Supreem Pharmaceuticals Mysore Pvt. Ltd. announced the launch of Supreem Superfoods, a healthy superfoods brand.
At the launch, S.N. Rao, Chairman & MD of Supreem unveiled 19 products for health management, performance beverages, and foods along with lifestyle management products.
S.N. Rao said Supreem Pharma is getting into Superfoods with a vision to fill the void that exists in nutrition intake to enhance healthy living. The company has dived deep into the science of food and has developed products that will help to fill the gap.
Supreem Pharmaceuticals Mysore Pvt. Ltd. achieved a turnover of Rs. 68 crore last financial year. The growth CAGR has been over 20 percent turnover and profitability over the last 5 years. This financial year with the launch of consumer products division Supreem Superfoods, the company hopes to achieve a combined turnover of around R. 90-100 crore.
Supreem Pharmaceuticals is investing over Rs. 25 crore over the next 5 years to build the consumer business to achieve a CAGR of over 30 percent in the next 5 years to reach a combined turnover of Rs. 250+ crore with both the divisions giving an approximately equal share to the business and consumer business. These products are made from natural ingredients which aim to boost healthy living with no side effects.
S.N. Rao, Chairman & MD of Supreem said “Healthy living is the need of the hour. Everything we do is motivated by our desire to be healthy and happy. There can be no substitute for this. Supreem Superfoods is on a mission to raise the bar for healthy living by combining innovation, experience, and vision. We have developed and are further researching smart, sustainable superfoods. These products will not only enhance our diet but help people realize their full potential. Living Healthy is essential and this can be ensured by optimal physical, mental, and healthy food habits."
“Through the launch of this new consumer division, we aim to invest over Rs 80 crore over the next three years. This would lead to direct and indirect employment to a tune of 1,500 - 2,000 during this period,” he added.
Supreem Superfoods aims to expand their product range by the end of this financial year to over 50 products and over 100 products by the end of the next financial year.