Leading women’s fashion apparel brand, 1090F launched its exuberant Spring-Summer 2015 line amidst the crème de la crème of the city at Aquaba in South Mumbai.
The extravagant evening was hosted by the vivacious Suchitra Pillai, who kept the momentum of the show soaring high. Sizzling hot supermodels Carol Gracias, Deepti Gujral, Alicia Raut sashayed down the ramp in 1090F’s Spring-Summer Collection 2015.
Speaking at the occasion, Rahul Mehta, Managing Director, Creative Lifestyle, “Our Spring Summer Collection is for the contemporary young women out there who work towards their dreams and make a difference. We at 1090F have always been committed to fostering a culture that empowers women and that is why we are using this platform to highlight and recognize achievements of young women who have contributed to society and are a source of inspiration to their peers.”
When comfort marries style, the outcome is the vivacious and trendy collection that makes up the SS’15 line, which has been carefully designed keeping in mind the young cosmopolitan women having multiple facets.
The launch event celebrated the fierce, fun, flirty, fiery and funky spirit of women who take on the world in style. 1090 F identified four such young women who are achievers in their own right and perfectly reflect the brand philosophy.
The brand believes it is very important to be yourself and this is the exact attitude that the 1090F woman exudes - she is sharp yet carefree, powerful yet fun! With the Spring-Summer Collection 2015, 109°F puts the ‘F’ back in fashion as a salute to the free-spirited, stylish, independent women of today.