Zed Black Expands Product Portfolio, Unveils Range of Pure Essentials Oils
Zed Black Expands Product Portfolio, Unveils Range of Pure Essentials Oils

There's a wonderful spirit of love in the air, and to celebrate and amplify the vibe of the season of love, MDPH has rolled out an exquisite range of purest, natural essential oils named "Orva Naturals", an offering from their flagship brand Zed Black to kindle feelings of self-love, excitement, unbridled passion, and joy this season.

The Orva Naturals range is available in a multitude of six 100 percent pure essential oils variants - Lavender, Lemongrass, Tea Tree, Orange, Peppermint, and Rosemary. The new range is a trailblazing offering from the house of MDPH, Madhya Pradesh-based Mysore Deep Perfumery House, for discerning customers looking for premium quality and the purest form of essential oils infused with majestic aromas for every mood, and is free from synthetic fragrances, or unnatural additions, and is ethically sourced as well.

Ankit Agrawal, Director, Mysore Deep Perfumery House said, "Orva Naturals essential oils were created keeping in mind globally popular Oils amongst customers. The new range from Tea Tree to Rosemary to Peppermint offers our customers an all-natural experience for overall wellness with the help of a variety of purest forms of essential oils. Zed Black is poised to innovate and formulate products that create a feeling of serenity devoid of chemicals by bringing therapeutic goodness into people's daily lives from our state-of-the-art fragrance unit in MP.

MDPH has a plethora of top-notch quality products under its own household brands in categories such as agarbatti, essential oils, hand sanitizers, packaged tea, dhoop batti, confectionery, and more, under its premium bestseller flagship labels Zed Black, Manthan, Shriphal, Orva, Coach and Din Din.

Zed Black today is amongst the top 3 brands in the agarbatti category in India. It is one of the largest selling agarbatti manufacturers and retailers in the country and also the leading incense sticks exporter. 


Aromatherapy is becoming an increasingly popular way to promote overall well-being. Aromatherapy products are great tools to combat stress and anxiety in current times. Either a candle or a classic oil diffuser infused with your favorite fragrance like a minty peppermint or woody tea tree oil, can keep stress and anxiety at bay. For on-the-go aromatherapy relief at home, office, or for therapeutic use, the ‘Orva Naturals’ range with six essential oils is extracted and made available in the purest form, allows for variety and versatility,” added, Amita Agrawal, Director and Head-Perfumery Division, MDPH.

At the heart of MDPH is its 4,000-plus workforce, of which 80 percent comprises women who are involved in all aspects of manufacturing, from perfume making to packaging. The company has over 170 fragrances that go into the making of the agarbattis and produces 700 kg of perfume every day. MDPH processes over 3 crore incense sticks every day at its 9,40,000 sq ft manufacturing space in Madhya Pradesh, comprising five factories. It has in its kitty over 1,200+ products that are exported to over 40+ countries across six continents and 15 lakh packs of Zed Black incense sticks are sold in a day.

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