grand opening of DIOR at Mumbai International Airport Limited (CSMIA) T2, Domestic Departures. Bringing together DIOR’s rich French heritage, creativity, refined craftsmanship, and timeless elegance, the boutique offers travellers an elevated expression of ultra-luxury, further reflecting AMRL’s vision of curating world-class brands and creating exceptional retail experiences within the airport environment."

The Dior launch also highlights the increasing importance of airport retail in India’s luxury market. As air travel continues to grow and airport infrastructure expands, brands are increasingly viewing airports as strategic locations to engage affluent consumers and high-intent shoppers. Industry experts note that travel retail has emerged as a key growth channel for luxury brands seeking visibility among domestic and international travellers.

Adding to the significance of the launch, industry executives associated with the project revealed that the boutique represents Dior’s latest retail concept and is among the first locations in Southeast Asia to showcase the brand’s new design vision. The opening also marks Dior Beauty’s eighth boutique in India, reflecting the brand’s continued investment in the country’s luxury beauty and retail market.

Located within Terminal 2’s Domestic Departures area, the boutique is expected to cater to a growing segment of travellers seeking luxury shopping experiences before boarding. The launch aligns with Mumbai Airport’s broader strategy of enhancing passenger experiences through a curated mix of premium retail and lifestyle offerings

Tea café chain Chaayos is continuing its expansion across India with the launch of new outlets across multiple retail formats, including cafés, kiosks, airport kiosks, and experience stores. The latest store openings mark the brand’s efforts to strengthen its presence in new markets and connect with a wider consumer base. The expansion is aimed at bringing the Chaayos experience to more locations and communities across the country while catering to growing demand for specialty tea, café experiences, and quick-service food and beverage offerings.

Sharing the update, the company said, “Proud to see Chaayos expanding across India with our latest openings — from Kiosks & Cafés to Airport Kiosks and Experience Stores.”

The company highlighted that each format serves a different customer need while helping the brand reach new audiences and tea consumers across India.

“Each format brings the Chaayos experience to a new location, a new community, and a new set of chai lovers.”

According to the company, every new outlet is the result of extensive planning, store design, project execution, and on-ground coordination by multiple teams involved in the rollout process.

“Behind every opening is a story of design, planning, execution, teamwork and countless hours on site — all coming together to create spaces that feel Chaayos unmistakably.”

The company also shared a glimpse of its recently launched outlets across India, reflecting its ongoing retail expansion strategy in the country's competitive café and quick-service restaurant (QSR) sector. With the latest additions, Chaayos continues to strengthen its omnichannel retail presence through a mix of neighbourhood cafés, transit-focused airport locations, and experiential store formats. The expansion aligns with broader growth trends in India's foodservice, café and organised retail industries.

D2C jewellery brand GIVA has strengthened its retail presence in Maharashtra with the launch of a new store in Dharampeth, Nagpur. The new outlet brings together the brand’s silver jewellery collections and Heer by GIVA’s gold and lab-grown diamond jewellery offerings, expanding customer access to multiple jewellery categories under one roof.

The store features GIVA’s silver jewellery range alongside Heer by GIVA’s collection of 9KT, 14KT, and 18KT gold jewellery, as well as lab-grown diamond jewellery. With a broader SKU assortment, customers can explore options across everyday wear, gifting, occasion jewellery, and statement collections.

The expansion aligns with GIVA’s strategy to strengthen its offline retail network and increase accessibility to its jewellery collections across key markets in India. The Nagpur store offers customers an in-store shopping experience with access to a wider assortment spanning silver, gold, and lab-grown diamond jewellery categories. As part of its omnichannel retail strategy, GIVA continues to invest in physical retail expansion while maintaining its digital-first approach. The brand’s growing store network is aimed at enhancing customer engagement and providing more touchpoints for jewellery discovery and purchase.

With more than 380 stores across India, GIVA has continued to expand its retail footprint in major cities and emerging markets. The latest store opening in Nagpur further strengthens the brand’s presence in Maharashtra and supports its broader growth plans in the organised jewellery retail sector. The Dharampeth outlet is now operational and offers customers access to GIVA’s silver jewellery portfolio along with Heer by GIVA’s gold jewellery and lab-grown diamond collections.

Prismara Jewels, the lifestyle jewellery brand from the 120-year-old KGK Group, is set to strengthen its presence in the National Capital Region with the launch of its second retail store at Route 65, M3M, Gurugram. The expansion follows the brand's first physical store opening at Central Market, Lajpat Nagar, New Delhi. The new outlet marks another step in Prismara's offline retail growth strategy as it looks to expand its presence in India's organised jewellery market and growing lifestyle jewellery segment.

Backed by KGK Group's long-standing expertise in the gems and jewellery industry, Prismara offers collections featuring lab-grown diamonds and natural gemstones across multiple jewellery categories. The group's vertically integrated operations span gemstone and diamond sourcing, processing, design, manufacturing, and retail, enabling end-to-end control across the value chain.

The brand's portfolio includes collections such as Ombre, Kaleido, Flora and Fauna, Forever Love, and Timeless Classic. Its product range covers rings, earrings, pendants, bracelets, and charms, with more than 10,000 designs available. The company also offers jewellery customisation services. Prismara's jewellery is crafted in 14Kt and 18Kt gold, available in rose, white, and yellow gold finishes. All products are BIS hallmarked and IGI certified.

Saransh Kothari, CEO, Prismara Jewels India Private Limited, and a fifth-generation member of the KGK Group said, "Consumers today are looking for jewellery that feels personal, versatile, and reflective of their individuality, and that is shaping the evolution of the category. Gurugram, known as the 'Millennium City' for its vibrant lifestyle, dynamic consumer base, and evolving retail landscape, is an important market for Prismara as we build our presence in the NCR. Our second store is not just an expansion of our retail footprint; it is a step towards creating a space where consumers can discover jewellery differently—through colour, design, craftsmanship, and the freedom to wear it their way. As we continue to grow, our focus will remain on bringing the strength of KGK’s legacy together with a contemporary expression that feels relevant to today’s consumer."

Prismara's first retail outlet in Lajpat Nagar was launched as a physical touchpoint for consumers to explore the brand's collections, materials, and craftsmanship. The company had also introduced special introductory offers during its Delhi launch. The Gurugram opening is part of the brand's broader expansion strategy, with Jaipur identified as another upcoming market. The company plans to continue investing in offline retail while strengthening its position in India's evolving jewellery and lifestyle retail industry.

Lab-grown diamond jewellery brand Keemti Jewels has expanded its retail footprint with the launch of a new store at M3M Route 65, Gurgaon, further strengthening its presence in the Delhi-NCR market. Founded by Armaan Kothari and backed by the Kothari Group, entrepreneur Nikhil Kamath, and Kavin Shah, the brand continues to scale its offline presence amid growing consumer demand for lab-grown diamond jewellery in India.

The Gurgaon outlet marks Keemti's third store in Delhi-NCR within two months, following openings in South Extension and Pitampura. With the latest addition, the company now operates 11 stores across India, reflecting its ongoing expansion strategy in the organised jewellery retail sector. Built on the Kothari Group's manufacturing background and more than four decades of experience in the global jewellery industry, Keemti focuses on certified lab-grown diamond jewellery across multiple categories and price points.

The Gurgaon launch is part of the brand's broader plan to strengthen its retail presence across key Indian cities. After establishing stores in Mumbai, Pune, and Indore, Keemti has accelerated its expansion in Delhi-NCR, a market that continues to witness increasing consumer interest in sustainable jewellery, lab-grown diamonds, and contemporary jewellery designs. The company said Delhi-NCR has become a significant growth market due to rising awareness and acceptance of lab-grown diamonds, along with strong demand for premium and design-focused jewellery collections.

Keemti's product portfolio includes jewellery crafted in 14K gold and 925 sterling silver, featuring both studded and non-studded collections. The assortment covers rings, earrings, pendants, bracelets, mangalsutras, workwear jewellery, occasion wear, and everyday jewellery. The brand also offers lifetime buyback and exchange on eligible products. A key aspect of Keemti's business model is its access to the Kothari Group's manufacturing network across the USA, Europe, and the Middle East. The company follows a factory-direct approach supported by in-house manufacturing capabilities, enabling greater control over quality, craftsmanship, and pricing.

Sunil Kothari, Chairman, Keemti said, "Delhi-NCR is an important growth market for Keemti, and the opening of our third store in the region reflects the confidence we have in it as one of India’s most important jewellery markets. We are seeing a clear shift in the way consumers here engage with lab grown diamonds. Awareness and acceptance are growing, and purchase decisions are increasingly being driven by design, quality and value rather than convention alone. Consumers are also looking at diamond jewellery beyond traditional occasions, choosing contemporary, versatile pieces that can become part of their everyday wardrobes and reflect their individual style. With South Extension, Pitampura and now Gurgaon, we are able to serve these evolving preferences across distinct consumer catchments, while offering thoughtfully designed jewellery, exceptional craftsmanship and factory-direct value. This growing adoption gives us strong confidence in the market and is an important part of our larger ambition to build Keemti into a national jewellery brand with a meaningful presence across India."

Armaan Kothari, Founder, Keemti added, "Keemti was created for a new generation of Indian consumers who see jewellery as an expression of individuality, ambition, and personal milestones. The response to the brand has given us the confidence to scale rapidly, and Delhi-NCR is central to that journey. Its vibrant and discerning consumer base has a strong affinity for design and luxury, making it a natural market for Keemti. As we scale across India, we want to build Keemti into a brand that grows with a fundamental shift in how the next generation is buying jewellery. Consumers are becoming more design-conscious, more open to lab grown diamonds, and more focused on versatility, individuality and value. Our vision is to respond to that change at scale, building a strong national footprint while creating a jewellery brand that remains closely connected to how consumers’ tastes, aspirations and purchase behaviors are evolving."

The Gurgaon opening is part of Keemti's wider omnichannel growth strategy. Along with its flagship store in Andheri, Mumbai, and outlets across Pune, Indore, and Delhi-NCR, the company is expanding both its offline retail network and online presence to reach consumers across India.

Italian luxury jewellery and accessories brand Bulgari has opened a new boutique in Kolkata, marking another step in its India expansion strategy and strengthening its presence in the country's growing luxury retail market. Located in Kolkata, often referred to as the "City of Joy," the new store brings Bulgari's portfolio of luxury jewellery, watches, accessories, and lifestyle products to consumers in Eastern India. 

The opening reflects the increasing demand for premium and luxury brands across key Indian metropolitan markets beyond Delhi and Mumbai. The expansion highlights the growing importance of Kolkata in India's luxury retail landscape, as international luxury brands continue to invest in physical retail experiences and premium shopping destinations across the country.

With India's affluent consumer base expanding and demand for high-end jewellery, luxury watches, and designer accessories on the rise, global luxury houses are increasingly looking at regional growth opportunities. Bulgari's latest store opening aligns with the broader trend of luxury retail expansion in India, particularly in cities witnessing strong demand for premium fashion and lifestyle products.

The Kolkata boutique is expected to serve consumers seeking luxury jewellery, fine watches, and exclusive luxury collections, further strengthening Bulgari's retail network in India. The development comes as international luxury brands continue to deepen their presence in India's luxury goods market through new store openings, premium retail investments, and enhanced customer experiences.

Jewellery retailer BlueStone has strengthened its retail footprint in Goa with the leasing of an 850 sq ft retail space on Chogum Road, one of the state's prominent commercial corridors. XEA Commercial Leasing facilitated the transaction, marking another step in the brand's ongoing offline retail expansion strategy.

According to details shared by XEA Commercial Leasing, the newly secured location offers strong visibility and frontage, positioning BlueStone to enhance its presence in Goa's organised jewellery retail market. The store is expected to cater to growing consumer demand for branded jewellery, omnichannel retail experiences, and premium lifestyle products in the region.

The expansion comes as leading jewellery brands continue to invest in physical retail formats across India, focusing on high-street locations, shopping destinations, and emerging consumption hubs. Goa has increasingly attracted organised retail brands across jewellery, fashion, beauty, and lifestyle categories due to rising tourism activity and growing local demand.

In a LinkedIn post, Harshal P. Shah announced the completion of the transaction, stating, "Another milestone achieved! We are pleased to announce the successful closure of an 850 sq. ft. retail space for BlueStone on the prominent Chogum Road, Goa. With excellent frontage, strong visibility and a strategic location, this space is well positioned for BlueStone’s retail presence in Goa."

The company further noted that the transaction reflects ongoing activity in India's retail real estate and commercial leasing market, where brands are increasingly seeking strategic locations to support expansion plans.

BlueStone has been expanding its offline network across India as jewellery retailers continue to strengthen their omnichannel strategies by combining digital commerce with physical stores. The latest Goa location is expected to support the brand's reach in the western India market while reinforcing its retail presence in key consumption centres.

Global consumer electronics and home appliances company Hisense has inaugurated its first Product Experience Centre in India along with its new headquarters at AIPL Masterpiece, Gurugram. The move marks a significant step in the company's India expansion strategy as it broadens its portfolio beyond televisions and strengthens its presence in the consumer electronics and home appliances market.

The new experience centre showcases products across multiple categories, including televisions, air conditioners, washing machines, refrigerators, and other home appliances. It also features Toshiba television models, bringing both brands under one platform for partners, retailers, and consumers to explore current and upcoming product offerings.

Among the products on display are Hisense's RGB MiniLED TVs, Laser TV, Intelli Cool Pro air conditioners, and recently introduced top-load and semi-automatic washing machines. The centre also houses flagship television models, including the Hisense UX RGB MiniLED series in 100-inch and 116-inch variants, alongside Toshiba's 85ZXSP 85-inch television. The company said its future product roadmap for India includes smart screen refrigerators, double-door refrigerators, front-load washing machines, Triple Drum X-Zone Master washing machines, HVAC solutions, dishwashers, microwave ovens, air fryers, and other small domestic appliances. These products will be introduced in phases over the coming months.

Pankaj Rana, CEO, Hisense India said, “The opening of our first Product Experience Centre in India marks an important milestone in our journey in the country. We are expanding beyond televisions to build a full-fledged multi-category consumer appliances brand, supported by a wider retail presence, a growing product portfolio and increasing localisation. The centre brings our Hisense and Toshiba TV portfolios together and gives our partners and stakeholders an opportunity to experience the products we have in the market today and those planned for India in the coming months. As we expand, our focus will remain on bringing relevant products and technology to Indian consumers while building a strong and long-term presence in the market.”

The launch comes as Hisense continues to expand its offline retail network through partners including Reliance Digital, myG, Nandilath, Sonovision, Khosla Electronics, Patra Electronics, Sathya Agencies, and Great Eastern Retail. The company also maintains a presence on major e-commerce platforms such as Amazon and Flipkart.

According to the company, offline retail channels are expected to contribute nearly 70 percent of its business this year, highlighting the growing role of physical retail in its growth strategy. Hisense is targeting revenue growth from $100 million to $150 million by CY26, supported by category expansion, retail distribution, and festive season demand.

The company has also strengthened its manufacturing operations in India through its facility in Sri City, Andhra Pradesh. The plant currently produces washing machines and air conditioners, supporting Hisense's localisation and domestic manufacturing plans. As competition intensifies in India's consumer electronics, home appliances, and smart home categories, Hisense is focusing on local manufacturing, product localisation, and offline retail expansion to strengthen its position in the market.

Alba Watches has expanded its retail presence in Central India with the opening of a new store at Phoenix Citadel Mall, Indore. The launch strengthens the brand’s offline footprint and enhances its accessibility to consumers in one of Madhya Pradesh’s key retail markets.

Located within Phoenix Citadel Mall, the new outlet offers customers access to Alba’s range of watches and timepieces through a dedicated retail format. The mall has emerged as a major shopping and lifestyle destination in Indore, attracting significant consumer footfall across categories. The store opening marks another step in Alba’s retail expansion strategy as watch brands continue to strengthen their presence in organised retail locations and premium shopping centres across India.

Rajeev Malhotra and the Seiko India and Alba teams marked the inauguration of the new store, which is expected to cater to the growing demand for branded watches and lifestyle accessories in the region. The expansion comes amid increasing consumer interest in fashion watches, premium timepieces, and lifestyle accessories, with brands focusing on enhancing their physical retail networks to improve customer reach and engagement.

With its latest store at Phoenix Citadel Mall, Alba aims to strengthen its presence in Indore while offering customers a dedicated destination to explore its product portfolio.

Mumbai's luxury home décor and premium gifting market has welcomed a new entrant with the launch of IRRA Luxury Living's design studio in Fort, near Horniman Circle. The brand, which specializes in silver-plated home décor, handcrafted homeware, and luxury gifting products, is strengthening its presence in India's growing luxury lifestyle and home furnishing segment.

Founded by Khyathi Jetwani and Manish Jetwani, IRRA Luxury Living draws on more than two decades of silversmithing expertise. The company offers handcrafted silver-plated homeware and lifestyle products inspired by the symbolism of Goddess Lakshmi. Its collections focus on blending traditional Indian craftsmanship with contemporary design for modern homes.

The newly launched design studio showcases a range of silver-plated home décor, serveware, devotional products, bespoke gifting solutions, limited-edition collections, and customized lifestyle pieces. The collections are influenced by architectural styles and art movements from different eras, featuring geometric designs, latticework, hammered textures, and detailed handcrafted finishes. Each product is crafted using brass and copper and finished with pure silver plating. The brand aims to cater to consumers seeking premium home décor, luxury gifting solutions, and handcrafted lifestyle products.

Khyathi Jetwani, Founder of IRRA Luxury Living said, “This store is a reflection of our vision for IRRA. We wanted to create a space where people can experience exceptional craftsmanship up close and discover pieces that add meaning to their homes and celebrations. Every collection is rooted in thoughtful design and created to be cherished for generations.”

Apart from its retail offerings, IRRA Luxury Living has built partnerships across India's luxury and corporate gifting sectors. The company has collaborated with organizations including Reliance, Birla, Jindal, Asian Paints, Piramal, Runwal, and the Isha Foundation to create bespoke luxury products and curated gifting solutions.

These collaborations have helped the brand expand its footprint across hospitality, corporate gifting, lifestyle, and cultural sectors, reflecting the increasing demand for premium handcrafted products in India's luxury market. With the launch of its Mumbai design studio alongside its digital presence, IRRA Luxury Living is looking to strengthen its position in the premium home décor, luxury gifting, and silver-plated lifestyle products segment.

Domicil Sleep has entered the Chennai market with the launch of its first exclusive experience store in Anna Nagar, marking another step in the brand's India expansion strategy. The new outlet offers a range of mattresses, bedroom furniture, and sleep accessories through an experience-led retail format. The sleep and wellness brand, backed by German engineering and more than four decades of expertise in comfort solutions, is expanding its presence in India with a focus on sleep health, bedroom living, and wellness products.

Unlike traditional mattress stores, the new retail format is designed to help consumers explore products based on comfort preferences, body support requirements, and lifestyle needs. The store brings together multiple sleep and bedroom solutions under one roof, including premium mattresses, upholstered beds, ergonomic pillows, bedroom recliners, and lounge chairs.

Manoj Nair, Country Head – India, Middle East and Africa, HTL Group Ltd said, “Domicil Sleep wants to move beyond the question of ‘Which mattress should I buy?’ and encourage consumers to think about how they can improve their lifestyle and live better. Today’s consumers invest in automobiles, fashion, fitness and technology to enhance their lifestyles. We believe sleep deserves the same level of attention because it influences how we feel and function every day. At Domicil Sleep, we are not simply offering mattresses; we are creating holistic well-being and approaching that in totality with bedroom concept.”

The company said its product portfolio incorporates materials and technologies such as Australian wool, breathable comfort layers, eco-conscious fabrics, and toxin-free materials. Select products also feature antibacterial and anti-mite protection, along with solutions aimed at improving support, temperature regulation, breathability, and hygiene.

The Chennai store launch forms part of Domicil Sleep's broader retail expansion plans in India. The company aims to strengthen its presence across key cities as demand for premium mattresses, sleep products, and wellness-focused home solutions continues to grow.

Recode Studios Limited has opened its first NewU store at The Opulent Mall in Ghaziabad, marking the company's entry into the NewU retail network and expanding its presence in India's organised beauty and personal care retail market.

The move strengthens Recode Studios' association with NewU, the beauty and personal care retail chain operated by H&B Stores Limited, a wholly owned subsidiary of Dabur India Limited. The store launch is part of the company's broader retail expansion strategy focused on modern trade and premium beauty retail. Following the launch of its first NewU outlet, Recode Studios plans to open approximately 15-20 additional NewU stores over the next 12 months across key growth markets.

The company said modern trade remains an important distribution channel for premium beauty products, skincare, cosmetics and personal care brands. Through this expansion, Recode Studios aims to increase its footprint in organised retail and improve access to customers through strategically located stores.

Dheeraj Bansal, Chairman and Managing Director, Recode Studios Limited said, “The opening of our first NewU store at The Opulent Mall, Ghaziabad marks an important milestone in our retail journey. Our association with NewU and the Dabur ecosystem provides us with an opportunity to participate in the rapidly evolving organised beauty and personal care retail market. We see this store as the beginning of a much larger expansion journey, and we are targeting 15–20 additional NewU stores over the next 12 months.”

With the first store now operational, Recode Studios plans to expand its modern trade presence and strengthen its luxury beauty product portfolio. The company expects the retail expansion to support higher average order values and improve business performance through a larger organised retail network. The company added that the planned store rollout, combined with the established NewU retail format, is expected to support its long-term growth strategy in India's beauty and personal care sector.

Consumer electronics retailer Croma has introduced EDGE by Croma, a new retail concept dedicated to smartphones, wearables, mobile accessories, and personal technology products. The first store under the new format has opened in Ghatkopar East, Mumbai, marking the company's latest move to offer a more focused shopping experience for technology consumers.

The development was announced by Sahil Kansal, Vice President – Property Development & Design at Croma, Infiniti Retail Limited. According to the company, the new format has been designed to simplify mobile technology shopping by bringing together a wide range of products and expert assistance in a dedicated retail environment.

EDGE by Croma offers smartphones, wearable devices, accessories, and other technology essentials from leading brands. The store is structured to help customers compare products, explore the latest launches, and find compatible accessories, while also benefiting from in-store guidance from technology experts.

The launch adds a new dimension to Croma’s retail portfolio as the Tata Group-backed retailer continues to diversify its store formats to meet evolving consumer preferences. Operated by Infiniti Retail Ltd, Croma was established in 2006 and has since expanded its footprint across the country.

Today, the retailer operates more than 540 Croma stores and over 16 TRiBE stores across 200-plus cities, offering customers access to over 20,000 products from more than 500 brands across multiple consumer electronics categories.

In addition to its brick-and-mortar network, Croma has strengthened its omnichannel presence through its e-commerce platform and the Tata Neu app. The company also operates smaller retail concepts, including Croma Zip stores and kiosks, to reach customers across different shopping destinations and formats.

With the introduction of EDGE by Croma, the retailer is further expanding its specialty retail strategy by creating a dedicated destination for shoppers looking for smartphones, wearables, and connected technology products in a more focused setting.

Tanishq has expanded its retail network in Gujarat with the opening of a new store in Bhuj. The launch marks another step in the jewellery retailer’s growth strategy as it continues to strengthen its presence across emerging markets and enhance customer access to its collections.

Located in Bhuj, the newly opened store has been designed to offer an elevated shopping experience, combining contemporary retail aesthetics with the brand’s signature customer-centric approach. The outlet reflects Tanishq’s focus on delivering a seamless and immersive jewellery-buying journey through carefully planned interiors, detailed execution, and modern store design.

The new store aims to cater to the growing demand for organised jewellery retail in the Kutch region, providing customers with access to Tanishq’s range of gold, diamond, and jewellery collections in a premium retail environment.

As one of India's leading jewellery brands, Tanishq has been actively expanding its offline footprint through new store openings and upgraded retail formats. The company continues to focus on strengthening its presence in tier-II and tier-III cities, where demand for branded jewellery and premium shopping experiences is witnessing steady growth.

The Bhuj store opening is expected to further enhance Tanishq’s reach in Gujarat while supporting its strategy of creating modern retail destinations that blend trust, craftsmanship, and customer experience.

With consumers increasingly seeking experiential retail environments, jewellery brands are investing in larger and more sophisticated stores that offer personalised service and a wider product assortment. Tanishq’s new Bhuj outlet aligns with this trend, reinforcing the brand’s commitment to delivering a premium jewellery shopping experience across India.

The global fashion and wellness brand has launched its China e-commerce business through Tmall, gaining access to millions of high-spending online shoppers. ALO, the Los Angeles-founded fashion and lifestyle brand, has officially entered the Chinese market through an exclusive partnership with Tmall, Alibaba Group’s e-commerce platform.

The move marks ALO’s first major step into China as the brand looks to expand its presence in one of the world's largest fashion, athleisure, and wellness markets. The brand launched its official Tmall flagship store on August 12, offering Chinese consumers access to its range of women's and men's apparel, footwear, accessories, and wellness products. The online store will also feature new collections, seasonal products, and localized customer service support.

According to Tmall, ALO's official flagship store generated more than RMB 10 million in sales within one minute of pre-sale checkout opening at 12:30 a.m. on August 12. The performance established a new sales record for a newly launched brand in Tmall's sports and outdoor category. The launch provides ALO with access to Tmall's premium consumer base, including over 62 million 88VIP members, Alibaba's high-spending membership program.

Gu Di, General Manager of Sports and Outdoors at Taobao and Tmall Group said, “We are delighted to partner with ALO as its exclusive e-commerce platform in China. The partnership reinforces Tmall’s position as the go-to choice for global brands in China seeking high-value customers and scalable growth. We greatly look forward to growing ALO’s fantastic community across China and supporting the brand's continued expansion in one of the world's most dynamic fashion and wellness lifestyle markets."

Founded in 2007, ALO has built its presence globally through its focus on fashion, activewear, wellness products, and lifestyle apparel. The company said its Tmall flagship store will serve as the foundation for its future growth strategy in China.

The development highlights the continued importance of cross-border e-commerce, premium fashion retail, athleisure, and wellness-focused consumer brands in China's retail market, where international labels are increasingly leveraging digital platforms to reach affluent shoppers.

The multi-brand fashion retailer has launched a nearly 4,000 sq ft flagship store in Ahmedabad, bringing together over 50 premium Indian and international fashion labels. Coyu, a premium multi-brand fashion and lifestyle retailer for women, has opened its flagship store in Ahmedabad, marking a significant step in its retail expansion strategy.

Located near Sindhu Bhawan Hall, the new store aims to strengthen the brand’s presence in India’s growing premium fashion retail market. Spread across nearly 4,000 sq ft, the flagship store has been designed to offer a curated shopping experience focused on premium women's fashion, personal styling, and multi-brand retail.

Founded in October 2024 by Mohit Gupta, Co-founder of Zomato and former COO of MakeMyTrip, with strategic guidance from Mukesh Bansal, Founder of Myntra and Cult.fit, Coyu was established to cater to the growing demand for curated premium fashion among Indian women. The Ahmedabad store features more than 50 premium Indian and international fashion brands across categories including Western wear, Indo-Western apparel, occasion wear, and lifestyle products.

Indian labels available at the store include Saaksha and Kinni, Madder Much, Linen Bloom, Sheetal Batra, Basanti Kapde and Coffee, Dash and Dot, Ganga Fashions, Our Love, and Soup by Sougat Paul. The international portfolio includes brands such as Karen Millen, DKNY, Salsa Jeans, Pinko, Sister Jane, and Nobody's Child.

The retailer offers products across a price range of Rs 3,000 to Rs 30,000, catering to consumers seeking premium fashion for workwear, festive occasions, travel, and everyday wear. To enhance the in-store shopping experience, the flagship includes dedicated styling suites, three trial rooms, a customer lounge, an in-store coffee station, personal styling assistance, and alteration services.

In addition to its physical retail presence, Coyu has introduced COYU Dash, a 60-minute delivery service designed to support faster access to premium fashion purchases through digital and offline channels.

The launch comes as demand for premium women's fashion, multi-brand retail formats, and personalised shopping experiences continues to grow across major Indian cities. With the Ahmedabad flagship, Coyu aims to strengthen its position in the organised fashion retail sector while expanding access to curated domestic and international fashion brands.

Menswear brand Snitch is set to open its first store in Kolkata on August 15, 2026, expanding its retail presence to 127 stores across India. The company confirmed the Kolkata entry in a social media announcement, following repeated customer requests for a store in the city. The new outlet will be Snitch's first physical store in Kolkata and is scheduled to open on August 15. The move adds Kolkata to the brand's growing retail network as it continues to expand its store footprint across major Indian markets.

Snitch was founded in 2020 by Siddharth R Dungarwal and operates in the fashion and menswear segment. The brand started as an online-first fashion business and has expanded into physical retail through company-operated and other retail formats. Its product portfolio includes shirts, T-shirts, trousers, jackets, footwear and accessories for men.

The company has been expanding its offline presence as part of its broader omnichannel strategy, with stores across cities in India. Its retail expansion has been focused on bringing its menswear range to consumers through physical outlets while continuing its digital sales channels.

With the Kolkata opening, Snitch Store #127 will add another major city to the brand's retail network.

India's retail industry is undergoing a significant shift in how brands connect with customers. A store used to have one straightforward role. Display products, answer questions, and complete the sale. That model is no longer sufficient for brands looking to stand out.

The recent launch of Nothing's first flagship store in Bengaluru illustrates this change clearly. Rather than building another smartphone showroom, the company has created a space that includes a creator studio, community zones, workshops, a coffee bar, interactive experiences, and product personalization options. The store has been designed to encourage engagement, not just retail transactions. This approach mirrors a larger trend taking shape across retail in India. Customers are no longer visiting stores purely to make purchases. They are visiting to experience what a brand stands for.

Whether it involves creating content, attending a workshop, learning about a product's design philosophy, or simply spending time in a well-designed space, the modern store is increasingly functioning as a platform for building customer relationships rather than driving one-time sales. Retail designers say the core question guiding store design has changed. It is no longer about how to display a product on a shelf. The focus now is on why a customer should visit the store at all.

The reasoning behind this shift is straightforward. E-commerce has made it possible for products to reach a customer's doorstep within hours. What online shopping cannot deliver is a genuine, in-person experience, and that is where physical retail spaces are now focusing their efforts.

India's luxury eyewear retail market has witnessed another expansion with Dayal Opticals opening its 20th luxury boutique at DLF Summit Plaza in Gurugram. The new store marks a milestone for the eyewear retailer, which has been operating in the premium eyewear segment for more than six decades. The boutique offers a portfolio of international eyewear brands, including sunglasses, prescription eyewear and limited-edition collections.

Located on Golf Course Road, the store is positioned within one of the NCR's established premium retail and residential corridors. The area is home to luxury residential developments, corporate offices and a growing base of consumers seeking premium fashion and lifestyle products. According to the company, the decision to open the boutique at DLF Summit Plaza was driven by demand from its existing customer base across NCR, particularly consumers residing and working in and around Golf Course Road.

Sarvash Kalra, Director, Dayal Opticals said, "Luxury retail today is no longer just about access to products, it is about the experience, the environment, and the relationship you build with the customer. Our boutique at DLF Summit Plaza reflects this belief. It is designed as a space where customers can engage with the world's finest eyewear through curated collections and personalised consultations. Golf Course Road has always been one of the most evolved luxury corridors in the NCR, and DLF Summit Plaza, in particular, has the right foundations to become a lasting destination. Much like the locations we chose in the past, we see this as a long-term bet, a place that will grow with us and with our customers over time."

The new boutique forms part of Dayal Opticals' ongoing retail expansion strategy focused on strengthening its presence in premium urban markets. The company continues to expand its network while catering to rising demand for luxury eyewear, designer sunglasses and premium optical products in India.

The launch also reflects the growing role of eyewear as a fashion and lifestyle category, alongside its functional use. Industry demand for premium eyewear brands, prescription glasses and luxury optical retail has been increasing across metropolitan markets, particularly in cities such as Delhi NCR, Mumbai and Bengaluru. With the latest opening, Dayal Opticals further expands its footprint in the luxury retail and eyewear segment while strengthening its presence in the NCR market.

Optical retail brand Specs N Shades has expanded its vision care services by launching Delhi-NCR's first ZEISS Vision Center in Gurugram. Established in collaboration with ZEISS India, the new facility combines advanced eye-testing technology with personalized vision care solutions, thereby strengthening access to premium optical services in the region. The launch marks Specs N Shades' first ZEISS Vision Center and reflects the company's focus on expanding access to professional eye care, prescription lenses, and vision assessment services across Delhi NCR.

Located at R2 G12 and G12A, M3M Route 65, Sector 65, Gurugram, the center is equipped with ZEISS diagnostic technologies, including the ZEISS VISUFIT 1000 for 3D digital centration and the ZEISS VISUCORE 500 for eye analysis and personalized vision assessment. Customers can also access a range of premium eyewear products and customized vision solutions with guidance from trained optical professionals.

Nishi Sharma, Proprietor, Specs N Shades said, “We realised that people across Delhi NCR were often travelling far to access high-quality eye care, and Gurugram, being a central location, felt like the right place to bridge this gap. Being the only ZEISS VISION CENTER in the region comes with a great sense of responsibility, and our priority is to create a trusted destination where the community can access high-quality care for their visual health. We see this as a meaningful opportunity to bring advanced eye care closer to people and provide them with the quality and care they deserve.”

Rohan Paul, Business Head – India and Neighboring Markets, Vision Care, ZEISS India said, “At ZEISS India, we are committed to working with partners who share our vision of making high-quality eye care more accessible through technology and personalized consultation. With Specs N Shades, we are pleased to support the launch of Delhi NCR’s first ZEISS VISION CENTER in Gurugram, bringing advanced German optical technology and precision-driven vision care closer to consumers. This launch is an important step in expanding access to comprehensive vision care in key growth markets, while enabling our partners to build stronger and more customer-centric optical businesses.”

The center offers an extensive portfolio of ZEISS lenses alongside premium eyewear brands. The lens range includes ZEISS ClearMind lenses, ZEISS DuraVision Gold UV lenses, ZEISS MyoCare lenses designed for myopia management in children, and ZEISS SmartLife lenses developed for consumers with digitally connected lifestyles.

The new outlet will provide eye examinations, vision consultations, prescription lens solutions, and eyewear recommendations, further strengthening Gurugram's optical retail and vision care ecosystem.

Premium writing instruments and lifestyle accessories retailer William Penn has expanded its retail footprint with the opening of a new store at DLF Summit Plaza in Gurugram.

The outlet, designated as WP53, marks the latest addition to the brand's growing store network in India. Founded in 2002, William Penn has built a strong presence in the premium writing and gifting segment, offering a curated portfolio of writing instruments, stationery, leather accessories, watches, and lifestyle products from both international and homegrown brands.

Located at DLF Summit Plaza, the new store is expected to cater to consumers in Gurugram and the wider National Capital Region, further strengthening the brand's presence in one of India's key retail markets. The expansion aligns with William Penn's strategy of enhancing accessibility to its premium product range through a combination of offline retail stores and digital channels.

Over the years, the retailer has evolved beyond writing instruments to become a destination for premium gifting solutions and lifestyle accessories. Its product portfolio includes fountain pens, rollerball pens, notebooks, journals, desk accessories, leather goods, and corporate gifting options, serving professionals, collectors, and gifting enthusiasts alike.

The opening of the Gurugram outlet reflects the growing demand for experiential retail and premium gifting products in urban markets. DLF Summit Plaza, which houses a mix of retail, dining, and lifestyle brands, provides William Penn with access to a diverse customer base seeking quality and premium shopping experiences.

The company continues to expand its physical retail network while strengthening its omnichannel presence. Through its stores and e-commerce platform, William Penn aims to offer customers a seamless shopping experience across categories.

With the launch of WP53, the brand further consolidates its position in India's premium retail segment and continues its efforts to bring high-quality writing instruments and lifestyle products closer to consumers across major cities.

Swiss watchmaker Longines has strengthened its retail presence in India with the opening of its third boutique in Bengaluru. The new store, located at Phoenix Market City, was inaugurated by Longines Friend of the Brand Sara Ali Khan.

As part of the launch celebrations, the actress also visited the brand's boutique at Phoenix Mall of Asia, participating in an event designed around a relaxed vacation-inspired theme.

The new boutique showcases Longines’ latest collection of timepieces, including the elegant PrimaLuna range, the versatile Conquest collection, the sport-inspired HydroConquest line, and the heritage-inspired Longines Legend Diver. The assortment is aimed at catering to consumers seeking both everyday wear and performance-driven luxury watches.

Sara Ali Khan said, “Given the fact that this is Longines third store in Bengaluru speaks volumes about the loyalty of its customers in this city. I hope this success story is replicated everywhere in India.” She further added that “Longines quietly marks every moment with effortless joy and elegance – that’s what makes it unique.”

Designed to reflect the brand’s global identity, the Bengaluru boutiques feature Longines’ latest product portfolio spanning multiple collections. These include the refined PrimaLuna and DolceVita ranges, the recently introduced HydroConquest models, as well as the Longines Master Collection and a selection of heritage-inspired timepieces that highlight the brand’s watchmaking legacy.

The latest store opening underscores Longines’ continued focus on expanding its footprint in key Indian markets while enhancing accessibility to its luxury watch offerings for consumers across the country.

The Sleep Company has strengthened its offline retail presence with the launch of a new experience store at Vihang Ventura, a mixed-use commercial development by Vihang Ahead in Mira Road, Mumbai Metropolitan Region (MMR).

The new outlet showcases the brand's portfolio of SmartGRID-based comfort products, including mattresses, ergonomic chairs, sofas, recliners, and sleep accessories. The experience store has been designed to allow customers to explore and test the products before making a purchase, reflecting the company's focus on experiential retail.

Located at Vihang Ventura, opposite Kashigaon Metro Station, the project is being developed as a commercial hub comprising retail outlets, flagship stores, office spaces, and lifestyle brands. The development is aimed at catering to the growing residential and commercial population in the Mira Bhayandar region.

Purvesh Sarnaik, Director, Vihang Ahead said, "The Sleep Company's decision to establish its presence at Vihang Ventura is another strong endorsement of Mira Bhayandar's emergence as a premium retail destination. As consumer aspirations evolve and the region continues to attract high-quality residential and commercial developments, national brands are increasingly recognising the market's long-term potential. Our vision for Vihang Ventura is to create a vibrant commercial ecosystem that brings together leading retail, lifestyle and business brands in one landmark destination."

Sharad Shukla, Senior Director – Retail Expansion, The Sleep Company shared, "Our retail expansion strategy is centred around markets that are witnessing strong residential growth, improving infrastructure and a rising base of aspirational consumers. Mira Bhayandar has evolved into one of the fastest-growing suburban markets within the Mumbai Metropolitan Region, making it an ideal destination for our next experience store. Vihang Ventura offers the right ecosystem for us to engage with customers seeking innovative comfort solutions and a premium in-store shopping experience."

The Sleep Company currently operates more than 200 stores across India and continues to expand its presence in emerging suburban markets with high growth potential. The latest store opening aligns with the company's strategy of increasing customer touchpoints through experiential retail formats while strengthening its omnichannel presence.

For Vihang Ventura, the addition of The Sleep Company further enhances its retail portfolio as the commercial development continues to attract national brands across lifestyle, wellness, food and beverage, and other retail segments.

Global fashion retailer MANGO has reopened its store at Ambience Mall, Gurugram, unveiling a larger retail space that features the brand's latest store concept along with the introduction of its MAN collection. The expansion reflects the company's continued focus on strengthening its presence in India's growing premium fashion retail market.

The newly launched store offers an expanded product assortment and is designed to enhance the in-store shopping experience for customers. The addition of the MAN collection also broadens MANGO's offering in the country, catering to increasing demand across both women's and men's fashion categories.

The brand stated that the reopening marks another step in its long-term strategy for India, a market that continues to witness rising demand for international fashion brands. By investing in larger-format stores and expanding its product portfolio, the company aims to provide consumers with greater choice, convenience, and a modern retail experience.

"Proud to celebrate the relaunch of our MANGO store at Ambience Mall, Gurgaon, now in a larger space, featuring our latest store concept and the addition of the MAN collection. This milestone reinforces MANGO's long-term commitment to INDIA, a dynamic and fast-growing market. By investing in larger stores with an expanded product offering, we continue to enhance the shopping experience and offer our customers greater choice, convenience and inspiration," shared Liangliang Wang Liu, Expansion Director-  Greater China & East Asia, Mango.

The relaunch comes as international fashion brands continue to expand their physical retail footprint in India, driven by growing consumer spending on premium apparel and an increasing preference for omnichannel shopping experiences.

Kalyan Jewellers has expanded its retail portfolio with the launch of Akshaya Thanga Maligai (ATM), its first regional jewellery brand tailored exclusively for the Tamil Nadu market. The company has also appointed Tamil actor Sivakarthikeyan as the brand’s inaugural ambassador to strengthen its connection with local consumers.

The brand’s first retail outlet will open at Panagal Park in T Nagar, Chennai, one of the city's leading jewellery shopping destinations. The store is scheduled to commence operations on August 21, with the company leveraging Sivakarthikeyan’s strong regional appeal to build awareness and consumer trust ahead of the launch.

Ramesh Kalyanaraman, Executive Director, Kalyan Jewellers India Limited shared, "Akshaya Thanga Maligai reflects our belief that regional markets offer significant long-term growth opportunities when approached with a truly local proposition. Tamil Nadu is one of India’s largest and most evolved jewellery markets, making it the natural choice for our first regional brand. By combining a distinctly Tamil identity with Kalyan Jewellers’ sourcing capabilities, quality standards, and customer-first approach, we believe ATM is well positioned to build meaningful scale across the state through our franchise-led expansion model.”

The newly introduced brand will complement Kalyan Jewellers’ existing Kalyan and Candere offerings while targeting the regional mass jewellery segment. Its collections have been designed specifically for Tamil Nadu consumers, with assortments reflecting local preferences in design, weight, pricing, and festive buying patterns.

Following the rollout in Tamil Nadu, Kalyan Jewellers plans to assess opportunities to introduce similar regional jewellery formats in other markets across India.

Louis Philippe, the premium menswear brand from Aditya Birla Fashion and Retail Limited (ABFRL), has expanded its retail network in the National Capital Region (NCR) with the launch of two new exclusive stores in Gurugram and Noida. The newly opened outlets are located at Felix Plaza in Gurugram and KB Mart in Noida, strengthening the brand's presence in one of India's key fashion and lifestyle markets. The expansion is part of Louis Philippe's ongoing strategy to make its premium retail experience more accessible to consumers across the region.

The brand said, "Step into a world of timeless elegance, impeccable craftsmanship, and elevated retail experience. We're delighted to welcome you to two new Louis Philippe stores in the Delhi NCR region."

The new stores feature the brand's latest collections across formalwear, casualwear, ceremonial attire, footwear, accessories, fragrances, and other lifestyle offerings. Designed to deliver a premium shopping experience, the outlets reflect Louis Philippe's focus on combining sophisticated retail environments with its premium product portfolio.

Established in 1989, Louis Philippe has grown into one of India's leading premium menswear brands under ABFRL. Inspired by King Louis Philippe of France, the brand is known for its tailored formalwear and has expanded its portfolio over the years to include casualwear, athleisure, footwear, fragrances, accessories, and ceremonial collections, catering to the evolving preferences of modern consumers.

The company has continued to strengthen its omnichannel strategy by integrating its physical stores with digital shopping platforms, while expanding its network of exclusive brand outlets and presence across leading multi-brand retail destinations.

With the addition of the Gurugram and Noida stores, Louis Philippe continues to strengthen its retail footprint in the Delhi-NCR market as part of its broader expansion strategy aimed at enhancing customer reach and delivering a premium shopping experience across India.

Brandman Retail, the India-focused distributor and retailer of international sports and lifestyle brands, has launched India's first Wilson retail store at Summit Plaza in Gurugram. As the authorised distributor of Wilson products in the country, the company said the new outlet marks a significant step in expanding the global sports brand's retail presence in India.

The launch aligns with Brandman Retail's strategy of bringing internationally recognised sports brands closer to Indian consumers while supporting the country's expanding sports and fitness ecosystem. With the opening of its first exclusive store, Wilson aims to improve accessibility to its product portfolio for sports enthusiasts, professional athletes, and aspiring players across the country.

Located at Summit Plaza, the store offers a range of Wilson products, including performance racquets, tennis balls, apparel, footwear, accessories, and equipment across multiple sports categories. The outlet has been designed to provide customers with access to the brand's latest innovations in racquet sports and related segments through a dedicated retail environment.

The opening comes as participation in racquet sports and demand for premium sports equipment continue to rise in India. Growing fitness awareness and increasing consumer interest in high-performance sporting goods have contributed to the expansion of the country's organised sports retail market, creating opportunities for global brands to strengthen their presence.

Arun Malhotra, Founder and Managing Director, Brandman Retail said, "Wilson is one of the most respected names in global sports, with a legacy built on performance, innovation, and trust. We are proud to introduce the brand's first retail store in India, giving consumers an opportunity to experience Wilson in a dedicated environment that reflects its global standards. As India's sporting culture continues to evolve, we believe Wilson is well positioned to become a preferred brand for athletes and sports enthusiasts across the country."

With the launch of its first exclusive Wilson store, Brandman Retail is further expanding its portfolio of international sports brands in India while strengthening Wilson's presence in one of the world's fastest-growing sports and lifestyle markets.

Reva Diamonds, the premium Certified Natural Diamond Jewellery brand from the House of P N Gadgil and Sons, has expanded its retail presence with the launch of its third exclusive showroom at Amanora Mall in Hadapsar, Pune. Backed by the 195-year legacy of P N Gadgil and Sons, the new outlet has been designed to offer an enhanced shopping experience along with a wide range of Certified Natural Diamond Jewellery.

The latest showroom follows the brand's existing exclusive outlets at Wakad and Paud Road and marks another step in Reva Diamonds' retail expansion strategy. Located in East Pune, the store caters to the region's growing customer base with a portfolio that includes engagement rings, bridal jewellery, solitaires, contemporary collections, and everyday diamond jewellery.

Amit Modak, Director & CEO, PNGS Reva Diamonds Jewellery Limited said, "Our vision is to make Reva Diamonds the preferred destination for Certified Natural Diamond Jewellery by combining exceptional craftsmanship, contemporary designs and a world-class retail experience. The Amanora showroom strengthens our presence in Pune and brings our finest collections closer to customers in East Pune."

Ajit Gadgil, Director, PNGS Reva Diamonds Jewellery Limited added, "Built on the 195-year legacy of the House of P N Gadgil and Sons, Reva Diamonds reflects our commitment to trust, authenticity and excellence. The launch of our third exclusive showroom is a significant milestone as we continue expanding our footprint and delivering premium natural diamond jewellery to discerning customers."

To mark the opening of the new showroom, the company has introduced a limited-period inaugural offer under which customers can avail up to 100 percent off on making charges for Certified Natural Diamond Jewellery until July 19, 2026.

With the latest addition, Reva Diamonds continues to strengthen its retail network in Pune while expanding access to its portfolio of certified natural diamond jewellery through exclusive brand outlets.

Kids' footwear brand Aretto has strengthened its retail footprint in North India with the opening of a new store at DLF Summit in Gurugram. The latest addition takes the company's nationwide store count to 70, including nine outlets across the Delhi-NCR region.

The newly launched outlet has been designed to showcase Aretto's complete footwear portfolio while offering an in-store experience that highlights the brand's focus on product innovation, design, and technology.

The expansion forms part of Aretto's omnichannel growth strategy, which aims to strengthen its offline retail presence alongside its direct-to-consumer (D2C) platform and online marketplace business. According to the company, Gurugram continues to be an important market due to its premium retail environment and expanding customer base.

Sanjay Mittal, Director, Aretto said, “Delhi-NCR has emerged as an important market for Aretto, and the opening of our ninth store in the region and 70th across India marks a significant milestone in our retail journey. Gurugram’s discerning consumer base and evolving retail landscape make DLF Summit a natural next step for us. As we expand, our focus remains on bringing Aretto’s design-led and innovation-driven footwear closer to more families through engaging, experience-led stores.”

The Gurugram outlet offers the brand's full range of footwear, including products featuring its patented Supergrooves expandable sole technology. Designed to accommodate the natural growth and movement of children's feet, the technology is one of the key highlights of Aretto's product portfolio. The store also enables customers to explore the design, fit, and technology integrated into the brand's footwear.

The new launch is part of Aretto's broader retail expansion strategy. The company said it has grown its store network from a single outlet to 70 locations across India within three years and plans to further strengthen its omnichannel presence through physical stores, online marketplaces, and its D2C platform.

Activewear brand TechnoSport has strengthened its retail presence in India with the opening of its first Exclusive Brand Outlet (EBO) in Jharkhand. Located at Bindal Mall in Sonari, Jamshedpur, the new outlet takes the company's nationwide network to 66 exclusive stores.

Spanning over 2,200 sq. ft., the store was inaugurated by Kumar Kushagra, Pankaj Kumar, and Sahil Raj. The launch marks TechnoSport's debut in the Jharkhand retail market and forms part of its broader expansion strategy across Eastern India.

Jharkhand has emerged as a promising market, driven by healthy demand through its general trade network. Building on this momentum, TechnoSport plans to expand its footprint across the state using a cluster-based retail approach while aiming to increase its nationwide network to nearly 130 Exclusive Brand Outlets by the end of FY27.

The brand has also enhanced its visibility in the state through its title sponsorship of the Technosport Jharkhand T20 League. Owned by the Jharkhand State Cricket Association, the league is the state's first official franchise-based T20 cricket tournament.

Puspen Maity, CEO, TechnoSport said, “The Jamshedpur store marks an important milestone in our expansion across Eastern India. The city’s growing fitness culture and demand for high-quality, affordable activewear make it a strong market for TechnoSport. We look forward to building a closer connection with consumers here and using this launch as a platform for wider growth across Jharkhand.”

The newly launched outlet offers TechnoSport's range of performance apparel, including quick-dry training T-shirts, polo shirts, joggers, and shorts. The collection also features garments equipped with anti-odour and moisture-management technologies designed for active lifestyles.

To strengthen community engagement, the company plans to collaborate with local gyms and support marathon-related initiatives in Jamshedpur as part of the store launch activities.

Archies Limited has expanded its retail network by launching three new stores in Jaipur and New Delhi, strengthening its presence in North India as part of its ongoing retail expansion strategy. The new outlets are located at Sourav Tower and Amrapali Mar Crown Plaza in Vaishali Nagar, Jaipur, and DLF Midtown in Moti Nagar, New Delhi.

The stores offer Archies' portfolio of greeting cards, gifts, home décor, stationery, personalised products, plush toys, chocolates, fragrances, and celebration essentials. The expansion supports the company's omnichannel strategy, which integrates its physical retail network with its digital platform to improve customer reach and shopping convenience.

Varun Moolchandani and Hanisha Gandhi, Executive Directors, Archies Limited said, "Every new Archies store represents an opportunity to be part of our customers' celebrations and everyday moments. Jaipur and Delhi remain important markets for us, and these new openings reinforce our commitment to making thoughtful gifting more accessible. As consumer preferences evolve, we remain focused on expanding our retail network in key locations while offering a curated range of products that help people celebrate relationships and create lasting memories."

Archies said it will continue expanding its retail footprint across key markets in India while strengthening its omnichannel capabilities. Established more than 45 years ago, the gifting retailer currently operates over 1,000 sales points, including company-owned stores, franchise outlets, retail partners, and distributors. The company offers products across categories such as greeting cards, gifts, stationery, accessories, fragrances, and soft toys, serving customers through both offline and online channels.

Worldmark New Delhi has expanded its food and beverage retail portfolio with the addition of Dohful, an Indian specialty cookie and coffee brand. The new outlet strengthens the destination's growing mix of food brands, reflecting continued demand for café concepts and dessert-led retail in Delhi NCR.

The newly opened Dohful outlet features the brand's signature store design and occupies a 140 sq ft carpet area with a 588 sq ft super area. Located in the food court, the outlet is designed to cater to customers seeking quick takeaway options as well as those dining within the shared seating area.

Dohful has built its presence in India's café and dessert market through its range of 100 percent eggless, large-format soft-baked cookies that are baked only after an order is placed. Unlike conventional bakery formats where products are prepared in advance, the brand follows a made-to-order model. Alongside its cookies, the outlet also serves handcrafted specialty coffee. The opening reflects the continued growth of specialty café brands across India's organised retail sector, where consumers are increasingly seeking fresh food offerings, premium coffee, and convenient dining formats within shopping destinations.

With the addition of Dohful, Worldmark New Delhi continues to broaden its food and beverage offering by introducing homegrown brands across the café, bakery, and dessert categories. The development aligns with the property's strategy of expanding its tenant mix to meet changing consumer preferences and strengthen its position as a retail, dining, and leisure destination in Delhi NCR.

British menswear brand Ben Sherman has officially entered the Indian retail market with the launch of its first standalone store at VR Surat, marking a significant milestone in its global expansion strategy. The store has been introduced through a partnership between Marquee Brands and Apparel Group India Pvt. Ltd.

The debut store brings Ben Sherman's signature British-inspired fashion and contemporary menswear offerings to Indian consumers, highlighting the country's growing importance in the global fashion and lifestyle retail landscape. The launch also reflects the brand's long-term commitment to expanding its presence in one of the world's fastest-growing consumer markets.

Designed in line with Ben Sherman's international retail concept, the new outlet showcases the brand's latest global collections. Customers can explore a wide range of products, including the label's iconic button-down shirts, modern outerwear, everyday wardrobe essentials, and premium accessories. The store aims to offer Indian shoppers the same retail experience available across Ben Sherman's international markets.

The India debut is expected to strengthen the brand's visibility in the premium menswear segment, where demand for heritage fashion brands and international labels continues to grow. With India's organised retail sector witnessing increasing consumer preference for global fashion brands, the opening aligns with the broader expansion strategies adopted by several international apparel companies in the country.

The Surat store is only the beginning of Ben Sherman's India journey. The company plans to expand into additional key Indian markets during the remainder of the year, establishing a stronger retail footprint and supporting its long-term growth ambitions in the region.

Ben Sherman's entry adds another international fashion name to India's evolving retail ecosystem, as global brands continue to tap into the country's expanding middle-class consumer base, rising disposable incomes, and increasing appetite for premium lifestyle products. The launch also underscores the growing role of strategic partnerships in accelerating international brand expansion across India's organised retail market.

Premium streetwear brand BLUORNG has expanded its offline retail network with the opening of a new store at DLF Mall of India in Noida. The launch marks another step in the brand's retail growth strategy as it continues to strengthen its presence in the Delhi-NCR market.

The newly opened outlet spans approximately 1,000 sq. ft. and has been designed by Metanoia Designs. Reflecting BLUORNG's evolving retail identity, the store draws inspiration from natural elements such as caves and forest canopies. Its sculptural interiors have been created to offer an immersive shopping experience while ensuring that the spotlight remains on the brand's apparel collections.

Founded in 2020 by Siddhant Sabharwal and Mokam Singh, BLUORNG has established itself in India's premium streetwear segment with a portfolio of unisex fashion, including oversized T-shirts, sweatshirts, jackets, and cargo-inspired silhouettes. The brand has built its identity around contemporary design, premium-quality fabrics and attention to craftsmanship.

Sidhant Sabharwal said, "Retail has always been as important to us as the product itself. Our stores are intentionally monotone, simple and brutalist because we want the products to do all the talking. The idea is to break away from the visual noise people have gotten used to in retail and let the colours, textures and details of the collection become the focus."

The Noida store further expands BLUORNG's growing retail footprint and reflects its focus on creating experience-led shopping destinations. By combining premium streetwear with thoughtfully designed retail environments, the brand aims to offer consumers a distinctive in-store experience while continuing its expansion across key markets in India.