India’s premium whisky market is evolving beyond the bottle. As consumer interest shifts toward authenticity, provenance, and immersive experiences,…
The Adie Broswon Group has entered the whisky segment with the launch of Kingpin Whisky, expanding its spirits portfolio across Delhi, Punjab and…
Radico Khaitan has refreshed the identity of its 1965 Spirit of Victory Lemon Dash Flavoured Rum as it looks to strengthen its presence in the…
Allied Blenders and Distillers Ltd (ABDL) is planning to enter the single malt whisky segment with an investment of up to Rs 115 crore. The…
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Explore Upcoming Events And New Age Agendas
5 December 2026, Welcome Hotel by ITC, Delhi-Gurugram Highway, DelhiIREC x LABELS Delhi 2026 brings together global brands, retailers, investors and industry leaders for an event focused on new commerce, strategic partnerships, brand collaborations, capital and investments. The event features an Exhibition, Conference and Awards and will take place on 5 December 2026 at Welcome Hotel by ITC, Delhi-Gurugram Highway, Delhi.
The Adie Broswon Group has expanded its MOOOZ vodka portfolio with the launch of MOOOZ Litchi, as flavoured vodka gains attention among younger…
India’s homegrown vermouth category is gaining a wider retail and on-premise presence, with Davana Vermouth Indica expanding into four new…
Italian liqueur brand Mikiamo, from Nuvola Spirits, has expanded its portfolio with the launch of Amaro Rosso, a premium Italian red bitter…
Premium spirits importer and distributor My Barrel & Beyond has expanded its portfolio in India with the launch of Emberstone Irish Whiskey,…
Amrut Distilleries has launched a new Indian single malt whisky called CaféX, marking it as India’s first coffee-cask expression. The Bengaluru-based…
Retail businesses in India's liquor sector are looking to the new government in Delhi for policy changes that would create a level playing field for…
Living liquidz launched a luxury lifestyle experiential liquor store, Mansionz, the first of its kind in Bangalore. Mansionz is a premium…
Consumers in Delhi, since long, were yearning for a one-stop destination for their beverage needs and this shall finally be answered at this all-…
NEW DELHI: World's largest liquor maker Diageo will extend its new vodka offering in the Smirnoff range by rolling it out in Karnataka.
The…
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