Aulerth Unveils Altruist Kada Bracelet by JJ Valaya, Supports Girls' Education in Rural India
Aulerth, India's first multi-designer house for couture-inspired, consciously crafted jewelry, is excited to launch the Altruist Kada Bracelet. This…
Retail India News: Coach Explores Denim Evolution Across Real and Virtual Spaces
Coach's "Find Your Courage" campaign embarks on a journey of self-discovery, delving into the intersection of real and virtual realms. In this phase…
Retail India News: Postcards from Flower Aura for Women's Day
In a move to celebrate and express gratitude towards women, Flower Aura, India's prominent online gifting platform, has announced the initiation of…
Retail India News: Juicy Chemistry and Mommy Shots by Amrita Unveil 'Scars are Beautiful'
In honor of Women’s Day, Juicy Chemistry and Mommy Shots by Amrita join forces for the 'Scars are Beautiful' campaign, shedding light on the beauty…
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  • Franchise Expo Vishakhapatnam
    19 Oct 2024, Hotel Green Park, Visakhapatnam

    Franchise Expo is a new initiative from Franchise India Holdings Limited, giving a platform to investors, aspiring entrepreneurs, and business owners to conduct one-on-one meetings and discussions with prospective business buyers or partners looking for different business opportunities available in their city to start, manage, and grow their businesses.

  • IReC 2024
    29-30 Nov 2024, Jio World Convention Centre, BKC, Mumbai

    Embark on a transformative journey at the highly anticipated IReC X Labels 2024 event, where the pillars of retail, eCommerce, and licensing converge to shape the future of India's dynamic industry landscape.

  • Franchise India 2024 Mumbai
    29-30 NOV 2024, Jio World Convention Centre, BKC, Mumbai

    The focus of the 2024 event is to get the best of Brands and Business Investors and for brands to get business done by meeting new partners, building advanced business relationships, and gaining new Business insights to help them make bold choices in the year ahead.

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Coach Features Virtual Human, imma, in New Campaign
Coach has unveiled its groundbreaking campaign, "Find Your Courage," featuring a virtual human, model, and digital creator imma alongside Coach…
Retail India News: Samsonite Sets New Benchmarks for Endurance with 'Tested Like Samsonite'
Samsonite redefines the narrative with a robust extension of its campaign - 'Tested Like Samsonite.' With 113 years of seamlessly adapting to the…
Retail India News: Timex launches " Waste More Time" Campaign to Mark Valentines Day
Timex has debuted its latest rendition of the 'Waste More Time' spring campaign, featuring Actor and Brand Ambassador, Ananya Panday. The 'Waste More…
Retail India News: How Swiss Beauty is Disrupting the Indian Wedding Market
Renowned Indian makeup brand, Swiss Beauty, renowned for its innovation, is gearing up for a month-long celebration with its highly awaited wedding…
Retail India News: Rangriti Unveils Debut Brand Film with Kriti Sanon
Rangriti is thrilled to announce the release of its inaugural brand film featuring the talented actor Kriti Sanon, a cinematic ode to the heart and…
Retail India News: Centuary Mattresses Launches 'Deal Wali Diwali' Campaign to Elevate the Festive Season
During the festival season, Centuary Mattresses, a well-established name in the sleep solutions retail industry in India for over 35 years, is…
Retail India News: Timex Launches "Waste More Time" Campaign with Ananya Pandey
Timex, a global trailblazer and innovator in the watchmaking industry, is challenging the conventional notion of investing time with their latest…
Retail India News: Campus Activewear Partners with Pop Sensation King for #VibeWithOGKing
Campus Activewear has unveiled its collaboration with the music sensation King for the exciting #VibeWithOGKing campaign. This campaign offers King's…
Retail India News: Levi’s Presents "For Now, For A Lifetime" with Unique On-Ground Activation
Levi's, the iconic denim and lifestyle brand, recently launched its seasonal campaign titled "For Now, For A Lifetime," celebrating moments and…
Retail India News: Senco Gold and Diamonds Unveils Rajwada 2023 Festive Edit Collection at D’SIGNIA Stores
Senco Gold and Diamonds has proudly introduced their exquisite collection, the Rajwada 2023 Festive Edit, at their D’SIGNIA stores. This collection…
Retail India News: H&M India Unveils Festive Campaign with Athiya Shetty Showcasing Stylish Ensembles
H&M India has launched its latest Festive campaign, featuring the renowned actress and fashion icon, Athiya Shetty, presenting an extensive range…
Retail India News: Shoppers Stop's 'We-Time Wali Diwali' Campaign Aims to Revive Festive Togetherness
Shoppers Stop, India's premier omnichannel destination for fashion, beauty, and gifting, is gearing up to infuse the essence of togetherness into…
Retail India News: Max Fashion's "Unbelievable" Campaign Ignites Festive Excitement
Max Fashion, a prominent fashion retail brand, has kindled enthusiasm this festive season with its "Unbelievable" campaign. The newly released film…
Retail India News: Mahendra Singh Dhoni Joins JioMart as Brand Ambassador for JioUtsav Campaign
Reliance Retail's JioMart, a leading e-marketplace in India, has appointed Indian cricket icon Mahendra Singh Dhoni as its brand ambassador.…
Retail India News: Lee Unveils "Lee: Home of The Real Denim" with Rapper King
Lee, the iconic denim brand synonymous with durability and style, has announced the launch of its new festive season campaign titled "Lee: Home of…
Retail India News: Godrej Security Solutions Launches 'Desh Ki Tijori' Campaign with Ayushmann Khurrana
Godrej Security Solutions, synonymous with the Indian 'Tijori,' has unveiled its latest campaign, 'Desh Ki Tijori,' featuring Bollywood star and…
Retail India News: Eveready Unveils Enhanced Ultima Alkaline Batteries with 'KhelengeTohSikhenge' Campaign
Eveready Industries India Ltd (EIIL), India's leading battery brand with over 50 percent market share in the battery category, has unveiled its…
Retail India News: bigbasket Promotes Wellness with Tata Ultra Marathon 10k Promo Run in Bengaluru
In a resolute commitment to fostering health and wellness, bigbasket, a TATA Enterprise, organized the Tata Ultra Marathon 10k Promo Run on September…
Retail India News: Haldiram's Unveils Inaugural Restaurant TV Commercial "Dhina Dhin Dha"
Haldiram's, the beloved brand renowned for its irresistible assortment of Indian snacks and delectable dishes, is thrilled to announce the debut of…
Retail India News: Anil Kapoor Endorses The Sleep Company's SmartGRID Mattresses in #ScienceOfPeacefulSleep Campaign
The Sleep Company has unveiled its latest campaign featuring brand ambassador Anil Kapoor. The #ScienceOfPeacefulSleep campaign showcases Kapoor…
Retail India News: Levi's Unveils "For Now, For A Lifetime" Campaign With Deepika Padukone
In just seven seconds, a simple "yes" can transform into a hesitant "no," marking the shift from instinctive decisions to rational contemplation. It'…
Retail India News: Max Fashion Unveils "Amio Durga" Campaign: A Fusion of Culture, Commerce, and Community
Retail powerhouse Max Fashion has unveiled the highly anticipated second edition of its month-long Pujo campaign, "Amio Durga," commencing on…
Retail India News: DaMENSCH Unveils #SoSoft Campaign to Promote Emotional Vulnerability in Men
DaMENSCH has unveiled a new campaign titled #SoSoft, shedding light on seldom-acknowledged aspects of men. While men have traditionally been…
Retail India News: Wellbeing Nutrition's Campaign Redefines Beauty with Holistic Self-Care
Amidst the hustle and bustle of our lives, a profound and often overlooked beauty resides deep within us. Wellbeing Nutrition is thrilled to unveil a…
Retail India News: Kiehl's Unveils "We Skincare About You Since 1851 in India" Campaign
Kiehl's, the renowned skincare brand with a legacy of over 171 years, is delighted to unveil its latest campaign, "We Skincare About You Since 1851…
Retail India News: The Sleep Company Unveils '#MadeToFlaunt' Campaign Featuring Karan Johar
The Sleep Company, recognized as pioneers of the comfort-tech movement in India and the creators of Asia's first and only SmartGRID mattresses, has…
Retail India News: W Welcomes Anushka Sharma as Brand Ambassador; Unveils "Celebrate Your Story" Campaign
India's foremost women's fashion brand, W, has enlisted the renowned Bollywood actor and entrepreneur Anushka Sharma as its brand ambassador. This…
Retail India News: FOSSIL Doles Out "Made For This" Campaign and Revamped Brand Identity
FOSSIL announced the launch of their latest campaign, "Made For This." In conjunction with this campaign reveal, the brand introduces a comprehensive…
Retail India News: French Essence's 'Very Very French' Campaign Unveils Luxury Fragrance
The 'Very Very French' campaign, conceived and executed by Shreyansh Innovations, marks a significant milestone for the brand. French Essence, a…
Tira's "For Every You" Campaign with Kareena Kapoor Khan, Kiara Advani, and Suhana Khan Takes Center Stage in India's Reliance Retail Beauty Platform
Reliance Retail's recently introduced omni-channel beauty retail platform, Tira, proudly unveils its inaugural high-impact 360-degree campaign titled…
Retail India News: Farmley Unveils Second Phase of 'Healthy ko Rakhe Healthy' Campaign Starring Rahul Dravid
Farmley, the renowned healthy snacking brand in India, has launched the next stage of its ongoing campaign, 'Healthy ko Rakhe Healthy.' This…
Retail India News: Phab Revolutionizes Healthy Eating in India with Delicious, Protein-Packed Goodness
In today's fast-paced world, where everyone strives for improved nutrition without compromising taste, and amid rising protein deficiencies, Phab…
Retail India News: Jovees Herbal Unveils New Brand Campaign with Parineeti Chopra
Amidst the surging demand for natural skin care products and a commitment to offer enduring solutions for skin and hair care needs, Jovees Herbal is…
Retail India News: Nesterra's Rakshabandhan Campaign #BringOnThePillows Promises Joyful Sibling Bonding
Nesterra, the leading premium home furnishings brand specializing in upholstery and drapery, under the esteemed K.K. Birla group's Sutlej Textiles…
Retail India News: PGI India's Men of Platinum Embark on a New Journey with Suryakumar Yadav
Platinum Guild International (PGI) India's Men of Platinum, synonymous with enduring values, proudly welcomes the renowned cricketer, Suryakumar…
Retail India News: Ranveer Singh Joins Hands with Britannia NutriChoice to Launch #FeelTheFit
Bollywood's charismatic sensation, Ranveer Singh, has collaborated with Britannia NutriChoice, the segment leader in its domain, to unveil an…
Retail India News: The Moms Co Unveils Empathetic Campaign Featuring Neha Dhupia for Natural Protein Hair Care Range
The Moms Co., India's leading D2C brand for toxin-free and natural personal care products, has unveiled a new digital video campaign featuring Neha…
Retail India News: CRC The Flagship Hosts Spectacular 77th Independence Day Celebrations in Noida
CRC The Flagship, the quintessential commercial haven nestled in Sector 140A along the Noida Expressway, orchestrated a grand and heartwarming…
Retail India News: Tata Tea Premium Honors India's Handloom Heritage with "Desh Ke Dhaage"
Celebrating Independence Day, Tata Tea Premium, a prominent player in India's retail landscape, and the flagship brand within Tata Tea's diverse…
Retail India News: Kalyan Jewellers Honors Armed Forces with Moving Independence Day Campaign
Kalyan Jewellers, through its poignant Independence Day campaign film, pays a heartfelt tribute to India's armed forces, lauding their enduring…
Retail India News: SKINN by Titan's Captivating Campaign Redefines Fragrance Artistry
SKINN by Titan, the leading fragrance brand in India, presents an enchanting olfactory voyage through its latest retail campaign featuring the…
Retail India News: Shoppers Stop Salutes India's Bravest with 'Heroes First' Program Launch on Independence Day
In a heartfelt tribute to the valiant defenders of the nation, Shoppers Stop introduces the 'Heroes First' program on this Independence Day,…
Retail India News: Piramal’s i-activ Innovates Period Care in India with New ‘Honest Tutorial’ Campaign
Piramal Consumer Product Division (CPD) is set to revolutionize women's period care in India by expanding its i-activ portfolio with the introduction…
Retail India News: Adani Wilmar Launches ‘Health Aaj Se’ Campaign for Fortune Xpert Total Balance Oil
Adani Wilmar Limited (AWL), a prominent player in India's food and FMCG sector, has introduced an expansive 360-degree campaign to promote their…
Retail India News: VILLAIN Unveils #BeardKaAsliBaap Campaign with Superstar Yash
In a striking move that amplifies its innovative prowess in the retail lifestyle arena in India, VILLAIN has launched its latest and most captivating…
Retail India News: Senco Gold and Diamonds Presents Exclusive 'Freedom Offer' to Commemorate 77th Indian Independence Day
Leading pan India jewelry brand, Senco Gold and Diamonds, has unveiled an exclusive 'Freedom Offer' to honor the 77th Indian Independence Day. This…
Retail India News: Tata Tea Premium's Desh Ke Dhaage Campaign Unveils Vibrant Handloom Legacy for Independence Day
Tata Tea Premium, a flagship brand within Tata Tea's diverse retail portfolio, has consistently honored India's rich cultural tapestry, encompassing…
Retail India News: Arrow's Collaborative Campaign with Hrithik Roshan Elevates Menswear Celebrations in India
Arrow, the distinguished menswear brand under Arvind Fashions Limited, has unveiled a captivating campaign featuring Bollywood luminary Hrithik…
Retail India News: Haldiram's Unveils Enchanting Campaign for Teej Celebrations
Haldiram's, the renowned Indian retail brand known for its delectable sweets and snacks, is gearing up to commemorate the joyous occasion of Teej…
Retail India News: Max Fashion Launches 'Friendship Beyond Words' Campaign
On the occasion of International Friendship Day, Max Fashion introduces its new campaign, 'Friendship Beyond Words,' to amplify its brand belief of…
Retail India News: IGP Partners with Actress Pooja Hegde for a Heartwarming Raksha Bandhan Campaign
IGP, India's leading online gifting platform, is delighted to announce its exclusive collaboration with the talented and beloved actress, Pooja Hegde…
Retail India News: Adani Wilmar Unveils Campaign for Kohinoor Basmati Rice
Adani Wilmar Limited (AWL), one of India's leading FMCG food companies, is thrilled to announce the comeback of Kohinoor Basmati Rice with a…
Retail India News: Myntra Beauty Celebrates World Lipstick Day with 150+ Leading Beauty Brands
In its pursuit of becoming one of India's premier beauty destinations, Myntra Beauty is gearing up to commemorate World Lipstick Day with grandeur…
Retail India News: Farmley Unveils ‘Healthy Ko Rakhe Healthy’ Campaign with Rahul Dravid
Retail giant Farmley has launched its latest campaign "Healthy Ko Rakhe Healthy," featuring former Indian Cricket Captain and brand ambassador Rahul…
Retail India News: FILA Launches Digital Campaign Showcasing Iconic Heritage Collection
Get ready for a fashion-forward adventure as FILA, the renowned Italian athleisure brand, unveils a captivating digital campaign featuring a talented…
Retail India News: Meesho Launches Star-Studded Campaign "Sahi Quality at Sahi Price"
Meesho, India's premier retail e-commerce marketplace, has unveiled its highly anticipated campaign, positioning itself as the ultimate destination…
Retail India News: DS Group Launches 'Pulse Tangy Tails' Digital Campaign
The Dharampal Satyapal Group (DS Group), a leading FMCG conglomerate, has unveiled a unique digital campaign called the 'Pulse Tangy Tails campaign'…
Retail India News: Shobitam Launches 'If it's a Saree, It's a Shobitam' Campaign with Vidya Balan
Shobitam, a leading global direct-to-consumer ethnic wear brand, has announced the launch of its latest campaign, 'If it's a saree, It's a Shobitam…
Retail India News: Blissclub Unveils New Brand Campaign with its 100-Day Buy and Try Policy
Blissclub, an indigenous activewear brand catering to women, is delighted to unveil its groundbreaking brand campaign, introducing the innovative 100…
Retail India News: R for Rabbit Collabs with Jeep India to Launch #ChildSafetyMatters Campaign
R for Rabbit, a leading baby product brand in India, has partnered with Jeep India to launch their social campaign #ChildSafetyMatters, focusing on…
Retail India News: Swiss Beauty Launches Empowering Campaign with Taapsee Pannu
Popular Indian colour cosmetics brand, Swiss Beauty, founded in 2013, has recently unveiled a groundbreaking campaign titled "For all that you are.…
Retail India News: NutraBox Launches Digital Campaign with Fitness Icon Disha Patani
The makers of India's 1st complete certified D2C sports nutrition brand, NutraBox, have unveiled a new digital campaign featuring fitness icon Disha…
DS Group Unveils '#CatchTheRightBin' Campaign to Promote Waste Segregation in India's Retail Sector
Dharampal Satyapal Group (DS Group), a prominent FMCG conglomerate and multi-business corporation, has introduced a public awareness campaign called…
AllThingsBaby Unveils #InItTWOgether Campaign to Promote Equal Parenting in India
AllThingsBaby, a premium curated platform for mother and baby products, has introduced a new digital campaign called #InItTWOgether in celebration of…
mCaffeine Launches 'Up For Life' Campaign Starring Alia Bhatt, Embracing Energizing Effects of Caffeine
mCaffeine, a renowned personal care brand, has unveiled its latest campaign, "Up For Life," featuring the popular Bollywood actress, Alia Bhatt. The…
Storia's Heartwarming Campaign Honors Mumbai's Traffic Police with Refreshing Hydration
As a resident of Mumbai, we have all witnessed the unwavering dedication of traffic policemen who dutifully perform their duties regardless of the…
Tata Tea's #JaagoRe Campaign Takes a Stand Against Climate Change, Urging Action for a Sustainable Future
On World Environment Day, Tata Tea launched its latest installment of #JaagoRe campaign, dedicated to raising awareness about the pressing issue of…
Sleepyhead Unveils "#HomesDon'tJudge" Campaign, Celebrating Imperfections in Home Spaces
Sleepyhead, a leading direct-to-consumer (D2C) brand, has introduced a new digital campaign called "#HomesDon'tJudge," aimed at challenging the…
Sunpure Unveils #Fantastic5WithSunpure Campaign to Promote Health and Core Brand Values
Sunpure has launched its latest marketing campaign, #Fantastic5WithSunpure, aiming to reinforce the oil’s five health features and the brand’s core…
The Body Shop Unveils Inspiring Campaign in India
The Body Shop, the renowned British beauty brand with a strong ethical foundation, is launching an exciting communication campaign in India that…
DaMENSCH's #MadeForAdults Campaign Elevates Moment Marketing with a Viral Wes Anderson Twist
DaMENSCH has raised the stakes in the moment marketing arena by embracing the viral Wes Anderson trend in their latest campaign, #MadeForAdults. With…
Adani Wilmar Unveils Captivating TVC 'Ab Chaleyga Khoobsurati Ka Jadoo' for Alife Soap
Adani Wilmar Limited has introduced a fresh television commercial to promote their Alife Soap. The commercial, titled 'Ab Chaleyga Khoobsurati Ka…
IGP Collabs with Kajol for their Mother’s Day Campaign
IGP has announced its partnership with Bollywood actress Kajol for its upcoming Mother's Day campaign. Kajol, a versatile actress known for playing…
Luminous Unveils New Campaign #CricketMeinNoPowerCut
Luminous Power Technologies has launched its new campaign, #CricketMeinNoPowerCut, as the IPL fever grips the nation. The campaign highlights a range…
United270 Global Unveils Campaign for E-Commerce Brand Virgio
United270 Global has launched an influencer campaign titled "Your Vibe Your Tribe" for Virgio, a GenZ fashion e-commerce brand. The campaign…
Biofoot Unveils #CarewithBiofoot, Offers a Free Foot Scan to its Customers
Biofoot, a premium foot care brand from Metro Brands Limited, which is the first of its kind in India, has launched its foot wellness awareness…
D2C Brand Pilgrim Forays into the Hair Care Segment, Launches Its New Range
Yami Gautam, the stunning Bollywood actress, has been introduced as Pilgrim's first-ever hair care range ambassador. Through a powerful TVC and a…
Cadbury Dairy Milk Delivers Message with #CheerForAllSports
As cricket fever in India reaches new heights and with more games coming up in the next few months, Cadbury Dairy Milk, India's favorite chocolate…
Lancome's La Vie Est Belle Campaign: Brand Ambassadors Unite for a Powerful Declaration of Joy
Lancôme's La Vie est Belle fragrance has been a beloved worldwide success for ten years, thanks to its empowering message of freedom and optimism for…
iD Fresh Unveils Brand Campaign TransparenSee, Celebrates World Idli Day
iD Fresh Food observed World Idli Day by launching its exclusive live-streaming campaign, TransparenSee. The campaign gave thousands of viewers from…
Fortune Unveils Campaign to Spread Awareness about Soya Chunks
Fortune is celebrating National Protein Day with Fortune Soya Chunks, one of the leading brands in the category of Texturized Soya Protein (TSP). TSP…
John Jacobs Eyewear Expands Product Portfolio, Unveils Gentlemen’s Edit 
John Jacobs, a premium eyewear brand recently launched the Gentlemen’s Edit featuring acclaimed chef, Ranveer Brar and actor and poet Arunoday Singh…
Mohey Unveils Latest Campaign #DulhanWaliFeeling with Kiara Advani to Reinforce New-Age Bridal Swag
Mohey, the bridalwear brand appoints the celebrated actress Kiara Advani as their new brand ambassador with their ongoing campaign #DulhanWaliFeeling…
Lotus Organics Unveils New Campaign with Dia Mirza to Further Win the Trust of Consumers
The premium organic beauty brand Lotus Organics + has unleashed a new campaign with the vivacious actress Dia Mirza, for its Precious Brightening…
KISNA Unveils ‘Teri Roshni Hun Main’ Campaign
KISNA Diamond and Gold jewellery from the Hari Krishna Group marks its restage with its new campaign Teri Roshni Hun Main. The campaign speaks to the…
Mamaearth Unveils its Latest Campaign with Shilpa Shetty Kundra
Mamaearth, the fastest-growing FMCG brand from the House of Honasa, launched its latest integrated marketing campaign, #IssWinterGlowNaturally, with…
Bombay Shaving Company Launches Campaign for Activated Bamboo Charcoal Face Wash
Bombay Shaving Company launched its latest campaign for its ‘Activated Bamboo Charcoal Face Wash.' The campaign has been conceptualized in-house by…
Pulse Unveils 'Pulse Candy Hunt', a Digital Campaign on Candy Day
DS Group’s Pass Pass Pulse, India’s favorite fruit candy with a tangy twist has launched a stimulating digital campaign, ‘Pulse Candy Hunt’ on Candy…
Catch Unveils New Campaign with Akshay Kumar and Bhumi Pednekar
DS SpiceCo, a part of the DS Group, has launched a new campaign for Catch Salts and Spices, highlighting its new positioning #Kyunki Khana Sirf Khana…
SUGAR Cosmetics Unveils Wedding Campaign with Ranveer Singh and Tamannah Bhatia
Riding on the success of the first #ShukarHaiSUGARHai television ad, SUGAR Cosmetics, one of India’s leading omnichannel beauty companies and a cult…
John Jacobs Unveils Virtual Campaign 'The Surrealist Edit'
John Jacobs Eyewear has launched its virtual campaign called The Surrealist Edit. This campaign comes at the cusp of a new era for John Jacobs and…
Mamaearth Unveils Latest Campaign Featuring Founders Ghazal and Varun Alagh
Mamaearth, the fastest-growing FMCG brand from the House of Honasa, has launched its latest digital video campaign #SkinHealthywithCocoHaldi…
Westside Launches ‘Limitless’ Campaign in Delhi with Sameera Reddy and Sakshi Sindwani
Westside recently launched the second chapter of its ‘Limitless’ campaign in Delhi. The brand has partnered with Sameera Reddy to champion the…
Selected Homme Unveils Digital Campaign Starring Brand Ambassador Saif Ali Khan
Sartorial style meets a classic icon as SELECTED HOMME unveils their latest digital campaign starring Bollywood actor and Brand Ambassador Saif Ali…
Pepperfry Unveils Diwali Campaign ft. Kareena Kapoor Khan and Saif Ali Khan
Pepperfry, India's leading e-commerce furniture, and home goods company has launched its Diwali Campaign’22 - ‘Pepperfry Meme Superstars.’ Starring…
Only’s New Anthem is Back on the Digital Block Ft. Ananya Panday
Kick-starting the high-octane festive season, ONLY is proud to launch the second edition of the anthemic campaign - ‘THE ONLY THING I WANT IS…
VAHDAM India Celebrates International Turmeric Day on October 08, 2022
Global wellness brand, VAHDAM India is celebrating the world’s first-ever International Turmeric Day which will take place on October 08, when people…
Britannia Bourbon Unveils a New AR-based Campaign
Britannia Bourbon has rolled out a new AR-based campaign that captures a key passion point of the youth, football, and gives consumers a chance to…
Shoppers Stop‘s Private Brand ‘Kashish’ Takes the Celebrations to the Next Level with Sanya Malhotra
As the next step of further cementing its narrative about the continued focus on its private brands as an important strategic pillar, Shoppers Stop…
Lakme Salon Unveils Mrunal Thakur As The Face Of Good Hair Day
Lakmé Salon, one of India’s leading salon and wellness chains, has launched the vivacious and spirited actor, Mrunal Thakur as the new face of the…
Center Fresh Calls for a Fresh Take to First Dates this Fresh Breath Day
Center fresh, the iconic gum, and the mint brand has had a finger on the pulse of all things youth over the years. Eponymous with redefining youth…
BRAVE Essentials Ropes in Kunal Kapoor as Part of its New Campaign #BeBrave
The direct-to-consumer(D2C) brand BRAVE Essentials, a conglomerate of IDAM House of Brands has digitally associated with actor and entrepreneur,…
adidas Commits to End Plastic Waste with Run For the Oceans 2022
adidas India united runners from all over Mumbai as over 1,500 enthusiasts participated in the 5th edition of the brand’s sustainability campaign '…
The Moms Co. Launches New National Campaign with Sonam.A.Kapoor
The Moms Co., one of India's leading toxin-free and natural personal care D2C brands, has roped in actor Sonam.A.Kapoor as brand ambassador for its…
Tata Tea #JaagoRe Launches a Call to Action to Fight Climate Change
Tata Tea launched its latest edition of #JaagoRe, aimed at spreading awareness on a cause that is the most defining crisis of our time – Climate…
Shoppers Stop's Ropes in Sanya Malhotra in their New Campaign for 'Fratini'
Shoppers Stop, India’s leading fashion and beauty destination has announced their new campaign – ‘Belong in every moment’ with Sanya Malhotra, who…
ITALMOPA Forays into the Indian Market, Launches 'Pure Flour from Europe' Campaign
ITALMOPA-the Italian Association of Millers has launched a strategic initiative to promote exports of soft wheat flour into India called 'Pure Flour…
Wakefit Introduces '100-Day Buy and Try' Policy for Sofas
Wakefit.co, one of India’s largest D2C home and sleep solutions providers, is launching a campaign to introduce a first of its kind '100 day buy and…
Boddess Celebrates Two Triumphant Years with Verve, Style and Splendor
Boddess, the multi-beauty tech platform which was launched in the year 2020 has topped off with its excellence in the beauty industry and marked its…