Formula 1 and LEGO Group Announce Landmark Partnership for 2025
The LEGO Group will also play a major role at Formula 1 events, bringing their creativity and fan engagement expertise to life through fun and interactive fan zone activations throughout the F1 season.
LEGO Group and Hasbro Unveil New LEGO DUPLO 'Peppa Pig' Sets for Early Learning
Designed to ignite imagination and facilitate fun play experiences for toddlers, these sets aim to enhance fine motor skills while encapsulating the vibrant world of “Peppa Pig.”
adidas Originals, the LEGO Group Present the ZX 8000 'Bricks' Collection
The bold footwear collection plays host to six sneakers, each made up in one of the primary LEGO colors.
Universal, LEGO unveil new Trolls World Tour sets
The LEGO Group and Universal Brand Development have launched a new line of construction sets inspired by the characters, scenes and musical genres from DreamWorks Animation?s upcoming ?Trolls Worl...
Explore Upcoming Events And New Age Agendas
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THAT'S NO MOON: LEGO LAUNCHES NEW 'STAR WARS' BUILD SETS
LEGO has revealed the latest build sets based on ?Star Wars,? ?Star Wars: Rise of the Skywalker? and ?The Mandalorian.?The latest starships and cruisers to enter the LEGO portfolio from ...
LEGO Punches it with Jaguar
A new LEGO Speed Champions set has been announced during the unveiling of the new Jaguar I-TYPE 4.Panasonic Jaguar Racing has revealed the new electric race car for season six of the ABB FIA Formula...
Lego to expand in India and China
Toy maker Lego announced a 12% drop in its net profit, owing it to significant investments in China and India to grow its business. However, it did not affect their revenue, which rose by 4% in the fi...
Disguise to come up with LEGO xostumes
The LEGO Group has partnered with Disguise, the Halloween costume division of toy manufacturer Jakks Pacific, to create children?s Halloween co...
Cartoon Network and LEGO create the Mixels franchise
Cartoon Network and The LEGO Group will jointly produce a new IP called Mixels. Launching in 2014, Mixels is a family entertainment venture that will feature animated content (primarily shorts), a ric...