In a strategic alliance set to transform the gifting landscape, Archies, the renowned gifting brand, has partnered with Mondelez India, the creators of iconic brands like Cadbury Dairy Milk and Oreo. This collaboration timed perfectly for Valentine's season, signifies a union of Archies' rich legacy in the gifting industry with Mondelez India's expertise in crafting beloved chocolates and biscuits.
Archies, synonymous with spreading love and joy, align seamlessly with Mondelez India's commitment to making chocolates and biscuits integral to Indian gifting traditions. The partnership aims to elevate and expand sweet occasions in millions of households by offering a delightful range of customized Mondelez India gift hampers.
Varun Moolchandani, Executive Director at Archies, highlights Mondelez India's reputation for crafting delightful and high-quality chocolates, complementing Archies' mission to provide customers with thoughtful and affectionate gifting choices. This partnership promises to create countless sweet moments for customers during various occasions, from birthdays and anniversaries to Valentine's Day.
Desmond D’Souza, VP of Sales at Mondelez India, expresses eagerness to offer differentiated gift hampers across Archies India's stores and website. The collaboration aims to build a compelling gifting proposition for Indian shoppers, establishing Mondelez products as ideal gifts for various occasions.
The collaboration starts with an exclusive line-up of Mondelez India's gift hampers, available at Archies stores. This partnership invites everyone to explore the art of gifting delightfully, whether expressing love, celebrating milestones, or simply indulging in the joy of giving. Archies and Cadbury together extend an invitation to reimagine the gifting experience with a perfect blend of sweetness and sentiment.