Undergarment brand Handcraft to introduce Emoji collection

Handcraft Manufacturing, Children’s undergarment brand, has collaborated with Emoji to launch a new collection this spring.

The agreement has been brokered by Retail Monster, the North American licensing agent of The Emoji Company.

Marshall Mizrahi, Vice President of Handcraft, said, “We are certain that our ability to portray this brand is limitless. We look forward to a successful partnership as we work to amplify the longevity of the Emoji brand.”

Handcraft x Emoji collection will include underwear for boys and girls, ages 2 and up. The new line will be launching this May at Walmart stores across the US, expanding into Target, Amazon and other retailers starting fall 2020.