GIVING FASHION A NEW SPIN, ALWAYS!
Anyone who has an interest in fashion and clothes has heard of Wendell Rodricks, the designer with international acclaim and fame. He is the winner of several international awards, including the Padma...
  • By - Aanchal
  • / 7 MIN READ
FMCG's tilt towards licensed products
Corporate executive-turned-entrepreneur Bhavik Vora, Founder, Black White Orange discusses FMCG sector’s tilt towards licensed products.Black White Orange helps brands, celebrities, media and ret...
  • By - Aanchal
  • / 6 MIN READ
Creating a brand through licensing
For Gautam Dalal, licensing was a swift calling, given his experience with Reliance Broadcasting. Entirety bootstrapped, Yellow Sparks International is now a 100 per cent licensing oriented brand oper...
  • By - gargi
  • / 5 MIN READ
This is how DUKE aims to take a leap in business through licensing
Started off around six decades ago, Duke has been a name to reckon with in Indian retail landscape. A lifestyle brand with pan Indian presence, Duke is available at 4000 multi brand outlets an...
  • By - gargi
  • / 6 MIN READ
Explore Upcoming Events And New Age Agendas
19 Nov to 20 Nov - JIO World Convention Centre, Mumbai
The focus of the 2023 event is to get the best of Brands and Business Investors and for brands to get business done by meeting new partners, building advanced business relationships, and gaining new Business insights to help them make bold choices in the year ahead.
19 Nov to 20 Nov - JIO World Convention Centre, Mumbai
World Franchise Forum will bring together the smartest futurists and franchise leaders from all over the world to explore the impact of current and future trends in franchising business, government, technology and society.
Stay on top – Get the daily news from Indian Retailer in your inbox
Kuber goes licensing way for diversification
Started off in 1989 with tobacco products, Kuber has carved a unique niche in national and international markets like Middle East, Gulf Countries, while foraying into a couple of FMCG prod...
  • By - gargi
  • / 4 MIN READ
WWE expanding possibilities beyond Sports merchandise
Given the growing popularity of sports and sports leagues beyond cricket, more sporting brands are getting well-deserved support and exposure, narrates Archana Keskar, Senior Director Cons...
Creating a home-grown sportswear label
Growing at a prolific rate, sportswear industry has seen a sudden surge in number of brands foraying into this space. However, given the lack of integrated end-to-end manufacturing process...
Penetrating deeper into Indian retail through licensing
Established in 1989 in East End of London, Carlton is renowned for manufacturing ladies fashion shoes. Since then the brand has evolved into a complete British lifestyle brand, adding acce...
  • By - gargi
  • / 4 MIN READ
Licensing a win-win for all
Started off as a corporate gifting brand, Swiss Military has scaled up by leaps and bounds and is looking to become lifestyle brand in affordable luxury segment through brand licensing, told Anuj Sawh...
Making biz of Licensing plus T-shirts market
While people are shelling out bucks for formal wear, t-shirt market has wooed a lot many retailers to operate in this space only, and Red Wolf is one of them, which deals in pop culture in...
  • By - gargi
  • / 5 MIN READ
Experience helps us understanding the needs of licensors
Mustang Socks & Accessories is one of the home grown brands that have come of ages. While they have successfully positioned socks as more of a fashion accessory, they have been an acti...
India not a country, but a continent for businesses
Vasa International – a 40 year old export firm has become the official licensee of University of Oxford for nine countries including India, Nepal, Bangladesh, Sri Lanka, Maldives, and Mauritius. Rec...
Marie Claire: from magazine to lifestyle
Starting from a magazine, Marie Claire has set benchmarks while expanding to various segments, lifestyle being one of them. The brand is looking...
Sports licensing driven by viewership
Sports licensing has arrived as one of the fastest growing sectors of the licensing business, while setting bench-mark as it leverages a global fan base which is either via a sports star, team...
Our toys category is extremely successful in India: Naz Cuevas, Rovio
The developer of Angry Birds, Rovio Entertainment Ltd, has capitalised on its growing popularity by launching merchandise in various categories. Naz Cuevas, Executive Vice President, Globa...
Licensing Agents help you do it better!
Cholena Cchaturvedi :CC: Do companies, which enter licensing, enjoy any kind of tax exemptions granted by the government?Nicholos Bloom :NB: There is no such arrangement in any country except in S...
Licensing is the business of the future
Ccholena Chaturvedi :LI: Is there is a benchmark for licensing fees/royalties etc in the licensing industry which is followed across nations and across categories?Kelvyn Gardner :KG: Usually, the ...
Licensing helps to get products at a cheaper price
Vrinda Oberai :VO: How do you see the future of licensing with respect to FMCG products and how it can help retailers explore various non-core categories in conjunction with reaching a variety of aud...
Symfollies made way to many kinds of product categories
Vrinda Oberai :VO: Which are the regions/countries where Symfollies is present currently with respect to business activities?Johan Casselman :JC: Symfollies is now sold in all continents to many ...
  • By - gargi
  • / 9 MIN READ
In Focus: Character licensing
Vrinda Oberai :Vrinda Oberai (VO): How important, in your opinion, is the kid’s wear market in India, when it comes to opportunities for Licensing and Merchandising (L&M)?Sandeep Dahiya :Sa...
Indians are reluctant to file for a patent
Akhilesh Kumar Rai, IP Head, AZB and Partners talks about India emerging as hot market for different genres of licensing etc. while emphasizing on ...
Share success stories to promote sports licensing
In a candid conversation with License India, Viren Rasquinha - the former captain of India's national field hockey team and CEO of Olympic Gold Quest shared his opinion about sports licens...
  • By - gargi
  • / 4 MIN READ