ConfirmTkt, a prominent online train-utility and ticketing-focused company, has announced its collaboration with Royal Challengers Bengaluru (RCB) as their official 'Train Ticketing Partner' for the T20 season of 2024. As part of this association, ConfirmTkt's brand logo will prominently feature on the trousers of RCB's official and training jerseys, offering cricket enthusiasts a unique intersection of sports and travel.
This partnership marks an exciting chapter for both ConfirmTkt and RCB, with ConfirmTkt aiming to engage fans through a multifaceted approach. The collaboration will be showcased through various mediums, including television commercials (TVCs), print ads, and digital campaigns featuring popular RCB players. Additionally, ConfirmTkt plans to introduce interactive in-app games and contests on social media platforms, providing RCB fans with the opportunity to win exclusive match tickets and autographed memorabilia from the team.
Dinesh Kumar Kotha, CEO of ixigo Trains and ConfirmTkt said, "This collaboration goes beyond the conventional realms of sponsorship; it's about merging the essence of what makes us uniquely Indian – the love for trains and the passion for cricket. This isn't just about the game; it's about building a community that shares the same heartbeat – the love for train journeys, the passion for cricket, and the spirit of Bengaluru."
Rajesh Menon, VP and Head of Royal Challengers Bengaluru said, "We are pleased to partner with ConfirmTkt this season. I am confident that this collaboration will bring out exciting fan engagements for people and make them feel more connected with the brand.”
As the T20 league enters its 17th season, continuing to enthrall audiences globally, ConfirmTkt is poised to provide cricket enthusiasts with an enriching experience. Through this strategic partnership, ConfirmTkt aims to create lasting memories for fans, enriching their love for the game and the joy of train travel.
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