Loco enters into a long-term partnership with e-sports firm Fnatic
Loco enters into a long-term partnership with e-sports firm Fnatic

Loco, a live game streaming app, has entered into a long-term partnership with Fnatic, one of the world’s preeminent e-sports organisations.

Fnatic has games such as League of Legends, Counter-Strike, Dota 2, and more. The firm is now venturing into the PUBG Mobile e-sports space with their squad based out of India.

Under this new collaboration, Loco will be onboarding Fnatic India’s entire roster onto the app (which include some of India’s leading streamers and gamers), who will broadcast exclusive content on Loco. Both companies will also co-develop unique e-sports content together, including multiple tournaments and non-fiction shows.

Anirudh Pandita and Ashwin Suresh, Founders, Pocket Aces, said, “Fnatic and Pocket Aces share a common vision of building a sustainable e-sports ecosystem in India. We want to provide Indian e-sports and gaming fans, world-class gaming entertainment across formats and this partnership will ensure that this shared vision is realized very soon. Fnatic has made a strong commitment to Indian gaming and as the home of Indian gaming, we are delighted to welcome them.”

Nimish Raut, Fnatic Lead, India, added, “At Fnatic, we are dedicated to entertain our fans through content and new formats of gaming. We believe that e-sports has the potential to be the top form of entertainment in this country and these shared thoughts make Pocket Aces and Loco the perfect partner as we seek to level-up the content play in India. As a pioneer in the digital content space, Pocket Aces has a history of building entertainment channels from scratch and working with one of the best talents. We are thrilled to be working with Loco to build the future of e-sports and entertainment together.”

 
Stay on top – Get the daily news from Indian Retailer in your inbox
Also Worth Reading