In Store

Physical retail helps in cultivating the direct and meaningful relationships with the customers. Since, online is spreading its wings so it might not be much favorable time for physical retailers. But, the existence of physical retail in the long run can’t be questioned. A study from McKinsey predicted that by 2020, more than 80%

BY Shipra Srivastava  |  Jun 12, 2018  |  comments ( 0 )  | 

Retail, one of the most dynamic and fast-paced industries in India accounts for more than 10% of country’s GDP. A lot of developments like 100% FDI in online retail of goods and services, the rise of digital retail channels supported by rising incomes, favorable demographics, entry of foreign players, knowledgeable buyers, and

BY Guest author  |  Jun 08, 2018  |  comments ( 0 )  | 

Starbucks, the world's largest coffee chain, announced its partnership with Microsoft recently to help create exceptional customer experience for the coffee chain- in the cloud and in the stores so as to craft the perfect coffee experience. The partnership with Microsoft is helping Starbucks brew up rapid innovation across its

BY Shipra Srivastava  |  May 15, 2018  |  comments ( 0 )  | 

Importance of Supply Chain in Retail Imagine two large companies that distribute consumer goods. Company A has an automated warehouse where robots are picking, putting, loading and classifying orders while Company B has more of an old-fashioned warehouse where all of the above work is being done manually. Is it easy to guess which

BY Guest author  |  May 14, 2018  |  comments ( 0 )  | 

Adidas India, the sports goods industry leader has smartly leveraged cloud technology to provide a new shopping experience for its customers. With Oracle Cloud,Adidas India customers will be able to complete the shop-bill-checkout process three times faster than earlier at any of the Adidas stores across the country. Adidas

BY Shipra Srivastava  |  May 03, 2018  |  comments ( 0 )  | 

PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories

BY Shipra Srivastava  |  Apr 26, 2018  |  comments ( 0 )  | 

Planograms is one of the most important solutions used in modern retail today. Through smart shelf planning, it helps retailers sell more and faster. A planogram is a visual representation of guidelines on exactly where various products should be kept and displayed on retail shelves. Created based on the historic product sales data,

BY Guest author  |  Apr 23, 2018  |  comments ( 0 )  | 

Arrow is an authentic American lifestyle brand with an assortment of men’s, women’s and children’s apparel and apparel-related products. So far, the brand is sold in over 55 countries worldwide. In India, Arrow is the leading premium men’s formal wear brand. Arrow India had a steady business on online

BY Shipra Srivastava  |  Apr 21, 2018  |  comments ( 0 )  | 

The Boston Consulting Group (BCG) with the Retailers Association Of India published a report back in 2016 stating that the Indian retail sector is projected to double from USD $600 billion to USD $1 trillion, by 2020. Despite the steady rise of e-commerce, the offline retail industry constituting the big players/chains to the small

BY Guest author  |  Mar 13, 2018  |  comments ( 0 )  | 

The Consumer Packaged Goods industry is undergoing massive transformation, thanks to the emerging digital technologies impacting companies across verticals and most importantly the new-age consumers who enthusiastically incorporate multiple shopping approaches in their everyday lives. As a result, CPG brands have started to adopt new

BY Guest author  |  Mar 09, 2018  |  comments ( 0 )  | 

The challenge Using the information from the data analytics, Ipsos made recommendations on changes to the store layout to drive additional business. Ipsos also reviewed staffing levels in some of the company’s flagship stores and recommended positive changes that would help increase productivity, conversion and sales.

BY Indian Retailer Bureau  |  Feb 22, 2018  |  comments ( 0 )  | 

 In India, an estimated 9 million Kirana stores contribute to 90% of the US $120 billion Indian fast-moving consumer goods (FMCG) industry, in revenue terms. With the high-paced growth of large-format retail outlets and e-Commerce that thrives on data and technology to drive insights and scale profitability; the traditional

BY Shipra Srivastava  |  Feb 19, 2018  |  comments ( 0 )  | 

Hobbs opened its first store in Hampstead in 1981 and is one of the most successful names on the UK high street with over 65 branches throughout the United Kingdom and Ireland. The company represents a quintessentially English look with a contemporary twist. Hobbs is unique in the British fashion market in offering a complete wardrobe

BY Shipra Srivastava  |  Jan 25, 2018  |  comments ( 0 )  | 

The retail sector and the payments industry are witnessing huge transformations due to changing consumer habits driven by new technologies and the proliferation of mobile devices. Marketing Week revealed that while just a couple of years ago the average customer had only two touch-points with the business while making a purchase,

BY Guest author  |  Jan 11, 2018  |  comments ( 0 )  |