The campaign also underlines the product’s key offering. Powered by Philips’ OneBlade technology, the device enables users to trim, edge, and shave with a single tool, reducing the need for multiple grooming products.
Designed for flexibility, the Philips Hair Dryer 8000 features an intuitive LED screen with four pre-set styling modes and 21 manual settings, giving users complete control over their hair routine.
Titled “19-20 ka nahi, 125 ka farak hai,” the campaign cleverly plays on a popular Hindi phrase to underscore the substantial upgrade offered by Philips’ latest innovation.
Going beyond product representation, the association aims to inspire youth, embodying the spirit of 'Move Fearlessly' while showcasing the exceptional features of OneBlade.
Saddled with debt three times its size, consumer electronics manufacturer Videocon Industries has decided to cancel its licensing agreement with Philips.Videocon had entered into a five- year brand ...