Miraggio and Deme Forge Unprecedented Collab, Defining Modern Elegance

Miraggio, the trailblazing accessories brand celebrating innovation, sophistication, and inclusivity, is thrilled to announce its first-of-its-kind collaboration with the resortwear powerhouse Deme by Gabriella. Rooted in the shared ambition to craft something truly extraordinary, this collaboration brings together two fashion pioneers of the Indian accessory and apparel couture industry. Miraggio and Deme have created a collection that captivates quintessential modern women and sets new standards in the fashion landscape.

Embraced by the passion for excellence, the Miraggio and Deme collection embarked on a creative journey resulting in chic casual Denim totes, and shoulder bags to bring classy trans-seasonal Tweed with a pop of colors. Miraggio’s expertise in demand generation for trendy handbags complements Deme’s flair for resort wear and attention to detail, creating a collection that goes beyond trends and embraces individuality.

The collection revolves around the design philosophy of harmoniously blending sophistication and versatility, offering an all-season wardrobe that caters to a diverse and dynamic lifestyle. The strategic use of innovative material adds a fresh and exciting dimension, emphasizing Miraggio’s commitment to staying on the cutting edge of fashion. This partnership extends beyond the realm of fashion; it is a collaborative effort to craft an immersive experience for the consumers that deeply connects with them, encouraging them to immerse themselves in the enchantment of Miraggio and Deme.

Mohit, Founder and CEO of Miraggio stated, "Embarking on this design collaboration with Deme, guided by the creative brilliance of Gabriella. Our first-of-its-kind collaboration is not just about handbags; it's a testament to the harmonious blend of diverse visions. Together with Gabriella, we've crafted a collection that transcends trends, defining a new standard of elegance and style. This collaboration is not merely about fashion; it's about creating an experience that resonates with the hearts of enthusiasts, inviting them to partake in the magic of Miraggio and Deme."

Gabriella, Founder of Deme added, "Crafting this collection with Mohit and Miraggio has been an exhilarating journey. Accessories have always held a special place in my heart; they add the finishing touch to style, infusing personality and allure into every look. Partnering with Miraggio felt like a natural synergy, merging our shared dedication to impeccable fashion. Our collaborative collection is a celebration of individuality, unveiling a new era in luxury accessories. This partnership is just the start of an exciting fashion odyssey we're eager to explore together. Our mutual obsession with bags fueled the creation of this collection—a testament to our unwavering passion for exquisite design and craftsmanship."