[Funding Alert] Mudgar Club Secures Rs 50 Lakh for 12.5pc Equity: A Rs 4 Cr Fitness Dream on Shark Tank India
Fitness has evolved dramatically over the years, but a new wave of innovation is bringing ancient tools back to the forefront. Mudgar Club, an Indian…
[Funding Alert] Rs 75 Lakh Equity, Rs 25 Lakh Debt: Tripole’s Shark Tank India Growth Story
In the growing world of startups, few stories capture the spirit of innovation, resilience, and ambition as vividly as Tripole Gears. Founded in 2017…
[Funding Alert] NeoSapien-A Game-Changer in Wearable Tech Secures Rs 80L on Shark Tank India
NeoSapien, an AI-powered wearable pendant, is set to make waves in the wearable tech market. Featured on Shark Tank India Season 4, NeoSapien…
[Funding Alert] KIWI Kisan Window Closes Rs 2.5Cr Deal on Shark Tank
KIWI Kisan Window, a Dehradun-based organic food company, captured not just sealed a deal on Shark Tank India but grabbed a deal 5 times higher than…
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[Funding Alert] InnerGize Secures Rs 1 Cr Investment on Shark Tank India Season 4
InnerGize, a stress-relief gadget brand, made waves during its appearance on Season 4 of Shark Tank India. Founded by Dr. Siddhant Bhargava, Shalmali…
[Funding Alert] Airth Secures Rs 96 Lakh for 3.7 pc Equity on Shark Tank
Airth, the innovative startup addressing India’s indoor air pollution crisis, walked away with a significant investment deal from Shark Tank India.…
The Rise of Lab-Grown Diamonds in 2025’s Retail Landscape
Diamonds have always been synonymous with love, status, and timeless beauty. For centuries, natural diamonds have symbolized milestones, cherished…
How D2C Makeup Brands Are Setting New Trends in Beauty
The beauty industry is transforming, driven by the rise of Direct-to-Consumer (D2C) makeup brands. By bypassing traditional retail channels, these…
[Funding Alert] Gudworld Secures Rs 50 Lakh Deal on Shark Tank India
Founded by cousins Sayali Babasahib Shinde and Preeti Prabhakar Shinde, Gudworld aims to provide consumers with a healthier alternative to refined…
[Funding Alert] Go Zero Secures Rs 1 Crore for 1.5pc Equity on Shark Tank for Guilt-Free Indulgence
Go Zero is rewriting the script, serving up ice creams that are as kind to your taste buds as they are to your health. And now, with a sensational…
[Funding Alert] NOOE Grabs Record-Breaking Deal of Rs 5 Cr on Shark Tank India
On Shark Tank India’s fourth season, lifestyle brand NOOE secured the biggest-ever investment in the show’s history. With a blend of high design and…
[Funding Alert] BL Fabrics Raises Rs 1 cr for 4pc Equity on Shark Tank India
Mayur Bharatbhai Gediya, an entrepreneur from Surat, Gujarat, is the visionary behind BL Fabric. He ventured into the women’s clothing industry in…
The E-Commerce Landscape in 2025: Trends, Growth, and the Role of D2C Brands
The E-commerce story began as a single website selling books online, a simple concept that sparked a revolution. Fast-forward to today, e-commerce…
The Future of D2C in Baby and Lifestyle Products: Personalization as the Key to Brand Differentiation
The Direct-to-Consumer (D2C) model has seen remarkable growth over the past decade, fueled by evolving consumer behaviors, technological advancements…
How D2C Activewear Brands are Redefining Fitness Fashion for Gen Z and Millennials
The fitness fashion landscape has undergone a radical transformation in recent years, driven primarily by the direct-to-consumer (D2C) model.…
Retail India News: U&i Launches Portable Gadgets to Power Your Road Trips and Outdoor Adventures
U&i, a leading lifestyle and tech accessories brand, has introduced two exciting new products designed to elevate your road trips and outdoor…
Retail India News: Zivame Reports 34 pc Widening in Net Loss for FY24 Amid Revenue Decline
Zivame, the online lingerie retailer, faced a challenging fiscal year ending in March 2024, with its net loss widening by 34 percent to Rs 39 crore.…
How Personalization and Sustainability are Redefining Retail in India’s Footwear Industry
In 2024, the Indian footwear industry is not just about function and fashion; it’s also about innovation, sustainability, and direct engagement with…
$5 Billion in Funding Powers India's D2C Retail Surge – What’s Driving the Growth?
India’s retail scene is in the midst of a massive transformation, with Direct-to-Consumer (D2C) brands leading the charge. The COVID-19 pandemic has…
[D2C 100] VAHDAM India Aims to Redefine Global Wellness with Expansion, Sustainability, and Social Impact
VAHDAM India, a home-grown wellness brand, offers the finest Indian teas and spices under a sustainable ethical brand, eliminating middlemen. …
[D2C 100] Bakingo Sets Ambitious Vision to Become India's Leading Bakery Brand
Bakingo, starting from a cloud kitchen, has expanded to over 75 fulfillment centers across major cities in India. The brand has evolved significantly…
Navigating the Complexities of Offline Expansion for D2C Food and Beverage Brands
In the dynamic landscape of consumer goods, particularly within the food and beverage sector, direct-to-consumer (D2C) brands have sought to disrupt…
Retail India News: Myntra Expands Into the Gifting Category
Fashion and lifestyle e-commerce platform Myntra is set to expand into the gifting category, offering more than 70,000 options from over 100 brands…
How Union Budget 2024 Sets the Stage for eCommerce and D2C Success
The Union Budget 2024, presented by Finance Minister Nirmala Sitharaman, marks a significant step towards fortifying India's economic landscape,…
[D2C 100] How Minimalist Achieved Rs 178 Cr GMV with D2C Strategy
Minimalist, a rapidly growing direct-to-consumer (D2C) skincare brand, has carved a niche in the beauty and cosmetic industry with its ethos of…
Retail India News: Foxtale Expands into Bodycare in Collaboration with Nykaa
Foxtale, a prominent homegrown skincare brand renowned for its innovative and effective formulations, has introduced its highly anticipated Bodycare…
Quick Commerce: Becoming a preferred platform for D2C brands
In the dynamic landscape of beauty & personal care online, quick commerce is emerging as a game-changer, especially for D2C brands. Quick…
Retail India News: Youneek Pro Science Debuts Innovative Skin and Hair Care Solutions in India
Youneek Pro Science, the latest entrant in India's direct-to-consumer (D2C) personal care sector, has officially launched. Specializing in a diverse…
Retail India News: Former Softbank Managing Partner Lydia Jett Returns to Flipkart's Board
Former Softbank Investment Advisers managing partner Lydia Jett has rejoined the board of Flipkart. Jett, who previously served on Flipkart’s board…
ONDC Network Empowers Artisans and Entrepreneurs in Digital Commerce
The Open Network for Digital Commerce (ONDC) is making significant strides in democratizing e-commerce across India, focusing on empowering…
Top 7 Criteria Investors Must Consider Before Funding a D2C Brand
India presents a unique and promising opportunity for D2C brands. The country was currently the third-largest growing economy globally, with a…
Why Social Commerce is the Next Big Thing for D2C Retail in India
Cruising through your go-to social media feed, not just to stay hip with the latest trends, but to snag them right then and there. Yes, you heard it…
Why Indian D2C Beauty Brands Are Thriving: 3 Key Factors Driving Success
In recent years, the direct-to-consumer (D2C) beauty market has witnessed an unprecedented surge in growth, dispelling any notions of market…
Retail India News: Borzo Plans to Relocate Headquarters from Netherlands to India
Global intra-city same-day delivery service provider Borzo (formerly WeFast) announced plans to move its headquarters from Amsterdam, Netherlands, to…
Retail India News: Daikin Sets 2Mn AC Sales Goal for FY25, Enhances Compressor Production
Daikin, a leading air conditioner manufacturer, is poised to scale up its operations in India with ambitious manufacturing targets of 2 million and…
India Retail Poised to be a $2.2Tn Market by 2030
India's retail sector is on track for remarkable growth, projected to surpass $2.2 trillion by 2030, doubling its size from $1.1 trillion in 2023.…
The Meteoric Rise of Q-Commerce in India, Estimated to be 3X by 2029
Quick commerce, or Q-commerce, is revolutionizing the consumer internet sector in India, driven by the need for speed and convenience in modern…
Retail India News: Havells to Enter UAE Kitchen Appliances Market
Havells India Ltd has announced its partnership with Jumbo Group, a distributor of consumer electronics and technology products in the UAE, to enter…
How Kunal Kapoor’s Ketto is Changing the Face of Indian Fundraising
Kunal Kapoor, an acclaimed Bollywood actor, has ventured beyond the silver screen to make a significant impact in the world of social…
[Funding Alert] Libas Raises Rs 150 Crore from IAF Series 5, Targets Omnichannel Growth
As India’s premier fast fashion omnichannel ethnic wear brand, Libas has solidified its position in the market. The company recently concluded its…
Retail India News: Myntra Projects 20 Million Users to Visit Platform During Sale
Fashion and lifestyle e-commerce platform Myntra has announced that it anticipates 20 million users to visit its platform during its highly…
Flipkart Grocery Rockets: 1.6X Growth, 50 pc EV Deliveries, and Tier II+ Domination
Flipkart Grocery, the e-commerce giant's foray into the essential commodities sector, has marked a remarkable 1.6X year-on-year growth. This stride…
Retail India News: Flipkart Launches Iris to Offer Brands With Insights into Customer Behavior
Walmart-owned e-commerce giant Flipkart has introduced a new insights platform called Flipkart IRIS (Insights and Research Intelligence System). This…
Revolutionizing Fashion Retail: Integrating D2C and E-commerce Strategies with Technological Innovations
India is gradually realizing its potential as a key player in the global economy, driven significantly by the increasing purchasing power of its…
The Power of Physical Stores in a Digital Age: Building Trust and Enhancing Customer Experience
In today's rapidly evolving retail landscape, the rise of direct-to-consumer (D2C) brands has transformed the way businesses connect with consumers.…
Building a Successful D2C E- commerce Brand: Strategies for Growth
India has witnessed a remarkable surge in internet and smartphone penetration, with expectations of a billion smartphones by 2026. This digital…
How Simply Nam's Makeup Removing Towel Became a Skincare Game-Changer!
Today, beauty trends evolve at the blink of an eye and preferences vary from person to person, and finding a brand that resonates with diverse…
How are Co-Commerce Platforms Enhancing and Transforming the Conventional Retail and E-commerce Industry?
Co-commerce platforms are revolutionizing the retail and e-commerce landscape, offering a unique blend of community engagement, personalized…
Women-Led D2C Brands Achieve 54x Transaction Growth in 2023 Compared to 2022
In a testament to their resilience and appeal, women-led Direct-to-Customer (D2C) brands have witnessed a surge in online transactions, posting a 54x…
Embracing Social Commerce for a New Era of Retail
In the ever-evolving landscape of commerce, the transition from brick-and-mortar stores to virtual marketplaces has been nothing short of…
{Funding Alert} Cash Cow Unleashed! Frubon's Funding Frenzy Sparks a Dairy Revolution
Dev Milk Foods Pvt. Ltd. (DMF), the diversified dairy company based in Jaipur, is making waves in the industry with its brand "Frubon”. The company…
{Funding Alert} Yu, the Chef-Crafted Instant Food Brand, Raises INR 20 CR in Series A Follow-On Round
Yu, the trailblazing Chef-Crafted Instant Food Brand, has secured INR 20 CR in a recent follow-on Series A round, building on its successful…
How URturms Bagged a Rs1.2 Cr Deal on Shark Tank India: A Sustainable Fashion Success Story
In an era where sustainability and innovation are becoming paramount in every industry, URturms stands out as a beacon of change in the fashion world…
Shark Tank India Backs Koparo with Rs 70 Lakh Investment Deal, Fuels Eco-Friendly Cleaning Movement
Koparo, the digital-first, sustainable home care brand, has made headlines once again, securing a significant investment from 4P Capital Partners and…
The Cinnamon Kitchen Secures Rs 60 Lakh Shark Tank Investment for Guilt-Free Delights
'The Cinnamon Kitchen' isn't your ordinary bakery; it's a haven where passion for wholesome indulgence meets a commitment to organic, plant-based,…
How Adil Qadri's Fragrant Vision Landed a Rs 1 Cr Deal on Shark Tank India
Marking its solid footing in the Indian market, Shark Tank India's third season is currently live and features a compelling blend of entrepreneurial…
Retail India News: Ed-a-Mamma Enters into Strategic Alliance with Mothercare
Mothercare India, a leading retailer of the global heritage baby clothing and essentials brand, has announced its strategic alliance with Ed-a-Mamma…
Unlocking Potential: ONDC's Impact on D2C Brands
In the swiftly transforming digital commerce landscape, the growth of Direct-to-Consumer (D2C) brands has been nothing short of meteoric, reshaping…
An Overview and Growth of the E-commerce Industry in 2023 and What to Expect in 2024
In the vibrant tapestry of India's economic landscape, the past three years have witnessed a metamorphosis in the e-commerce sector, propelled by the…
2023: The Year D2C Giants Went Offline in India
Bucking the trend of relentless online expansion, 2023 emerged as the year when India’s leading digital-first retail players opted for a strategic…
Consumer Trust & Engagement Plays a Pivotal Role in D2C Brands Growth
In 2020, a vibrant shift unfolded as the world collectively hit the "pause" button. Faced with unexpected circumstances, consumers across the nation…
Driving Sustainable Growth in the E-commerce Ecosystem
E-commerce has undeniably transformed our shopping experience, offering unparalleled convenience and accessibility at the tap of a screen. Many…
Top D2C Brands that are Redefining India's Retail Landscape
The D2C market in India has witnessed monumental transformation owing to a combination of strategic factors like a burgeoning tech-savvy population,…
{D2C 100} How FS Life is Redefining Indian Fashion Retail with a Trio of Brands
FS Life (previously known as FableStreet) was started in 2016 with the aim of building a work wear brand for Indian women. With time, the company has…
{D2C 100} How Berrylush is Growing Beyond Borders and Categories
Berrylush is a Direct to Consumer (D2C) brand that sells through its own website, and marketplaces like Myntra and Flipkart. Recently, the brand…
{D2C 100} Digital Transformation and AI are Zouk's Formula for Operational Efficiency
Zouk is a 100 percent PETA-approved cruelty-free bags and accessories brand. It is omnichannel now, selling its products on its own D2C website as…
{D2C 100} Plum's Rs 400 Crore Success Story: 100,000 Outlets on the Horizon
Plum is one of India’s fastest growing D2C brands with an annualized revenue run rate of Rs 400 crore. The brand has presence in 350+ cities with…
{D2C 100} How Juicy Chemistry is Aiming for 15 Stores and 250 Touchpoints
Juicy Chemistry initially started off as a digital-first brand in the organic beauty category. In recent years, the brand has opted to pursue an…
{D2C 100} How Earth Rhythm is Making D2C Beauty Shopping Easy with User-Friendly Tech
Incepted in 2020, the first set of products that Earth Rhythm built were shampoo bars – an innovative take on the traditional liquid shampoo, being…
Tapping into the Influencer Marketing Potential in India's Rs 90,000 cr Festive Market
As the festive spirit of Diwali permeates the nation, brands discover themselves amidst a thriving market valued at an astounding Rs 90,000 crore,…
D2C Brands Illuminate Festive Season with 20 pc Surge in Order Volume
Over 1000 brands within its network have enjoyed a substantial 20 percent surge in order volume during the early phase of the festive season compared…
{D2C 100} How Beyoung went from Startup to Rs100 Crore Fashion Empire
Beyoung, a fashion brand that entered the market in 2018, has quickly established itself as a game-changer in the industry. With a focus on…
{D2C 100} How T.A.C is Bridging Ayurveda and the Aspirational Middle Class
T.A.C (The Ayurveda Company) was incorporated in 2021 with a clear vision to tap into the immense opportunity presented by the Ayurvedic market in…
{D2C 100} How Nestasia's QR Code Revolution is Elevating Shopping Experience Beyond Shelves
Nestasia, a rapidly growing brand in the retail home décor industry, is making waves with its omnichannel approach. Since its inception in late 2019…
{D2C 100} How Mamaearth Went from a Baby Care Brand to Building Beauty Empire in 6 Years
Founded by husband-wife duo Ghazal Alagh and Varun Alagh, Mamaearth is Asia’s first brand with Made safe certified products that offer toxin-free;…
{D2C 100} How The Sleep Company Unlocked the Power of Quality Sleep with SmartGRID
Founded in 2019 by Priyanka Salot and Harshil Salot, with their visionary approach and commitment to providing exceptional sleep experiences, The…
{D2C 100} How SUGAR Cosmetics is Empowering Women Through Makeup
"Innovation, inclusivity, and empowering Indian women through makeup have been at the heart of SUGAR Cosmetics since its inception. Our mission is…
{D2C 100} How boAt's Digital-First Approach is Changing the Game
boAt is a digital-first consumer products company and one of the largest Indian digital-first brands in terms of revenue from operations. The brand…
How Amazon Business is Revolutionizing E-Procurement and Empowering MSMEs in India
In just a few short years, Amazon Business has transformed the landscape of e-procurement in India, becoming a formidable force that empowers…
How Paree Sanitary Pads is Leading the Feminine Hygiene Revolution in India
Since its establishment in 2015, Paree Sanitary Pads, a division of Soothe Healthcare, has been disrupting the feminine hygiene industry in India.…
How VAHDAM India is Disrupting 200 Years of Tea & Spice Tradition
VAHDAM India, the country’s largest home-grown wellness brand, offers the finest Indian teas and spices under a sustainable-ethical brand,…
Heads Up For Tails Launches Active Pet Lifestyle Brand 'DASH DOG'
Heads Up for Tails, a leading pet lifestyle brand in India, has recently launched Dash Dog, an advanced engineered line of products designed to aid…
High-end Online Shopping to Drive Retail Contribution to Nation's Economy
As the world moves towards a more digital age, online shopping has become a major contributor to the growth of retail industries worldwide. In…
3 Ways Technology-Based D2C Brands are Changing Indian Kitchens
Indian kitchens have remarkably evolved over the years, in line with advancements in technology, the emergence of new tools or appliances, and…
How D2C Startups are Making their Way in the Personal Care & Wellness Areas
The beauty and personal care industry was already ballooning prior to the Covid-19 outbreak, and on a positive note, the multiple sectors under its…
How Discovery Commerce is Transforming Online Shopping Journey
With consumer lifestyles increasingly going digital, online channels dominate their preferences for media consumption as well as shopping. A Google/…
Role of D2C in India's Startup Revolution
One of the most fascinating and dynamic trends in the world of business over the last few decades has been India's startup movement. The country has…
[Funding Alert] Blue Tea Bags $7.5 mn at Shark Tank India, Despite Being Reprimanded by Sharks
BlueTea is a company envisioned to bring back ancient Indian Ayurveda-based flower teas to the world by showcasing convenience to consumers. The…
New Paradigms D2C Brands should be Looking at in 2023
In 2022, direct-to-consumer brands showed how to recover successfully. The D2C sector in the Indian market has now left the disruption of the…
[Funding Alert] Spice Story Gets Funded By a Shark, Raises Rs 70 lakh for 5 pc Equity
Spice story is a Mumbai-based Indian Chutney brand that offers a wide range of authentic and absolutely local chutneys in modern sauce form. These…
[Funding Alert] Home-Grown Coffee Brand VS Mani & Co Raises Rs 19 Lakh for 1 pc Equity on Shark Tank
With numerous up-and-coming coffee brands taking over the market, it came as no surprise how VS Mani and Co, a Home-Grown Coffee brand from South…
2023 will be the year of D2C: 5 Trends Brands Must Know
2022 saw one of India's most talked about festive seasons in recent years. Last year’s sales number set newer records and an increase in demand from…
Why Jaipur Watch Company is on a Success Path Even After Not Securing a Deal on Shark Tank India
Jaipur Watch Company, India’s first micro-luxury watch brand, was started in 2013 by Gaurav Mehta. The brand sells its products through online…
[Funding Alert] Size Inclusive Brand Angrakhaa Raise Rs 40 lakh for 20 pc Equity on Shark Tank India
Angrakhaa, a retail clothing brand founded by Vishakha Bhaskkar and Asana Riamei has been operational since 2018. The brand offers women's apparel in…
Semi-Permanent Hair Color Brand Paradyes Impress the Sharks, Raise Rs 65 Lakh for 2 pc Equity
Founded in 2021 by Yushika Jolly, Paradyes is a semi-permanent hair color brand. She introduced the brand by identifying a gap in the market. Banking…
How this Mother-Daughter Duo Aims to Empower Indian Artisans with the Help of Sharks
House of Chikankari was founded by the mother-daughter duo Poonam and Aakriti Rawal in 2020 with the aim to create a deeper impact on India's…
Fresh Puja Flower Startup Hoovu Fresh Raises Rs 10 Mn from Sharks Aman and Peyush
Hoovu Fresh, a traditional flower delivery business that deals in fresh flowers and incense sticks on subscription recently raised Rs 10 million from…
How TeaFit Raised a Collective Investment From All 4 Sharks, Startup Valued at Rs 6.25 cr
TeaFit a brand that produces zero-calorie healthy drinks made with natural herbs and ingredients, without sugar or a sweetener recently made an…
How Recode’s Rejection in Shark Tank Worked in Favor of its Growth
Recode is a brand that sells makeup products and cosmetics and has a pan-India presence across more than 250 shops in India. The brand sells its…
Down, But Not Out: Flatheads Founder
Direct-to-Customer online casual sneakers brand Flatheads recently made an appearance on Shark Tank India Season 2 wherein, Founder Ganesh…
Why Mamaearth’s Rumored IPO Valuation Evoked Intense Digital Debate 
Mamaearth’s IPO valuation has become a topic of intense debate today. The proposed, super-premium initial public offering of Rs 2.900 crore has…
How to Build D2C Brands Via User Retention Strategy Powered by Engagement
A brand must establish a relationship with its audience to stand out in today's crowded direct-to-customer (D2C) market. The most effective approach…
E-commerce and D2C Records 2x Growth in Sales in 2022 in Comparison to 2019
E-commerce retailers and D2C Brands recorded sales worth Rs 76,000 crore during the one-month festival sale event, which almost doubled the pre-covid…
How is HealthFab Providing Comfortable and Hassle-Free Solutions to Menstruating Women
Menstrual health is still a taboo in today’s world. More so in India, where women’s health issues are barely acknowledged, let alone discussed, in…
D2C: How the Role of Influencers is Changing 
Large consumer brands have historically used business scale to get efficiencies in manufacturing, distribution, and media. This has made it harder…
How D2C Beauty Brands are Planning their Marketing Strategy to Promote their Products in a Competitive Market
Evolution in technology and the onset of the pandemic have shifted commerce from brick-and-mortar to online. As a result, consumers are now driving…
The Growth of D2C: Retail and the Role of Quality Engineering
Intermediaries and resellers are being phased out! Direct-to-consumer (D2C) and retail channels are leading the change in retail. The pandemic…
How are D2C Brands Growing with Their Innovative Strategies in a Competitive World?
Direct-to-consumer (D2C) as a business model has gained much traction in the last few years. It has become a challenging player from a niche segment…
{Funding Alert} The Sleep Company Raises Rs 177 cr in Series B Round
The Sleep Company, a D2C retailer of mattresses, has raised Rs 177 crore in a Series B funding round from investors including Premji Invest…
{Exclusive} Wellbeing Nutrition Eyes Funding of $10 mn to Expand Globally
Wellbeing Nutrition, one of India’s leading plant-based nutrition companies is looking to raise $8-10 million in funding this quarter. The brand has…
3 Emerging Trends in India's Fashion D2C Space
The pandemic of 2020 has paved the way to establish India as an important landmark for various industries. Gradually growing into a hub for one of…
D2C Vs Marketplace: Which is More Effective for Personal Care Brands during Festive Sale
It is that time of the year when the festival season takes over the country. While customers throng to their favorite e-commerce websites and portals…
From “Add to Cart” to “Proceed to Checkout”: How D2C Brands are Diversifying Consumer Experience
With the country recovering from the pandemic, the retail industry has resumed its growth trajectory. According to a BCG-RAI report titled “Racing…