Long Term Planning, Strategic Partnerships Propelling Success for Hyderabad FC
With resilience, patience and strategic partnerships, Hyderabad Football Club turned the tables this season and is at fourth position at the ISL. In conversation with Varun Tripuraneni, Co-Founder, HFC, about the recent developments at the club.
Discussing the contribution of Sports IPs in transforming L&M industry
  • By - Aanchal
  • / 1 MIN READ
PGA to foray Indian market
Established in 1916, PGA of America is world’s largest sports organization with overall presence in more than 35 countries. In an exclusive conversation with Arjun Chowdri, Chief Innovation Office...
  • By - gargi
  • / 6 MIN READ
How Indian market is maturing for non cricket IPs?
In an exclusive conversation with Siddharth Chury, Sr. Director, Licensing and Merchandising, NBA India sheds light how Indian market is evolving for non cricket IPs.What potential do you se...
  • By - gargi
  • / 12 MIN READ
Explore Upcoming Events And New Age Agendas
Restaurant Awards
5 Dec - ITC Kohenur, Hyderabad
Restaurant Awards
Franchise Expo Indore
16 Dec - Sheraton Grand Palace Hotel, Indore
Franchise Expo Indore
Franchise Expo Hubli
23 Dec - Lemon Tree Hotel, Hubli
Franchise Expo Hubli
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WWE expanding possibilities beyond Sports merchandise
Given the growing popularity of sports and sports leagues beyond cricket, more sporting brands are getting well-deserved support and exposure, narrates Archana Keskar, Senior Director Cons...
Creating a home-grown sportswear label
Growing at a prolific rate, sportswear industry has seen a sudden surge in number of brands foraying into this space. However, given the lack of integrated end-to-end manufacturing process...
Sports licensing driven by viewership
Sports licensing has arrived as one of the fastest growing sectors of the licensing business, while setting bench-mark as it leverages a global fan base which is either via a sports star, team...
Indian consumers are cost sensitive, create affordable merchandise
With some of the major sports brands taking the licensing and merchandising route to enhance their sales, awareness about sports licensing has certainly gone up, says Akash Chopra, Former ...
  • By - gargi
  • / 4 MIN READ
Bradford: On Indian Turf
Vrinda Oberai :VO: What is your take on the licensing activities in India? Where do you see India five years down the line?Michelle Minieri :MM: On one hand, entrepreneurs and manufacturers in In...
Share success stories to promote sports licensing
In a candid conversation with License India, Viren Rasquinha - the former captain of India's national field hockey team and CEO of Olympic Gold Quest shared his opinion about sports licens...
  • By - gargi
  • / 4 MIN READ