mCaffeine Expands Product Portfolio, Launches Coffee Body Scrubs and Butters
mCaffeine Expands Product Portfolio, Launches Coffee Body Scrubs and Butters

India’s first caffeinated personal care brand, mCaffeine is all geared up to strengthen its foothold in India’s favorite body care range, with all-new additions. The brand has launched 4 new products under two of its main categories namely Coffee Body Scrub and Body Butter with Almonds and Berries options. 

They are Coffee Body Scrub with Almonds, Coffee Body Scrub with Berries, Coffee Body Butter with Almonds, and Coffee Body Butter with Berries. The new creamy and moisturizing additions will prove to be immensely beneficial to consumers seeking soft, smooth, and moisturized skin as the harsh cold season starts.

The Coffee Body Scrub and Coffee Body Butter range is crafted to suit body care needs in winter while offering irresistible options to choose from. Coffee Body Scrub offers benefits such as mild exfoliation, removal of dry, tan, and dead skin, and moisturization. Coffee Body Butter has been crafted to provide benefits such as long-lasting moisturization and nourishment to your dry skin.

Tarun Sharma, CEO, and Co-Founder at mCaffeine said, “We have an extremely loved body scrub with a powdery texture. However, people who wanted moisturizing body scrubs didn't have options to choose from. Hence, we have come up with new creamy body scrub variants that are moisturizing in nature. These scrubs will give consumers more choices to address their needs and requirements, especially during winters.

Our Choco Body Butter has been one of our bestsellers for a while now. However, there was a huge demand for a Coffee variant of Body Butter and so we have launched these deeply moisturizing Coffee Body Butters. Packed with Almonds and Berries along with Coffee, these body butter are exactly what customers have been looking for,” added Tarun.

With this new range of body scrubs and butter, mCaffeine is set to expand its immensely popular, in fact, India’s Favourite Body Care Range. With winters already settled in, it's the best time for launching these moisturizing variants.

Stay on top – Get the daily news from Indian Retailer in your inbox
Also Worth Reading