H.E.R. ties up with DIFF for eyewear collection
H.E.R. ties up with DIFF for eyewear collection

R&B artist Gabriella Wilson, who is popularly known by her stage name H.E.R., has collaborated with eyewear brand DIFF to launch a capsule collection of eyewear.

H.E.R. x DIFF comprises four designs that are all a take on DIFF classics, which includes the oversized Bella shades in black with gold detailing and the rounded Driver shades with blue-yellow gradient lenses.

H.E.R. ties up with DIFF for eyewear collection

H.E.R. said, “I've gotten so many different offers from eyewear companies to collaborate, but a lot of those people didn't want to give me creative control. They wanted me to be the face, yet not be involved in the design.”

“But sunglasses are my thing, and I knew I wanted to do it the right way. And so when we started having a conversation with DIFF and I began looking into them, I realized that I would be able to do my thing with them creatively. Plus, they're really a charitable company, which means a lot to me. Giving back and creative freedom? It's the best of both worlds!,” she added.

 
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