PUMA India Names Ramprasad Sridharan as New Managing Director
Sports brand PUMA has appointed Ramprasad Sridharan as Managing Director of PUMA India, effective December 2025. Sridharan will report directly to…
PUMA India Announces MD Transition Successor to Follow Soon​
PUMA has confirmed that Karthik Balagopalan has left the role of Managing Director for PUMA India to attend to family priorities in Germany. The…
Retail India News: Puma’s Fourth-Quarter Sales and Profit Fall Short Amid Market Challenges
Puma, one of the renowned German sportswear brands, has reported weaker-than-expected sales for the fourth quarter and a decline in its annual profit…
Retail India News: Puma Appoints Indrajeet Sen as Senior Vice President – Sourcing
Puma, the global sportswear brand, has announced the promotion of Indrajeet Sen to the position of Senior Vice President – Sourcing. Sen will assume…
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Retail India News: Swarovski Creators Lab and PUMA Illuminate Fashion with a Crystal-Infused Collaboration
Swarovski Creators Lab, a hub of innovation, creativity, and boundary-pushing in the realm of high-end fashion, proudly announces its partnership…
PUMA India Sets New Sustainability Standard in Retail with IoT-Enabled Clean Air Initiative
PUMA India, a leading sports brand, has embarked on a groundbreaking venture in the Indian retail sector by introducing a sustainable shopping…
PUMA India Appoints Karthik Balagopalan as MD
PUMA India has appointed Karthik Balagopalan, the Global Director of Retail and e-commerce, as the new Managing Director of PUMA India. Karthik has…
Puma’s India and South East Asia MD Abhishek Ganguly Resigns to Start His Own Venture
Abhishek Ganguly, the MD of PUMA India and South East Asia, has decided to step down from his position after an impressive tenure of over 17 years at…
PUMA Expands Offline Presence, Opens Store in Faridabad
In line with its ongoing retail portfolio strengthening strategy, Omaxe World Street in Faridabad has a new addition to its portfolio. Leading German…
Puma Ropes in Anushka Sharma as Brand Ambassador
PUMA India has roped in Bollywood actor and entrepreneur Anushka Sharma as its new brand ambassador. The latest association with Anushka comes as…
adidas Appoints Puma CEO Post Fallout With Ye
adidas appointed Bjørn Gulden, the CEO of rival Puma, as its new Chief Executive. He will take over the German sportswear brand in January as the…
PUMA Opens its Largest Flagship Store in West India
Sports brand PUMA launched its largest store in West India, its first experiential store in Mumbai. The store launch was attended by Bollywood Actor…
PUMA Enters Indian Esports, Becomes Official Kit Partner of Revenant Esports
Revenant Esports, one of India's fastest-growing and most consistent Esports organizations, has announced sports brand PUMA as their official kit…
PUMA and Virat Kohli Join Hands to Launch the PUMA App in India
Sports brand PUMA – the number one sports brand in the country – launched its mobile shopping app in India with a short digital film featuring…
PUMA India Strengthens Retail Footprint, Launches its First Store in Maldives
Sportswear brand PUMA India has opened its first store in the Republic of Maldives, entering the popular holiday destination that has witnessed a…
PUMA Expands Product Portfolio, Unveils New Yoga Collection
Sports Brand PUMA unveiled its Yoga Collection with a new campaign film #YogaAnywhereEverywhere featuring Kareena Kapoor Khan.  The collection…
PUMA X KL Rahul Unveil 1DER's SS22 Collection
1DER, the collaboration brand between PUMA and cricketer KL Rahul, that curates refreshing street-inspired apparel for fashion-forward youngsters,…
Puma Outpaces MC Rivals in Footwear, Apparel and Lifestyle Sector
German sportswear maker Puma garnered more revenue than the combined sales of its rivals - Adidas, Nike, and Reebok - last fiscal year, paced by…
PUMA Expands Product Portfolio, Opens Largest Experiential Store in South India
PUMA has launched its digitally-enabled experiential store at Orion Mall in Bengaluru. This will be the PUMA’s largest store in South India, an…
PUMA Unveils Diverse Mannequins at Its Flagship Stores This Women's Day
Sports brand PUMA India took a significant step this Women’s Day by adding diverse mannequins at its stores across the country.  As part of…
Puma Expands Its Retail Footprint With The Largest Store In North India
German sportswear brand Puma has opened its largest store in North India, in Gurgaon. The store is the second largest for Puma in…
PUMA India Onboards Smita Balram as Head of Corporate Communications
Global sports brand PUMA has appointed Smita Balram as the head of corporate communications for the India business. Smita, in her new role, will…
PUMA Launches PUMA x RCB Athleisure Range in Time for the T20 Season
Global sports brand PUMA has partnered with Royal Challengers Bangalore to launch its all new bold and sporty athleisure range. The new collection…
PUMA India Ropes in Prabhdeep Bedi as Director and Head of D2C E-Commerce
Sports brand PUMA has appointed Prabhdeep S Bedi as Director and Head of D2C e-commerce in India. He will further accelerate PUMA India’s…
Yuvraj Singh Becomes Face of PUMA Motorsport in India
Global sports brand PUMA has extended its partnership with former Indian cricketer Yuvraj Singh, making him the face of PUMA Motorsport in India to…
PUMA India Appoints Shreya Sachdev as Head of Marketing & Strategic Initiatives
Global sports brand PUMA has appointed Shreya Sachdev as the Head of Marketing and Strategic Initiatives. In addition to her current role of…
Indian football captain Sunil Chhetri signs 3-year agreement with Puma
Sunil Chhetri, an Indian men's football team captain, has entered into a three-year deal with global sports giant, PUMA. Presently,…
Puma celebrates women with the launch of Propah Lady
Global Sports Brand PUMA’s new campaign PROPAH LADY counters the conventional idea of what makes women proper and redefines it. It celebrates the…
Virat Kohli's brand One8 enters kids category with PUMA
Indian cricket captain Virat Kohli has collaborated with German sportswear brand Puma to launch athleisure wear for little boys under his brand One8…
Puma enters the wearable category with its first smartwatch
German sports brand Puma has ventured into the wearable category with its first smartwatch that runs Google's Wear OS. The fitness brand has…
Sportswear brand Puma ties up with fashion designer Masaba Gupta
Puma, a German sportswear and lifestyle brand, has tied up with Indian fashion designer Masaba Gupta for introducing a limited edition range of…
Dunzo partners with Puma India to deliver limited edition One8 Merchandise
Dunzo, India's most loved hyperlocal delivery app, has partnered with Puma India for giving users the chance to get one of the 150 pairs of the…
Sportswear brands signing female celebrities to target women buyers
Sportswear brands are signing more female celebrities as their Brand Ambassadors these days. Being fitness aficionados, celebrities motivate women to…
Puma ropes in Gurpreet Singh Sandhu as new Brand Ambassador
Puma has roped in Indian football national team goalkeeper Gurpreet Singh Sandhu as its new brand ambassador for the India market. Sandhu will…
PUMA Ropes In Sara Ali Khan as its Brand Ambassador for India
Puma India, the German sportswear and lifestyle brand, has announced Sara Ali Khan as its latest brand ambassador for India. With this two-…
Puma hires boxing champion Mary Kom as brand ambassador
Puma, German sports and lifestyle brand, has hired boxing heavyweight MC Mary Kom as the new brand ambassador of the company. Signing a two-year deal…
Puma launches Puma Shuffle in Bangalore
Puma, the global sportswear brand, has launched Puma Shuffle, a street style weekend pop up space, in Indiranagar, Bangalore. The brand has made this…
Rajiv Mehta, Puma India’s ex MD launches its own brand, D:FY
 Rajiv Mehta whose retail journey started with Puma India has launched its own sports lifestyle brand D:FY.  Kan Dfy Sports Private…
Cricketer Virat Kohli To Launch Packaged Water Business
After sports and fashion wear, gymnasiums, and a tech startup, India’s highest paid sports person, Virat Kohli, is foraying into the packaged water…
SportsWear Sales Rises To 100% In December
Demand for athletic gear in India has always surged during December due to millions of people making a New Year resolution to head to the gym. But…
Virat Kohli Launches Athleisure Brand One8 In Collaboration With Puma
Indian cricket skipper Virat Kohli has launched his athleisure brand One8 in collaboration with German sports lifestyle brand Puma, which is…
Myntra records 56% growth via 6th edition of EORS
The 6th edition of Myntra’s flagship, ‘End of Reason Sale’ concluded successfully with Myntra registering 56% growth over last year.  Held…
Myntra targets 25x sales from EORS
Myntra announces the 6th edition of its iconic End of Reason Sale (EORS), India’s largest fashion sale with more than 1 crore products on…
Viral Kohli joins Usain Bolt as global ambassador for Puma
Virat Kohli has become the first Indian sportsperson to sign a Rs 100-crore endorsement deal with a single brand. The Indian cricket captain has…
Amazon India plans to encourage toddlers and kids fashion brands
The fashion category of online marketplace Amazon India is banking on the selection for toddlers and kids to lead significant growth. The sub…
Sports Station celebrates its first anniversary
Sports Station - the sports speciality brand hub completed its first anniversary few days back. The event was celebrated throughout the Sports…
Puma launches limited edition Boris Becker shoes
Months after getting FDI approval for single brand retail, German sportswear firm Puma is very bullish about Indian market and expects categories…
Cricketer Rohit Sharma launches the 1st Adidas Homecourt Shop-in-Shop
Sports Station is a chain of Multi brand Outlets, specializing in the Sports segment. This is a one-of-a-kind premium shop-in-shop execution by…
Promart expands retail presence
Promart, a fashion retailer, has launched its 60th store in Meerut, Uttar Pradesh. Known for its discounts, the retailer will offer complete…
Promart finally reaches Delhi
  The value format chain which is a discounted retail chain today announced the opening of its store at Dwarka with actress Neha Dhupia. The…
Puma's 1st sustainable store
PUMA revolutionised the concept of retail spaces in India with the opening of its first sustainable store in Indiranagar, Bangalore. The store is…
Sports equipment portal launches
Live Sports365 E-Retail Private Limited has forayed into the booming e-commerce segment by launching its online portal Sports365.in. The portal will…