Iconic British appliance brand Morphy Richards has launched its festive #HomesAreHappier campaign, aiming to elevate lifestyles and create happier homes with its sleek, functional appliances. Partnering with Bollywood stars Kalki Koechlin and Mrunal Thakur, the campaign highlights the Café Artisan Coffee Maker and the Crystal Crisp Air Fryer, which combine cutting-edge features with stylish designs that fit seamlessly into modern homes.
Alongside Koechlin and Thakur, the campaign enlists renowned chefs Guntas Sethi and Saloni Kukreja to inspire home cooks, showcasing Morphy Richards' appliances and their versatility. By featuring these acclaimed personalities, the campaign invites audiences to explore endless culinary possibilities with Morphy Richards’ latest offerings.
“A special brew for every friend! Kalki’s got it all covered with the 7-in-1 bean to brew Cafe Artisan Coffee Maker,” the campaign teases, spotlighting the appliance's adaptability to different coffee preferences.
Devika Sachdev, Head of Advertising and Brand Management shared, “Our consumers want appliances that add convenience to their lives while looking good on the countertop – that’s where Morphy Richards comes in. Whether it’s a bold cup of coffee or delicious food everything’s possible with the wide range from Morphy Richards. The Café Artisan Coffee Maker and Crystal Crisp Air Fryer embody our philosophy of adding convenience, elevating lifestyles, and making homes happier. Collaborating with well-known personalities like Kalki, Mrunal, and top chefs Guntas Sethi and Saloni Kukreja, this campaign celebrates how our appliances make the perfect companions for this festive season.”
Kalki Koechlin said, "I’m thrilled to collaborate with Morphy Richards for the Café Artisan Coffee Maker. Good coffee is a big part of my daily routine, and having a stylish, easy-to-use machine at home has been a game-changer. This partnership is all about bringing happiness to the simple moments in life, and I couldn’t be happier to be part of it this festive season."
Mrunal Thakur also commented, "I am excited to partner with Morphy Richards this festive season. Cooking should be enjoyable and effortless, and this innovative appliance brings both style and convenience to the kitchen. I love how it allows me to prepare healthier meals without sacrificing taste, making it a perfect addition to my home."
Through this festive collaboration, Morphy Richards bridges the gap between sophisticated design and advanced functionality, showcasing how appliances like the Café Artisan Coffee Maker and Crystal Crisp Air Fryer can transform everyday routines into joyful experiences. The campaign provides a platform for fans to explore new recipes and see firsthand how easy it is to create café-style coffee and delicious, healthy snacks at home.
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