Warner Bros. Discovery Global Consumer Products (WBDGCP) is set to launch an extensive collection of merchandise in celebration of Warner Bros. Pictures’ highly anticipated big-screen holiday film, “Wonka.” Scheduled for international release on December 6 and North American release on December 15, the film narrates the captivating backstory of Roald Dahl’s iconic character, Willy Wonka.
WBDGCP has collaborated with renowned licensees, including Converse, Fossil, Funko, and more, to offer an array of products celebrating the whimsical world of Willy Wonka. Exclusive retail partner Bloomingdale’s will showcase “Wonka” window displays and introduce The Carousel @ Bloomingdale’s: Wonka, a curated shop featuring fashion, accessories, and home goods inspired by the beloved chocolatier.
Bloomingdale’s flagship store on 59th Street in New York City will host a night of celebrations, philanthropy, and performances during the unveiling of its “Wonka” window display along Lexington Avenue. Other licensed merchandise includes items by Trumpette, Art Sugar, Christopher Radko, Hallmark, Happy Socks, Junk Food Clothing, Snapco, and Golden Link, featuring “Wonka”-themed drink tumblers and popcorn containers for North American movie theaters.
Converse presents a limited-edition Wonka x Converse collection, catering to all ages with Chuck 70 colorways and Chuck Taylor All Star options, paying homage to the imaginative world of Willy Wonka. Fossil introduces a collection of watches, leather goods, and jewelry inspired by the original film, while eyewear designer Tom Davies unveils exotic Wonka-inspired frames with color-changing, glow-in-the-dark, and scented features.
Additional offerings include Hismile’s Wonka Chocolate Toothpaste, Copper Pearl’s Wonka accessories for little ones, Kellogg’s Willy Wonka Froot Loops Berry-licious Breakfast Cereal, Ferrero’s branded Kinder Surprise chocolate eggs, and Candy Can’s new, limited-edition flavors in Europe and Canada.
Franco introduces a new throw for “Wonka” enthusiasts, and Hallmark offers a Golden Ticket Wonka Chocolate Bar ornament for the holidays. Insight Editions launches a journal designed to resemble a wrapped Wonka bar with a chocolate scent. Funko’s “Wonka” POP! Figures, available for presale, includes characters like Willy Wonka, Noodle, Slugworth, and Prodnose.
The merchandise extravaganza complements the film’s release, with tickets for “Wonka” already available for purchase in the U.S. and Canada.