Subway collaborates with Olo for integrating digital ordering ecosystem

Subway has partnered with Olo, the leading digital food ordering platform for the restaurant industry, for integrating digital orders directly into the restaurant’s point of sale for the majority of the chain’s locations.

With this partnership, Subway joins Olo’s customer base of 300 restaurant brands. This partnership allows Subway’s network of over 20,000 US restaurants to more seamlessly handle digital orders from third-party marketplaces.

The sandwich chain has integrated its systems and vast network of restaurants through Rails, Olo’s platform, which enables restaurants to efficiently process and integrate orders originating from third-party destinations. These orders are unified on Olo’s platform and sent directly into the restaurant’s point of sale in order to improve operations efficiency and guest experience.

Rob Tedesco, VP of Digital and Consumer Technology at Subway, said, “As we explored solutions to manage orders from our third-party marketplaces, Olo stood alone in terms of efficiency, reach and ability to operate at the enterprise-scale necessary for Subway. The integration of our systems to the Olo platform went very smoothly, allowing us to vastly improve restaurant operations at thousands of our locations, and without having to build or manage separate integrations for each of our third-party marketplace partners.”

Marty Hahnfeld, Chief Customer Officer of Olo, added, “We’re thrilled to partner with Subway in a time when establishing a common digital ordering layer has become crucial for restaurant excellence. Our experience in complex enterprise environments and menu synchronization has helped to make this digital integration a success.”