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Showing 1 - 12 Articles out of 12

How Crocs regained its footprint in India?

Crocs, a leading footwear retailer is one such example which had build the rich network of offline stores in India via franchise model and eventually fall down to zero due to fatuous strategy.

BY Shipra Srivastava  |  Aug 28, 2017  |  comments ( 0 )  | 

How brands like Bestseller, Ritu Kumar, Crocs are weaving their omni-channel strategies?

It was one of the major subjects of discussion at India Retail Congress 2017. The article is based on theme how commerce is important instead of channel of trade and how brands are leveraging different channels to reach out to consumers.

BY Shipra Srivastava  |  May 18, 2017  |  comments ( 0 )  | 

How event based activities help the retailers!

Republic Day, Valentines Day, Independence Day, EOSS are few events which generate maximum traction for retailers. As per Nielsen study, event sales contribute to 955 crore in modern trade (for the year ending May 2016).

BY Shipra Srivastava  |  Jan 20, 2017  |  comments ( 0 )  | 

UK premium shoe brand, FitFlop now available on Amazon Fashion

itFlop, known for manufacturing comfortable shoes, clogs, sandals and boots, launched their first set of fall winter 2016 range for women on Amazon Fashion.

BY Indian Retailer Bureau  |  Sep 08, 2016  |  comments ( 0 )  | 

Crocs India elects Deepak Chhabra as it new Managing Director

Meanwhile, the current MD of the company, Nissan Joseph, after rendering his services to the Indian domain for three years, will now join the Crocs Korea team as its new MD.

BY Indian Retailer Bureau  |  Sep 06, 2016  |  comments ( 0 )  | 

This is how licensing industry is moving beyond characters and TV properties

Talking from licensee’s perspective, 6 years ago corporate licensing was a model only for certain kind of licensees so only big conglomerates used to practice corporate licensing.

BY Chitra Johri  |  Jun 29, 2016  |  comments ( 0 )  | 

Retail will play a big role in boosting warehousing & manufacturing

Speaking at the Indian Retail & eRetail Congress 2016 Atul Chaturvedi, Joint Secretary, DIPP said the retail industry will prove to be a huge growth driver for the warehousing as well as manufacturing scenario.

BY Sahil  |  May 05, 2016  |  comments ( 0 )  | 

Sesame Street ropes in new licensees for apparel

As per the agreement, Crocs will develop and market a three-pack of JIbbitz shoe charms featuring Elmo, Big Bird and Cookie Monster, as well as a new style of Elmo fuzz lined clogs for kids.

BY Indian Retailer Bureau  |  Apr 06, 2016  |  comments ( 0 )  | 

Footwear Trends Help Brands Put Their Best Foot Forward

Considering the recent shifts in the fashion market, the footwear industry has finally managed to constitute as one of the most promising segments of the apparel industry worldwide.

BY Guest author  |  Dec 16, 2015  |  comments ( 0 )  | 

Chogori Retail expands Columbia Sportswear brand but parts way with Crocs

Chogori India Retail signed a distribution agreement with Columbia Sportswear Company covering retail, wholesale, and e-commerce sales of its brand.CIRL has at the same time parted ways with Crocs in their franchise relationship.

BY Indian Retailer Bureau  |  Mar 16, 2015  |  comments ( 0 )  | 

Global footwear majors gaining foothold in India

The industry has seen a 4-fold increase in the number of brands entering India

BY  |  Sep 10, 2013  |  comments ( 0 )  | 

Footwear companies bet big

Gone are the days when gumboots used to be the only resort to combat the rainy season. With an assortment of monsoon footwear available today, customers have a wider variety to choose from while not compromising on fashion

BY Samrita Baruah  |  Jul 19, 2011  |  comments ( 1 )  |