Universal Sportsbiz Pvt. Ltd., backed by the 'God of Cricket' Sachin Tendulkar, is now looking to aggressively expand its market presence. The company has recent floated its third brand under the name 'Ms.Taken'.
With this development, company has marked its entry to explore the women's western wear market which is estimated to be a 19,000 crore sector currently. Speaking about the venture, Anjana Reddy, CEO, USPL stated that brand is the only homegrown Indian company with significant presence in the multi-billion dollar celebrity fashion lines business. Both Imara and Wrogn have built significant resonance and mind share with company's target customer segments. With Ms.Taken, the brand will cater to young girls and women, targeting the age bracket 20 to 30 and making fashion effortless for them.
USPL had a top line of Rs. 61 crore in the last fiscal. USPL already has men's wear brand Wrogn with Virat Kohli and women's ethnic wear Imara with another Bollywood actress Shraddha Kapoor in its portfolio of brands.
Perpule, an Omni-channel retail-tech company and announced the launch of its next-gen Point of Sale (POS) billing solution called UltraPOS. Perpule’s UltraPOS is a platform independent, form factor independent POS billing system which can enable anytime, anywhere billing. It is a cloud-based SaaS product which eliminates the need of bulky servers and computers in the store. UltraPOS will enable offline stores to reduce billing counter size by up to 40% and help increase sales and revenue through an AI/data-driven approach to dynamic offers, cross-sell and upsell. It is currently being used by retail brands such as Vishal Mega Mart, Big Bazaar, Foodhall and many more.
Perpule UltraPOS can render traditional billing systems obsolete with in-built features such as analytics, inventory and staff management tools. Retailers can update product prices, stocks, offers, etc. consistently across platforms. The cloud-based solution seamlessly operates in online as well as offline modes which is perfect for India where connectivity is still a challenge. This solution also gives omni-channel players a platform to manage order and inventory for both e-commerce as well in-store sales from the store itself. The UltraPOS solution can work with any device such as handhelds, mobile, desktop and tablets. It allows cashiers to scan barcodes, generate receipts and accept payments without any hassle. Retailers can also opt for the accompanying hardware (a handheld device) at no additional cost and a flexible monthly rental fee. Retailers can also opt UltraPOS for their existing infrastructure or try out a combination of both handheld and traditional billing modules.
A major challenge for retailers is the lack of display area and suboptimal customer flow. UltraPOS tackles this by reducing the size of billing counters, allowing for more space to showcase merchandise and increase footfall. Due to the mobile nature of the device, users can save significantly on IT capex, opex and manpower costs. Retailers will be able to get more than 50% reduction in POS technology spend (eg. store server, computer, printer, scanner, EDC/payment, networking, etc) and 95% reduction in paper saved from digital receipts. Perpule also provides value-added services for retailers to increase revenue such as bill payments, recharges and ticket bookings.
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