Colorbar, a leading cosmetic brand launched its first-ever range of serums, for plump, youthful, and glowing skin. The formulas contain skin actives that revitalize dull skin and blur worry lines, dark spots, and pores.
The range includes eight power-packed variants catering to a wide range of skin concerns. Each is cruelty-free and free from irritants such as essential oils, drying alcohol, silicone, chemical screens, fragrances/dyes, and SLS.
“Colorbar has been redefining the beauty space in India with products and services that stand out and never fail to wow. The pandemic was a great disruptor for the skincare industry with a multitude of content everywhere that educated the consumers on the benefits of skin science,” said Samir Kumaar Modi, Managing Director, Founder, Colorbar Cosmetics.
He further added, “We believe in the magic of a daily skincare routine! It promotes self-love, happiness, and confidence. The new Serums are here to cater to individual concerns with formulas created in the best of facilities, with ingredients that are tried, tested and successful.”
The new range starts from Rs 599 and offers the following benefits:
Colorbar forayed into the beauty industry looking for creative formulas to bring an unparalleled experience to its consumers. The brand follows the belief of - change being the only constant, and ensures that it leads with quality every step of the way. With the essence of gender neutrality and inclusivity at its heart, Colorbar envisions a world full of beauty and originality.
The brand holds a strong geographical footprint in the country with over 100 exclusive stores, more than 1,300 multi-brand outlets, and partner chains like Shoppers Stop, Lifestyle, New U, and Pantaloons and is also available on its own website while partnering with websites such as Nykaa, Amazon, Myntra, Purplle, Flipkart and more.