William Penn, India’s premier destination for premium writing instruments and lifestyle accessories, has introduced two expertly crafted limited-edition fountain pens from Sailor and Noblia in India. The premium pens are in the price range of Rs 78,000 to Rs 1,95,000.
Sailor’s ‘Om Shri Ganeshay Namah’ edition blends the rich traditions and cultures of two ancient civilizations to deliver an exquisite writing experience. Kaga creative maki-e, a special lacquer art process, was used to help express the vivid colors on the pen without compromising the artistry and dignity of traditional maki-e (which literally means ‘sprinkled picture’ in Japanese).
The handcrafted ebonite pen features a 21k solid gold KOP nib and the limited-edition series contains only 108 pieces that have been personally signed by the Japanese artist and master craftsman, Isana Kobayashi.
Noblia’s latest series, conceptualized in Hong Kong, also pays tribute to Lord Ganesha. The solid brass pens, adorned with images of the deity and inlaid Swarovski elements, feature 24k gold-plated medium nibs. The pens are available in three variants - gold (23k gold-plated), rose gold (23k rose-gold plated), and silver (silver-plated).
The luxury pen market, which commands 12 percent of the Rs 4500 crore writing instruments industry in India has been accelerating and William Penn has seen an increase in the demand for top-end pens and has registered a 20 percent increase in sales of luxury fountain pens over the pre-pandemic numbers. This is a testament to the fact that, in this digital age, fountain pens have retained their allure as collectibles, are a high-value gifting option and many people see them as a wonderful way to disconnect from the pressures of the online world.
Nikhil Ranjan, MD, William Penn said, “The finest luxury pen brands across the world today are keen to collaborate with William Penn to cater to the Indian clientele. Since Sailor made its debut in India in 2008, we have been working closely with the brand to create distinguished writing instruments. Similarly, Noblia has been one of the foremost players shaping the fine writing instruments industry in the country. We are immensely proud and delighted to join forces with esteemed global brands to provide world-class products and an unparalleled customer experience to our patrons.”
Started in 2002 as a stationary store in Bengaluru, William Penn is an exclusive outlet for luxury pens for renowned global brands such as Montblanc, Cross, Sheaffer, and Sailor.
Earlier this year, William Penn acquired Sheaffer, the 110-year-old iconic American pen company. The Bengaluru-based company has taken over Sheaffer’s manufacturing, marketing, and retailing in over 70 countries.
As the only Indian player in the organized sector of fine writing instruments with a national footprint, William Penn offers a curated range of trusted products that appeal to B2B as well as B2C customers.
The limited-edition series of fountain pens from Sailor and Noblia are currently available in William Penn stores across India and on the company’s website.