How Varun Tuli of Yum Yum Cha is baking success with his new venture
How Varun Tuli of Yum Yum Cha is baking success with his new venture

Covid-19 pandemic has given birth to many new and innovative food ventures and one of those is Wheaty by renowned restaurateur Varun Tuli.

What started as a lockdown hobby has transitioned into a new venture. Tuli who is also MD at Yum Yum Cha started experimenting with bread during the initial weeks of lockdown.

Once the lockdown was lifted, he taught the ropes to his bakery team. This is how Wheaty was born - a range of all-natural, slow-fermented, high hydration breads.

The brand is an online bakery with an ever-evolving menu. One can always discover something new on their website.

Everything is hot, fresh and no-preservatives are added while preparing the bread. They are baked with love and attention to detail in small batches.

“The name wheaty was chosen because of several reasons. Wheat & more is wheaty. The colour of atta is wheaty. It’s a play on VT,” said Tuli who is delivering across Delhi-NCR with orders shipped 12-48 hours after being placed.

Serving Fresh and Artisanal product

If you have ordered in sourdough bread from Krishi Cress, a marketplace for farm-fresh seasonal produce and food artisans, in the past two months then you most likely have already tasted Wheaty’s delectable sourdoughs.

From 100% Whole Wheat to Olive Sour, the breads make for a scrumptious bite and taste even more divine when toasted. But Wheaty’s current menu has more than just breads. For the first time, you can make order in neapolitan pizza bases. Wheaty also offers Foccacia, Pita, Kulcha, Naans and more. They are also planning to expand their menu with time.  

Also, unlike the breads available in the supermarket, Wheaty does not use any yeast in their sourdoughs or any chemicals in their breads. A slow ferment and the naturally occurring acids produce a tangy, chewy bread with a crisp crackly crust. The fermentation also makes all the sugars in the grain more digestible and easier for the body to absorb.

Tuli is known for a continuous innovation when it comes to restaurant and delivery. His first venture - Yum Yum Tree started in 2008 had a successful 8-year run. In 2010, he set up Food Inc: Catering serving up the best of Indian, Pakistani & Coastal, European & American, Japanese & Pan Asian Fare.

Yum Yum Tree’s successor Yum Yum Cha opened its first outlet in 2014 is the first of its kind chain of origami themed pan Asian restaurants which has now expanded to 4 outlets in Delhi-NCR. Another one of his venture’s Noshi-Yum Asian Delivery started in 2016 has rapidly grown to be Delhi’s favourite home delivery with its delicious Pan Asian food and innovative packaging. Noshi opened a second kitchen in Gurgaon.

Started in 2018, one of his more recent ventures is Mmmbox, Dubai  - an Indian and Pan Asian cuisine takeaway and home delivery outlet.

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