TATA Starbucks Introduces Global Refreshers to Indian Market
TATA Starbucks Introduces Global Refreshers to Indian Market

TATA Starbucks has revealed that it is introducing two global favorites, the Starbucks Refreshers™ Strawberry Açaí Lemonade Refresher and Mango Dragon Fruit Lemonade Refresher, to the Indian market.

These iced beverages promise to redefine the summer experience for Indian consumers. These drinks are crafted to captivate taste buds with flavors from strawberry, açaí, mango, and passionfruit.

Starbucks Refreshers showcase innovation by incorporating green coffee extracts derived from unroasted arabica coffee beans.

“The introduction of Starbucks Refreshers in India, a global favorite, signifies our testament to connect with the younger generation of today, who are demanding more diverse choices and options. The innovation behind the beverages lies in the use of green coffee extract adding to the consumer’s need for seeking refreshing moments and offers a new lifestyle beverage for the Indian consumers at the onset of summe” said Sushant Dash, CEO, TATA Starbucks.

The Strawberry Acai Lemonade Refresher offers a blend of strawberries and acai berry extracts, creating a sweet and refreshing beverage complemented by subtle acai undertones.

Meanwhile, the Mango Dragonfruit Lemonade Refresher presents a unique twist on traditional mango drinks, combining mango and dragon fruit extracts with vibrant lemonade for a tropical burst of flavor.

The Starbucks Refreshers will be on offer year-round, commencing this summer and will be accessible at all stores across India with prices starting from INR 275.

 
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