Hennes & Mauritz AB is geared up to unveil its first store in India this October

H&M, Hennes & Mauritz AB,the Swedish international retailer, known for its fashion and quality at the best price in a sustainable way, will open its first flagship store in India on Friday, October 2nd, 2015. Located at Select CITYWALK and spread across more than 25,000 sq. ft, the store will extend over two floors.

Presenting a wide selection of latest trends and timeless classics, H&M will offer women’s, men’s, teenagers’ and children’s apparel & accessories including the H&M Studio AW’15 women’s collection that was showcased at Paris Fashion week. Later in the year, the brand will also bring its globally celebrated lines such as the recently announced Balmain x  H&M designer collaboration followed by the Holiday collection, starring pop icon Katy Perry.

“This is the best time to be in India, it is H&M’s 60th and highly anticipated market with so much potential in retail. We hope to exceed customer expectations with our varied range of inspiring fashion that lets them explore their personal style.” elaborated Janne Einola, Country Manager, H&M Hennes & Mauritz Retail Pvt. Ltd. India

 To celebrate the first store opening on October 2nd, 2015, there will be a DJ and performances along with a limited edition H&M India tote bag for the first 1000 customers in queue! The first three fashionistas in queue on opening day will be rewarded with gift cards of INR 15,000, INR 10,000 and INR 7,500 respectively.

Besides, by the  end of 2015 will also see another H&M store opening in the capital at Ambience Mall, Vasant Kunj.

H & M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the brands & Other Stories, Cheap Monday, COS, Monki and Weekday as well as H&M Home. The H&M Group has around 3,600 stores in 59 markets including franchise markets. In 2014, sales including VAT were SEK 176,620 million and the number of employees is more than 132,000. For further information, visit hm com