In a gesture of cultural reverence, Dabur India Limited marks the momentous inauguration of the Ram Mandir in Ayodhya by introducing Special Edition Ayodhya packs for its leading brands, Dabur Red Paste, and Dabur Amla Hair Oil. These limited-edition packs aim to infuse an additional sense of joy and celebration into this auspicious beginning.
Available exclusively in select markets of Uttar Pradesh, Bihar, and Madhya Pradesh for two months, these special packs are designed to pay homage to the historic event and contribute to the festive spirit.
Dabur India Limited Executive Vice President-Marketing, Mr. Abhishek Jugran, expressed his delight in introducing the limited-edition Ayodhya packs. He stated, "It is indeed an honor for us to be a part of this historic and sacred event as these packs celebrate a crucial moment in our history, the Ram Mandir consecration. They have been launched as a token of our respect for our cultural heritage and traditions."
The packs are crafted to capture the essence of this momentous occasion, featuring a replica of the Ram Mandir on the front panel. Beyond a commercial offering, they serve as a symbolic acknowledgment of the cultural heritage and traditions that hold significance for millions.