LOVETC Appoints Tamannaah Bhatia as Brand Face as it Enters Second Year
Launched in 2025, LOVETC has completed its first year with strong growth, reporting a 30 percent month-on-month increase.
MARS Cosmetics Rolls Out Cloud Kiss Soft-Matte Lipstick with Aerial Launch Event
The campaign was designed to visually mirror the product’s lightweight, soft-matte texture through an airy and romantic setting.
Max Fashion Makes a Bold Debut at Lakmé Fashion Week with Kalki Koechlin
Kalki Koechlin captivated the audience with her effortless presence, embodying confidence, rebellion, and a fresh, new-age aesthetic.
NYX Professional Makeup X Warner Bros. Unveil ‘A Minecraft Movie’ Collection
This collaboration merges makeup artistry with elements from the beloved “Minecraft” universe, allowing fans to create looks inspired by the film.
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Maybelline New York Unveils Sunkisser Highlighter & Blush for a Radiant, 12-Hour Glow
This multitasking product seamlessly blends the radiance of a highlighter with the warmth of a blush, offering a golden, lit-from-within glow that lasts up to 12 hours.
MARS Cosmetics Blends Music and Makeup with "Love Track" Valentine’s Campaign
At the heart of the campaign is the launch of the MARS Love Track Velvet Lip Tint, a hydrating formula available in six exclusive shades, each inspired by the emotions of a love story.
Real Ritual Partners with Nykaa to Expand Reach in the Indian Beauty Market
Through this collaboration, Real Ritual’s full lipstick range will now be available on Nykaa's user-friendly e-commerce platform, ensuring customers nationwide have easy access to the brand’s signature products.
Swiss Beauty Unveils First-Ever Digital Campaign for Swiss Beauty Craze, Featuring Taapsee Pannu
The campaign features Swiss Beauty's brand ambassador, Taapsee Pannu, who inspires women to express their individuality through bold makeup.
It's a match for Tinder & Manchester City FC
Manchester City and Tinder have announced a new, multi-year partnership to bring Tinder users and passionate football fans together across the globe.To celebrate the partnership, Tinder is also swit...