Roposo Unveils Shipstreak, an Innovative Order Management Solution for Indian E-com Sellers
Roposo Unveils Shipstreak, an Innovative Order Management Solution for Indian E-com Sellers

Roposo has recently unveiled Shipstreak, a comprehensive order management solution tailored specifically for e-commerce sellers in India. Leveraging advanced data science and artificial intelligence technologies, Shipstreak empowers brands and sellers to optimize their operations from start to finish, resulting in reduced Return to Origin (RTO) instances and increased profitability.

In the realm of e-commerce, RTO refers to the situation where a package cannot be successfully delivered to the customer and is returned to the seller's original location, posing challenges to operational efficiency and profitability for online retailers. Recognizing this pain point, Shipstreak aims to revolutionize the operations of e-commerce businesses in India by improving delivery processes and enhancing the post-order customer experience.

India's e-commerce sector is poised for significant growth, fueled by the widespread adoption of smartphones and internet connectivity. Projections indicate that the Indian e-commerce market will exceed $200 billion by 2026, with Direct-to-Consumer (D2C) brands emerging as the fastest-growing segment, expected to generate $50 billion in sales by 2025. However, the persistent challenge of RTO presents a bottleneck for many online retailers in India.

Shipstreak addresses this challenge by harnessing advanced AI/ML technologies to optimize Cash on Delivery (COD) conversion rates and tackle the complexities associated with RTO. The tool facilitates the conversion of COD orders into prepaid orders once the transaction is completed on the website. Moreover, Shipstreak employs intelligent algorithms to recommend the most suitable shipping partners based on their past performance, thereby increasing benefits and profits for sellers. Given that COD orders comprise nearly 99 percent of all online transactions, this feature proves particularly valuable.

Shipstreak also offers a comprehensive customer communication channel, enabling sellers to engage with their customers through various touchpoints such as WhatsApp, SMS, IVR, and manual calls, thereby ensuring higher conversion rates. Overall, Roposo's Shipstreak introduces an innovative solution that addresses the challenges faced by e-commerce sellers in India, revolutionizing their operations and driving profitability in a rapidly growing market.

Said Abhinav Jain, VP, Roposo Experience, "As a company, we are committed to simplifying the operations of digital retail businesses, enabling them to grow, market, and manage their businesses with ease. With Shipstreak, our latest innovation, we aim to tackle two of Indian e-commerce's biggest pain points - Return to Origin (RTO) and Cash on Delivery (COD) conversion rates. Our cutting-edge technology has already demonstrated impressive results, boosting profitability for our partners by up to 20 percent. As we continue to scale, our mission is to partner with 10,000 businesses across India this year, empowering them with the tools and resources they need to succeed in the dynamic e-commerce landscape."

Shipstreak aims to collaborate with over 20,000 businesses across India by the end of the year. The platform currently powers over 50,000 daily shipments across 27,000 pin codes, offering a seamless experience to both customers and sellers alike.

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