Making it easier for restaurants and food companies to expand in UAE, Franchise India partners with DIHC

Over the years we have seen many Indian restaurants entering global markets and opening their doors to both global diaspora as well as for Indians living there.

Witnessing the opportunity, Franchise India Ltd, the largest franchise management company in Asia has entered into a strategic partnership with Directions Investments Holding Co. (DIHC), backed by the UAE Royal family, under the Chairmanship of H.H. Sheikh Mohammed bin Sultan Bin Hamdan Al Nahyan.

With this, both companies will support Indian businesses that wish to set up their manufacturing, retail, restaurant, trading, representation, or marketing office or outlets in UAE.

This also makes it easier for Indian restaurants who are eyeing UAE as next big location to open their outlets.

“Expertise and Experience in the Laws of the land is vital to start a business in the UAE market. The investor-friendly UAE Government has been taking steps to make the process easier for Indian consumer and manufacturing brands to enter the UAE, especially Abu Dhabi,” shared Gaurav Marya, Chairman, Franchise India who believed that finding a trustworthy sponsor or partner can be tedious for Indian entrepreneurs and that is where this channel partnership will make the process easier and shorter.

The strategic partnership will be opening a gateway for competitive advantage in exploiting opportunities and avoiding pitfalls when operating in the MENA and APAC regions by Indian Companies.

Franchise India Ltd under the Chairmanship of Mr. Marya is seeking to assist Indian companies with setting up their Local Limited liability company and do business with government and private companies in the UAE under the direct guidance of the Royal Family office.

“Through our Value Added Services Program, we provide a platform where our JV partners and Sponsorship Program find the necessary elements to launch, grow and succeed,” added Zulfiquar Ghadiyali, Director, Royal Office, DIHC whose core focus is on sustainable development and investment towards knowledge based economy.

Also, the presence of a huge Indian diaspora is a big plus for Indian companies for zeroing down in the UAE and is a great market to replicate a successful Indian business model. Being an affluent market where restaurant and food and beverage scenario is quite well developed, the potential market is as big as many other emerging markets but highly concentrated.

According to the UN’s migration report in 2017, there are about 3.3 million Indian migrants in the UAE alone, constituting almost 27-plus percent of its population. Hence, it is a big competitive advantage for an Indian company to plan its expansion in the UAE.