sports licensing in india

After 3 successful editions in Delhi,?global sportswear giant adidas has launched Tango League in Mumbai, which is an initiative conceived to boost the rising fever of football in In...

Joining the chase to cash in on IPL 2018, state-run telecom firm BSNL has announced a 153GB mobile data pack for Rs 258 with 51 days validity.?BSNL presents IPL pack Unlimited data STV-248 for pre...

In the biggest multi-geography bet on cricketing gear, sportswear brand Zeven has bagged the licensing rights for International Cricket Council (ICC) merchandise in 23 key markets, including India.Z...

Cool Maal Merchandising Pvt Ltd, Mumbai-based celebrity and sports merchandise firm recently announced its plan to build its brand by tying up with Indian Premier League (IPL) teams.Having tied up w...