OnePlus has launched its first OnePlus Experience Store in Mysore. With this, the global technology brand aims to expand its retail footprint further in the city.
Spread over an area of 1300 sq ft, the state-of-the-art OnePlus Experience Store will offer the special OnePlus coffee experience, making it a one-of-a-kind retail experience for customers.
The new experience store strengthens the brand’s ongoing endeavor to enhance its offline presence and create additional retail touchpoints for users to physically engage with the brand on a more intimate level. By expanding its retail presence beyond metro cities, OnePlus seeks to bring its global, premium brand experience to offline-based consumers across wider regions of the country.
Vikas Agarwal, General Manager, OnePlus India, said, “We are delighted to launch our first OnePlus Experience Store in Mysore. OnePlus has witnessed incredibly positive feedback from our Mysore community in the past and we are excited to offer a direct retail touchpoint to connect with our brand. At OnePlus, we are committed to providing our customers with an end-to-end premium experience, and we look forward to catering to our growing community in Mysore.”
Presently, OnePlus has over 80 Experience Centers across India. The brand has further increased its offline footprint as the brand now operates across 10,000 offline stores in India, including partnered stores.