LG Electronics aims higher sales from premium category
LG Electronics aims higher sales from premium category

LG Electronics has announced that it plans to increase the share of premium products in India to boost overall sales and profit margins. Currently, premium segment constitutes 30 per cent of LG's global sales, including in India, but it plans to enhance this to 50 per cent with a renewed focus on the segment and a series of fresh launches.
 

As per leading media report LG Group Senior Vice President Head of Appliance Overseas Sales & Marketing Chris Jung said the revenue growth of LG Electronics in India "will be great".

He noted that the company will have to compete with Chinese firms on their price competitiveness, and therefore it is investing heavily in research and development.

( Source: PTI)

 

 
Stay on top – Get the daily news from Indian Retailer in your inbox
Also Worth Reading