Cava Athleisure, a fast-growing Indian everyday-wear brand built on a function-first philosophy, has raised Rs 40 crore in its Series A funding round…
Reliance Retail has entered into an exclusive partnership with Fabletics, the US-based women’s athleisure brand, marking a significant addition to…
Direct-to-consumer athleisure brand Cava is in discussions to raise around Rs 35 crore in a fresh funding round, with Marico’s family office, Sharrp…
Cricket legend Sachin Tendulkar has made his foray into the sportswear and athleisure segment with the launch of TEN x YOU (10XU), a new brand…
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CAVA, the chic and versatile athleisure brand, has unveiled its first-ever proprietary fabric and technology blend, ADPT. This innovative mix of…
IKASU, the UAE-based athleisure brand founded by the young visionary and entrepreneur, Karima Karmouzi, is poised to make a mark with Indian women…
Dedicated to delivering comfort and style, Fitkin is a homegrown, premium athleisure brand that champions the goal of making fitness an affordable…
Flexnest a leading D2C fitness brand with a loyal customer base, has forayed into athleisure clothing with the launch of its new range of workout…
Reliance Retail has launched an athleisure brand, Xlerate, on its new commerce platform, AJIO Business. The brand caters to the unique requirements…
If you’ve graduated to checking all your food labels before purchase, you know that checking labels on clothes for information beyond size is not far…
Legendary bicycle brand Scott Sports India has announced triathlete and celebrity fitness trainer Nupur Shikhare as its newest brand ambassador. He…
Want to look trendy while working out? Leading European fashion brand for young women - ONLY has forayed into athleisure clothing with the launch of…
The one-stop terminus for the athleisure-lovers, KAZO brand’s KZ07 launched its store in Model Town Market, Jalandhar. Catering to the diverse and…
An innovation-led D2C performance wear brand dedicated to creating world-class athleisure products has introduced its first-ever offline store - The…
aastey, a sustainable athleisure wear brand for women of all body types has announced the closing of Rs10 crore seed round funding from…
Crafted for the discerning Indian man, XYXX - a premium men’s innerwear and loungewear label launched two new athleisure lines - elevated basics…
Global sports brand PUMA has partnered with Royal Challengers Bangalore to launch its all new bold and sporty athleisure range. The new collection…
Homegrown e-commerce marketplace Flipkart has strengthened its partnership with PUMA to make an affordable range of stylish athleisure available to…
VS by Sehwag, cricketer Virender Sehwag’s athleisure line, has announced its online foray eyeing 5 million customers by 2026. The brand is aiming for…
Nykd by Nykaa, lingerie and sleepwear brand from Nykaa Fashion, the multi-brand e-commerce fashion platform, expanded its offering with the…
Indian cricket captain Virat Kohli has collaborated with German sportswear brand Puma to launch athleisure wear for little boys under his brand One8…
Global sportswear giant Adidas has partnered with singer Beyonce as it aims to attract more female consumers. Through this partnership, Adidas will…
Virat Kohli has launched One8 Fragrances, expanding its athleisure brand One8 portfolio. These Fragrances will be available in six variants…
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