Betting big on the back-to-school season, The Smiley Company has partnered with leading high street fashion retailers to co-create cool summer and back-to-school children?s collections.Over past f...
Smiley has announce a special collaboration with Chinatown Market, the streetwear brand of the moment.?The collection was previewed at PUMA?s exclusive basketball pop-up event during this season?...
Smiles are back in fashion at Ami Paris this month, with the re-launch of the hugely popular Ami x Smiley collection!The co-creation between 2 like-minded brands is back in stores for another 2 year...
One of the most popular brands, Smiley has teamed with footwear brand Crocs to launch a range of Smiley inspired Jibbitz charms this summer.Crocs are best known for their super comfy rubber slip-ons...
The Smiley Company has announced a promotional partnership with GL Events, one of Europe?s leading exhibition organizers. This new partnership will see France?s major private label food industry s...
Smiley has inked deal?with?leading French supermarket and hypermarket chain Auchan, marking the brand's 20th anniversary....
Marking its presence in various categories through brand licensing, The Smiley Company has joined hands with Vittel for an on-pack promotion to help promote the water brand's smaller bottles in 2017....
Marking its 45th anniversary this year, the Original Smiley brand has forayed into footwear segment with iconic brand, Palladium.The deal will feature Palladium?s most iconic style?- the Pampa Hi...
The largest fashion retailer Zara has extended its partnership with Smiley Company to include a winter collection of handbags and apparel separates. This is Zara?s yet another association with Smile...
The Smiley Company has appointed Dream Theatre to represent the Smiley brand in India. Smiley has been one of the most recognised icons in the world and an iconic global and lifestyle fashion brand....
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