[D2C 100] How Foxtale is Powering India’s Skincare Evolution
India’s beauty and personal care market, currently valued at $30–35 billion, presents a massive and expanding opportunity, driven by increasingly…
Best Skincare Brands Driving Valentine’s Day Sales in India
Valentine’s Day 2026 doesn’t look like it used to. The big bouquets and over-the-top hampers are slowly being replaced by gifts that actually get…
Top Eye Cream Brands in India Trusted for Dark Circles and Puffiness
If there’s one place on your face that reveals everything—sleep debt, screen time, stress—it’s the under-eye area. You could be eating clean and…
Best Skincare Brands to Check Out This Winter
Winter skincare conversations usually start the same way: “Why does my skin feel tight already?” or “Nothing is absorbing properly.” And honestly,…
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Best 8 Cosmetics Brands Trending on Instagram and Quick Commerce
When you scroll through Instagram these days, it feels like every second reel features a new lipstick shade or glow hack—and honestly, we’re not…
Top 5 Lip Care Brands Trending This Winter in India
As temperatures dip and humidity falls, India’s lip care market reliably spikes, driven by hydration needs, SPF-for-day routines, and barrier-repair…
Best Vegan Beauty Brands in India Setting New Retail Trends
If you’ve been noticing your skincare and makeup picks getting cleaner, greener, and kinder, you’re part of a fast-growing shift. The Vegan Beauty…
How Clean Skincare Brands Are Redefining India’s Beauty Market
The Indian skincare market is a battlefield, with brands competing for consumer attention by launching products with big claims almost every day.…
Top 7 Clean Beauty Brands Expanding Offline in India
Remember when clean beauty was just an Instagram buzzword? Now it’s everywhere — from your favorite shopping mall to that new beauty kiosk at the…
How D2C Skincare Brands Are Winning Trust Without Retail Trials?
In the glow-up era of skincare, one thing is clear: beauty no longer begins at the beauty counter. A new generation of skincare labels—born online…
Top Herbal Personal Care Brands in India: Nature’s Best for Your Skin and Hair
Indian consumers, especially the younger generation and women, are now moving away from chemical-laden beauty products. Instead, they are choosing…
Summer Skincare Routine for Oily Skin in India: Beat the Heat, Not Your Skin
Oily skin during the Indian summer can be a real struggle. The mix of heat, humidity, sweat, and pollution can make your face look greasy and dull,…
K-Beauty 2.0: How KorinMi Is Bringing Authentic Korean Dermatology to India
K-Beauty has long been a global sensation, captivating beauty enthusiasts with its science-backed formulations, cutting-edge technology, and…
[Funding Alert] Tikitoro Seals a Deal With Namita Thapar, Bags Rs 25 Lakh on Shark Tank
A skincare and haircare brand, designed specifically for children and teens, has shown impressive growth in a niche market but has also faced…
Best Winter Skincare Brands in India for 2024: Your Ultimate Guide to Glowing Skin
Winter is here, and with it comes the challenge of keeping your skin healthy, hydrated, and glowing. Dry air and chilly winds can wreak havoc on your…
Top 7 French Skincare Brands in India: Unlock your Radiance 
Indian consumers are embracing French skincare for its promise of glowing, healthy skin with a minimalist approach. Its focus on quality, safety, and…
Top 7 Face Wash Brands in India for all Skin Types
Skincare is should a ritual in this dirt and polluted environment. Taking care of our face skin is also necessary to remove debris and other unwanted…
10 Best Skincare Brands in India for Glowing Skin
Skincare is not only about beauty and glamour; it’s about the health of the important organs of your body. Over time, pollution reduces the skin's…
[D2C 100] How Minimalist Achieved Rs 178 Cr GMV with D2C Strategy
Minimalist, a rapidly growing direct-to-consumer (D2C) skincare brand, has carved a niche in the beauty and cosmetic industry with its ethos of…
PCOS Awareness Month: How D2C Brands in India are Stepping Up to Empower Women with PCOS
Polycystic Ovary Syndrome (PCOS) is a complex hormonal disorder that affects millions of women around the world. PCOS often leads to a range of…
O3+ Redefining Skincare with Legacy Services for Consumers
A lot has gone behind building the reputation of O3+ as a top professional skincare brand. It’s one of the few homegrown Indian brands that picked up…
Why WOW Skin Science is Betting Big on the Offline Retail Market
Launched in 2015, the direct-to-consumer (D2C) company WOW Skin Science is making a name for itself in the beauty and personal care space. The brand…
{D2C 100} WOW Skin Science: Natural Skincare
WOW Skin Science is a direct-to-consumer (D2C) brand focusing on the beauty and wellness market. The brand offers skin care, hair care, body care,…
Why Pure Sense is Betting Big on Food Like Skincare
Pure Sense, a personal care brand that offers a range of Skincare, Mood Elevating Fragrances, and Bath & Body products, believes beauty is deeply…
80 pc Women Eyeing Skincare Products for Protection against Blue Light
Pilgrim, a homegrown D2C beauty & personal care brand that offers native beauty traditions from around the world at the doorstep of…
How Skincare and Related Brands Are Taking a 180-Degree Turn
For the longest time, beauty and skincare have been continuously associated with a lighter complexion or a smooth texture that is acne and spot-free…
Evolving Trends in the Beauty Industry
As the beauty industry grows, so does the beauty industry’s influence over our culture. According to a study by beauty influencer makeup artist, Mark…
The Growth of Skincare Market in India and the Rise of Informed Indian Customers
The beauty and skincare industry is one of the most complex industries with diverse customer tastes and needs. The last year introduced or…
How Korean Beauty Brands are Creating a Wave in Indian Skincare Industry
For generations, Koreans have been associated with skincare. They are recognized across the world for their ageless charm, glass skin, and near-…
Kiehl's India's E-Boutique & Naturally Derived Product Range Giving New Meaning to Pandemic Skincare Routine
One word to describe the past year and the changes it brought to the lives of people: unprecedented and unimaginable. The pandemic caused by Covid-19…
Why International Brands are Preferred over Homegrown Brands for Skincare Needs in India
Over the past few years, international brands have become significant contributors to the Indian market. Owing to a ‘globalized lifestyle’, the…
Men's grooming becomes a hot biz opportunity
The male grooming industry is expected to grow at a CAGR of 45 per cent to touch Rs 35,000 crore in the next three years, as per an Assocham report…